Barb Canibano Email & Phone Number

Las Vegas, Nv, Us

Las Vegas, Nevada, Us

Las Vegas, Nv, Us

Las Vegas, Nv, Us

Las Vegas, Nv, Us

PASSION PARTIES 2013 - 2016Director of Product Development Responsible for heading the organization in research for new products, product enhancements and product redesign.Increased the ROI by reducing expenses, raised operations efficiencies and expanded brand awareness through product positioning, packaging and pricing strategy. Implemented procurement strategies including vendor spend forecasts and opportunity analysis.Worked collectively with Marketing and Sales to execute product catalogs and brochures.Systematic organization of product on website for easy end user navigation.Partnered with the Director of Marketing and VP of Sales for proper forecasting of revenue. Supervised one direct report – Purchasing ManagerSourced new products direct from factory eliminating third party vendors. Fostered relationships with product vendors that focus on quality with cost effective and timely manufacturing.Created and managed bottom up feedback program with sales field for product suggestions and improvement. Controlled and created consistent on-brand packaging and products.

St. Louis Park, Mn, Us

Project manager for website launches, provided analytical data to measure success of website.Acted as a liaison between clients and internal design and development resources, brought all parties to a common result focused on business performance, backed by solid functionality and smart design.Relationship manager for web business partners via awareness, profitability, and success.

Plymouth, Mn, Us

Launched two profitable branded websites, surpassing all sales goal. Collaborated with Marketing Analyst on CRM micro level analysis and campaign management. Managed and executed customer email campaigns.

Plymouth, Mn, Us

Supplied sales forecasts and markdowns for multiple departments.Compiled, analyze and reported financial recaps used to plan/buy new merchandise.Determined reorder metrics to buyers to enable procurement of additional goods.Managed financial budgets for 3 departments – including exit strategies.Facilitated communication between inventory and merchant teams.

Planned all departments ’online inventory assortments for website to assure accurate levels and mix of goods.Managed a $4.5M budget via markdowns, sales, logistics while maintaining gross margin. Executed and delivered monthly recaps to stockholders that provided financial results.Successfully re-launched a corporate website for consumers. Regulated branding consistency of aesthetics and messaging in multiple channels (store vs online)Conducted store sales analysis, business recaps and promotional planning to assure financial plans were met. Planned and executed inventory entry and exit strategies.Managed inventory for 480 stores carrying over 400 styles, ensuring in-stock status. Analyzed store sales trends to better utilize inventory levels per store and properly fund key items. Developed relationships with vendors to assure quality products and timely delivery of goods. Provided direction to the stores for marketing promotions via plan-o-grams and signage.

Paris, Fr

Store Manager in charge of local daily operations: OTB, Marketing, and Visual Merchandising.Trained and developed sales team in accordance with foreign company policies.Updated visual displays frequently as well as monthly floor/window changes Provided exceptional customer service to Luxury retail customers.