Basem Sayed Email & Phone Number

Cairo, Egypt

• Maintaining and developing product market perception, while utilizing ATL & BTL marketing initiatives.
• Developing and implementing successful digital marketing campaigns to increase customer engagement and brand awareness.
• Managing the marketing budget and monitoring the effectiveness of marketing activities.
• Leading digital marketing to maximize online visibility and engagement.
• Analyzing marketing performance and consumer behavior to optimizecampaigns.
• Performing analysis that defines growth opportunities & monitoring themarket and mapping competitive position.

Cairo, Egypt

• Analyze and understand the market conditions and dynamics in relations to the competition and customers’ needs & wants.
• Initiate and develop propositions & offers to ensure achieving desired results and Revenue-Gross adds targets.
• Monitoring products KPI’s.
• Data analysis and visualization.
• Owner of We Air/MBB.
• Work closely with the research unit to get key behavior insights

Cairo, Egypt

- Establishes performance specifications, cost and price parameters, market applications and sales estimates.- Measures and report performance of all marketing campaigns, and assess ROI and KPIs.- Monitors market trends, research consumer markets and competitors’ activities.- Oversees new and ongoing marketing and advertising activities.- Monitors product.

Cairo Governorate, Egypt

Analyze revenue variance, business pipeline, and industry trends. Analyzed the profitability of each product QOQ.Forecasted the new products costing analysis.Performed analysis to determine annual budget requirements.

Giza Governorate, Egypt

Giza Governorate, Egypt

Cairo Governorate, Egypt