Basit Khan Email & Phone Number

Karachi, Pk

Islamabad, Pk

Islāmābād, Pakistan

Amman, Jordan

Islamabad, Pakistan

• Ensure accurate, timely and effective delivery of digital content, optimized for search and audience engagement, partnering with Audiovisual Producers, Web Editors and Digital Officers primarily at headquarters and in the regional communication centres.Leading digital AV production projects, innovative and experimental communication products and human centric content design.• Creating, editing, repurposing rich social media content with a clearly developed narrative and tone of voice.• Managing official ICRC social media accounts, posting content and responding to comments and direct messages in an appropriate fashion.• Using social media analytical tools for monitoring, reporting and audience acquisition •Leading internal communications and reporting in line with organizational strategy within the delegation in terms of roll out of internal communications initiatives, best practices, impact reports, quarterly, monthly and adhoc mailers, bulletins and dashboards as well as newsletters.•Ensuring art direction, brand guidelines and creative conception on campaigns•Leading Digital community engagement initiatives, social listening and human centered information as aid projects• Producing social media reports on the growth and audience and how content is performing – and making strategic recommendations based on results and implementing them (working with heads of communication to define key measurable metrics and strategy).• Designing and running complex social media campaigns – defining strategy and metrics, developing content, reaching out to social media influencers, and reporting on outcomes.• Providing in-depth social media guidance on setting up a strategy, managing and mitigating risks, growing an engaged community, influencing audiences and effecting behavioral change.• Providing social media training to colleagues (included senior staff members) and peers on how to use social media channels, measure impact and create powerful storytelling content.

Islamabad Gpo, Federal Capial &Ajk, Pakistan

Islamabad

Managing the internal and external communications as well as marketing and branding activities of Special Olympics Pakistan- Maintaining a strong brand Image for Special Olympics by Creating Content and Campaigns online and offline - Ensuring Branding and Visibility is consistent to brand guidelines set by Special Olympics International- Co-ordinate manage and assist in media and public relations - Manage the monitoring of media and press- Run the organizations online publications, News Letters and quarterly mailers- Manage and create key materials; Donor Reports, Sponsorship Proposals, Organizational Presentations, Case Studies, Stories, Press pitches etc.- Prepare press statements and internal and external communications - Manage publication and promotion materials, including design and printing - Ensure that all communication outputs are of a high standard, and are delivered within agreed budget and timelines - Build on existing and develop new relationships with media, key decision makers, member organizations, Schools and other relevant stakeholders- Develop and maintain a strong 360-degree communication Plan for the organization to follow across the board- Manage Digital Marketing and Social Media- Run the Storytelling Project (Unified Narratives) in Pakistan- Aid in fund raising and events in the Federal, Sindh and Punjab regional Offices, - Manage and develop the Volunteer and Intern Program- Providing Communication trainings, capacity building workshops and resources for the team- Aid in managing events- Manage complete archiving of all content

Islamabad

As a consultant advised and assisted on complete design and communication solutions for Donor reports and branding & visibility materials on contractual bases.Work Profile:- Developed and designed Refugee Affected and Hosting Areas KP project report for 2015- Advised communication team on design strategy- Managed a team of graphic designers in successfully developing a detailed report- Advised and assisted on creating branding and visibility material for UNHCR

Islamabad

Reporting to the CEO and the Creative Head, lead all social media strategy projects, social media plans, digital initiatives, websites, visual communication and design as well as assisting the creative department in copywriting, pitches and strategy, scriptwriting, documentary productions, animations, case studies and corporate films based on Human Centered Design. Work Profile- Developed and launched yearly Social media plans, pitches as well as strategy on digital initiatives for INGOs like Care International, Descon Technical Institute, IRM and White Rice itself- Worked on strategy and A/V boards for, Documentaries, corporate films, animations and PSMs- Developed an archive for the organization’s extensive client portfolio accessible to the creative department- Worked on major Behavior Change Communication campaigns and Pitches for BCC projects- Strategized on Branding and Visibility materials based on HCD for projects like FATA Government Support Project.- Advised and assisted on branding and visibility campaigns, visual communication and design for major INGOs

Islamabad

Managed corporate marketing and branding functions. Overseeing and assisting the marketing team for 360 degree campaigns. Direct brand management, PR, media relations, corporate positioning, product launches, brand launches advertising, merchandise launch development and inventory. Work Profiles:- Developed and launched integrated, multi-channel print, digital, radio and influencer marketing campaigns.- Worked on strategizing brand activations and brand Launches and their implementation.- Developed ATL and BTL Marketing strategy for upcoming Burka Avenger Seasons and Merchandise Launch- Coordinated and developed media relations, follow ups and ensuring Publications through leading national and international Press- Initiated B2B relationships with potential stakeholders for various functions eg. Daraz.com.pk and Leisure Club for merchandise sales, FM 89, 91 for media partnerships etc- Managed Agreements and Contracts on behalf of Burka Avenger

Islamabad

Developed Advertising and PR solutions for a variety of clients. As the founder and CEO of The Right Side Advertising. I was not only able to develop a thorough understanding of the marketing landscape but also maneuver it. Work Profiles:- Heading PR responsibilities as well as management of Marketing, Advertising, Production and Creative Teams and Departments- Heading a PR team providing Event Reports, Press releases and Client management services- Heading social media and content management teams and utilities for startup brands- An impressive array of collaborations with youth initiated E-magazines/Publication catering through the social media for brands, Providing event coverage and advertising services- Organizing event launches and work teams for clients like Subway Centaurus, The 3rd base café, Aqs, Kids Couture etc

Islamabad

As Winner of the Telenor djuice Ideate 2014, a 6 week Internship Program in the djuice Marketing department allowed me to significantly work on Marketing and Strategy for djuice.Work Profile:- Research and analysis on Marketing Services, Internet Services, 3G & Value added services.- Assisted in developing upcoming Marketing strategies, new product offers and portfolios and creative briefs- Analysis and development of digital content- Brainstormed and aided in developing partnerships between Telenor djuice and other lifestyle brands- Developed upcoming social media strategies and upcoming 360 degree roll out campaigns

Lahore

A leading Public Relations agency in Pakistan, based in Lahore. Handling a major segment of Fashion and Entertainment Industry Clients as well as those from the Corporate SectorWork Profiles:- Formulation of editorial content for various Lotus clients- Assisting the coordination of press conferences / red carpet interviews on ground- Researching and writing press releases and client profiles- Working with a team of Publicists to coordinate red carpet events- Duties and responsibilities included social media plans for Designer labels, the likes of The House of Kamiar Rokni , Samia and Azmay Shazada, Arsalan and Yahseer

Bachelors In Mass Communication (Advertising And Pr), Public Relations, Advertising, And Applied Communication

A Levels