Barry Shepard Email & Phone Number

Strategic BrandingBuilding and implementing differentiating brand positions that create a powerful and enduring connection with the target customer, for many of the best known companies in the world.“In a cluttered marketplace the pressure is on to define what will entice consumers...that process has become a business in itself for consultants like SHR Perceptual Management.” Time Magazine August 30, 1999“With SHR’s involvement it was clear that not only the Beetle would be reborn but the whole VW brand.” Bug: The Strange Mutations of the World’s Most Famous Automobile by Phil Patton September 2002

Bs, Advertising Design, With Distinction

Activities and Societies: Arizona State University Man-of-the-Year, President Sigma Nu Fraternity,ASU Varsity Track and Field Team

Executive Program, Competitive Strategy

Executive Program, Marketing Strategy