Barry Nicholson

Barry Nicholson Email and Phone Number

Digital Marketing Specialist | Meta & Google Ads Expert | $1M+ Ad Budget Management | Remote Marketing Professional @ Salt Strong
tampa, florida, united states
Barry Nicholson's Location
Osprey, Florida, United States, United States
Barry Nicholson's Contact Details

Barry Nicholson work email

Barry Nicholson phone numbers

About Barry Nicholson

Digital Marketing Specialist with 20+ years of experience, currently managing $1M+ in annual ad spend with proven ROI. Achieved 150% membership growth in under 2 years through data-driven marketing campaigns and precise audience targeting.Core expertise in META and Google Ads management, bringing a unique blend of direct response copywriting and strategic marketing automation. Consistently deliver exceptional results through:• Comprehensive paid media strategy and execution• Advanced audience targeting and optimization• Data-driven campaign management and analysis• End-to-end funnel development and optimization• Strategic retargeting and remarketing campaignsRemote work champion with a track record of successful virtual team collaboration and digital project management. Seeking opportunities to leverage my extensive digital marketing experience in a remote role, with particular focus on paid media management and optimization.Technical Stack: META Ads Manager, Google Ads, VWO, GA4, Claude.ai, ChatGPT, Shopify, ClickFunnels, Keap, Zapier, Deadline Funnels, SamcartSpecialties: META ads, Google Ads, YouTube Ads, data analysis, copywriting, PPC, lead generation, marketing automation, funnel development, retargeting

Barry Nicholson's Current Company Details
Salt Strong

Salt Strong

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Digital Marketing Specialist | Meta & Google Ads Expert | $1M+ Ad Budget Management | Remote Marketing Professional
tampa, florida, united states
Website:
saltstrong.com
Employees:
6
Barry Nicholson Work Experience Details
  • Salt Strong
    Digital Marketing Specialist
    Salt Strong Oct 2021 - Present
    Winter Haven, Florida, United States
    • Paid media advertising (Facebook, Google, YouTube)• Funnel Building/Testing• Email marketing• SMS marketing• Build out of all offers, upsells, etc• Wicked Reports Analysis• Content calendar and weekly newsletter• Strategic marketing
  • Ps Group Holdings
    Marketing Director
    Ps Group Holdings Apr 2020 - Oct 2021
    Osprey, Florida, United States
    Marketing Director overseeing the development and execution of key marketing initiatives for several business assets. Core skillsets include copywriting, social media advertising, offline and online marketing strategy, marketing automation and funnel development.- Conceptualized & developed a fan club app for the music industry called Brazn.- Conceptualized & developed a livestream & marketing service for the music industry called LiveStreamYourShow.- Developed, hosted, & marketed the MusicMoney.TV podcast & Youtube channel, a resource to help music artists promote & market their releases.- Developed the marketing collateral for other business assets across various industries, including fertility clinics, insurance, hair restoration, food packaging, non-profit consulting and more.
  • Help Your Diabetes
    National Marketing Director
    Help Your Diabetes Oct 2018 - Apr 2020
    Sarasota, Florida Area
    Development of all offline & online marketing initiatives for rapidly growing multi-unit diabetes reversal franchise, including radio, TV, print, direct mail, marketing automation, funnel development, Adwords & Bing Ads management & social media campaigns.
  • Leverage Point Digital
    Chief Marketing Officer
    Leverage Point Digital Nov 2015 - Oct 2018
    Sarasota, Florida Area
    Chief Marketing Strategist for all of the agency client's digital marketing initiatives, including Facebook & Instagram Ad campaigns, marketing automation strategy, landing page optimization, offer development, SEO & Google My Business optimization and Adwords campaigns. Certified Facebook Ads Specialist. Responsible for all planning, development and execution for our company's own internal marketing initiatives.- Built own agency’s sales from $68K to $600K in 13 months. Developed and manage a marketing team of 10 full-time employees.- Created and implemented a digital marketing strategy for a 17-location Japanese Steakhouse Chain that generated 2964 new customers, $67,699 in sales and 17,450 new email addresses in 3 months. Developed all Facebook & Instagram Ads, created marketing automation follow-up email & retargeting strategy, and worked with staff to develop Coupon & bar code scanning solution to to track coupon redemptions. CASE STUDY VIDEO BELOW.- Developed campaign for law firm that generated 5 personal injury leads, 10 family law leads, 2 criminal defense leads, 4 bankruptcy leads in 30 days. CASE STUDY VIDEO BELOW.- Developed a Facebook & Google Adwords ad Campaign that generated over 200 leads in 3 weeks for a small Fitness Franchise, far out-performing any campaign they had attempted on their own. Designed an entire 6-month marketing calendar for the franchise that includes Facebook & Instagram Ads, content marketing, Google Adwords, Google My Business Optimization & SEO.- Developed and executed a Facebook Ad campaign that delivered qualified leads at 17% below the desired CPA. This involved creating a multi-variate Facebook Ad campaign, creating and split-testing landing page designs, and developing and split-testing video presentations to achieve the desired goal.
  • One Stop Direct Marketing
    Digital Marketing Manager
    One Stop Direct Marketing 2012 - 2015
    Sarasota, Florida Area
    Developing winning marketing campaigns and communications for many leading niche marketing firms and several multimillion-dollar companies across diverse industries. - Developed and launched all marketing initiatives for national Physician’s Licensing Program for a wellness company in the Type 2 diabetes niche. Company grew from 0 to 40 physician licensees nationwide in less than 24 months.- Developed robust multi-step, multi-media campaign for debt settlement company to follow-up with unconverted phone leads, generating an additional $130,000 in yearly revenue.- Wrote copy for landing pages, videos, direct mail and email sales copy for several national marketing workshop campaigns for P&C insurance marketing software company. Resulted in sales of over $100,000 per event.
  • The Ultimate Spa Marketing System
    Marketing Director
    The Ultimate Spa Marketing System 2009 - 2012
    Sarasota, Florida Area
    - Created a turn-key digital marketing system for the day spa & beauty salon industry. - Expanded to 60 clients nationwide in 2 years.- Developed team of over 20 employees to implement SEO, Facebook marketing, landing page design, newsletter marketing, email campaigns, and marketing automation.
  • Dynamic Duo Copywriting
    Owner
    Dynamic Duo Copywriting Jan 2006 - Sep 2009
    - Part of husband & wife copywriting team specializing in direct response sales copywriting.- Integral to the launch of numerous information products released by the Glazer-Kennedy Inner Circle (GKIC) including "The Phenomenon", "Champions of the Info Summit", "Renegade Millionaire Retreat", "XXX Rated Sales Strategies" and more.- Developed complete direct-response multi-media marketing campaigns for Information Marketers, Internet Marketers, and bricks-and-mortar businesses. - Clients include Lloyd Irvin, Karen Schaefer, Rory Fatt, Michael Jans, Scott Tucker, Dr. Tom Orent, Ed O'Keefe, Dan Lok, Ron Caruthers, Tim Winders and more

Barry Nicholson Skills

Copywriting Seo Direct Marketing Web Design Marketing Automation Marketing Strategy Marketing Direct Mail Wordpress Email Strategy Email Marketing Software Facebook Marketing Pay Per Click Social Media Marketing Advertising Email Marketing Online Advertising Social Media Online Marketing Blogging Search Engine Marketing Facebook Ad Facebook Online Lead Generation B2b Marketing Strategic Planning Digital Marketing Lead Generation Sales Funnel Optimization Sales Funnels Funnel Optimization Web Content Writing Youtube

Barry Nicholson Education Details

Frequently Asked Questions about Barry Nicholson

What company does Barry Nicholson work for?

Barry Nicholson works for Salt Strong

What is Barry Nicholson's role at the current company?

Barry Nicholson's current role is Digital Marketing Specialist | Meta & Google Ads Expert | $1M+ Ad Budget Management | Remote Marketing Professional.

What is Barry Nicholson's email address?

Barry Nicholson's email address is ni****@****tes.com

What is Barry Nicholson's direct phone number?

Barry Nicholson's direct phone number is +194147*****

What schools did Barry Nicholson attend?

Barry Nicholson attended University Of Southern Indiana.

What skills is Barry Nicholson known for?

Barry Nicholson has skills like Copywriting, Seo, Direct Marketing, Web Design, Marketing Automation, Marketing Strategy, Marketing, Direct Mail, Wordpress, Email Strategy, Email Marketing Software, Facebook Marketing.

Who are Barry Nicholson's colleagues?

Barry Nicholson's colleagues are Luke Simonds, Kaley Henderson, Cameron Kanner, Lauren Lanfair, Sarah Honadel, Matthew Lanier, Alex Burnett.

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