Basel Atassi Email & Phone Number

United Arab Emirates

Creative Director Luxury Travel Curator, Concierge, Blogger & Photographer Sustainable Travel Activist Adventure Travel Enthusiast

Dubai

Strategic Partnerships/Hotel Representation Responsible for Managing & Developing Exceptional Relationships with dnata Strategic Hotels Partners to increase their market shares & exposure in the GCC region✓ Design implement & monitor A Tailored Annual Sales & Marketing plans for each hotel partner to achieve key objectives in terms of sales revenue, passenger numbers, gross profit & yield)✓ Building relationships with key commercial & travel trade companies in UAE, Bahrain, and Oman, while gathering market trends and intelligence competitors’ activities to include in the monthly report so hotels partners are made aware and can refine strategies to maintain a leading position in GCC market.✓ Preparing a monthly sales reports including regular conference calls to key accounts’ partners, ensuring strategies and targets are aligned.✓ Weekly targeted sales calls into GCC wide agencies providing product updates, special offers, training front line staff and lead sourcing partnership & booking opportunities.✓ Negotiating exclusive tactical promotions and/or value add offers with partners in exchange for closed user group opportunities such as banks, elite club members, and tour operator campaigns.✓ Creation of attractive flyers to promote to consumer & trade for targeted seasonal campaigns.✓ Planning, Organizing and Leading Roadshows, FAM trips and attending regional travel fairs on behalf of represented partners.✓ Work closely with Tour Operators, DMC’s & Tourism Board offices to ensure marketing & events exposure of featured partners throughout the entire calendar year.✓ Securing joint Sales & Marketing opportunities with Stakeholders, travel trade & closed-user-groups.✓ Implementing annual contracts with key commercial partners (Tour Operators, Banks, GCC Corporate, Wholesalers) care of represented partners

Uae

Business Development for key GSA products in GCC region, products vary from Adventure Tours, to high end escorted holidays, All Inclusive Accommodation (Club Med) and cruises for awards wining brands like:TRAFLGAR, Club Med, Costa Cruise, Silversea Cruise, G Adventure, Rail Europe and Insight Vacations.

United Arab Emirates

Hotel Sales & Marketing RepresentationStrategic Partnerships offers a wealth of experience and regional know-how delivering sales to representation partners, through targeted strategies combined with tailored marketing solutions.In-depth knowldge of the GCC market to bridge the information and communication gap between client and the GCC customer. With a focus on ensuring correct channels of communication and distribution channels are established and maintained.Key Responsibilities: Manager of three key accounts: Meliá Hotels International, Boscolo Hotels & Zitahli Maldives.• Comprehensive annual sales and marketing planner that includes activities & actions for year covering UAE, Kuwait, Bahrain, Oman, & KSA•Launch event for Trade in each province•Regular travel trade sales calls and product training to Leisure, Corporate and MICE agents. Year 1 will focus primarily on top 100 trade accounts & key wholesalers.•Seek key B2C opportunities like shopping mall promotions targeted to focused audience•Recommend GCC distribution opportunities (direct contracting opportunities)•Target network of VIPs and local families in GCC provinces•Facilitate B2B & B2C Road shows/Eevent.•Facilitate familiarization trips•Comprehensive monthly sales report highlighting booking wins, market trend and activities achieved•Monthly Conference Calls ensuring synergies and goals are in line

United Arab Emirates

Since my joining Emirates early in 2008, I have been responsible for the delivery of a a comprehensive and high quality service by extending adequate and sound consultancy advise to the travel trade, the direct customer and internet based customers, on all Emirates Holidays products so that this materializes into bookings that generate revenue in line with departmental and corporate growth strategies. I have further established very strong rapport with high profile clients, VIPs CIPs and Royal families.Furthermore, I have participated in promoting and managing destinations in general and Dubai in particular, through launching global campaigns , travel media, marketing surveys and researches, like, DSF ( Dubai Shopping Festival ) DSS ( Dubai Summer Surprise ) and KGF ( Knds go Free ) & Recently DSS ( Dubai Summer Smile )

Working for Air Arabia i assisted in the Management of varied assigned projects and helped administer the implementation of the travel activities, online and external brocheres and campaigns that follow the marketing plan, which includes the delivery of collaterals, creative presentations, marketing materials and other marketing related matters; in-associtation with marketing budget.

Working at Accor as a Guest relations and events co-ordinator, gave the ability to organize, prioritize, and meet tight deadlines while working on multiple projects. Dealing with guest customer satisfaction; adapting ACE Acheiveing Customer Excellence principles in the daily line of duty. Recieveing guest feedback and maitain rapport with repeated guests and small businesses. In parrallel co-ordinatored the execution, of Novetel World Trade Centre (WTC) events; liaising with different departments within the organization as well as external partners, agencies and stakeholders; helped in the delivery of event completion.

• Visiting companies and clients to build up PR, check on delivery and catering service, and promote business and private functions; for ex. (product launching, conventions, large business dinners and lunches, and birthdays) • Following up on our clients in house to handle complaints and give recognition. • Prepare for any private function in coordination with OM. • Brief our Delivery staff and remind them with our specialty, “Positive Vibration”. Moreover, gather and transmit all necessary information.• Events follow up and creation, in coordination with executive chef • Implement our marketing plan and events• Prepare a give away gift to our loyal customers; the gift should be loyal, ethical, of moral value, and cost effective.• Research the market for new ideas, products, and strategies.

•Ensure resident satisfaction at all times, while maintaining the hotel standards• Handle the arrival and departure of guests• Responsible for checking in and checking out guests, in a friendly and professional manner. The associate will maintain a professional image and attitude at all times, as they play a crucial role in forming the first and last impressions• Be knowledgeable at all times of updated product and service information, including daily hotel meetings and events • Possess a working knowledge of reservation procedures • Assist guests with all Concierge-related queries• Preparation of daily arrival and departure reports; inclusive of hotel daily closure reports

Bachelor Of Arts, - English Literature

Bachelor Of Arts ( Ba ), English Language