Brian Bossuyt Email & Phone Number

Stroudsburg, Pennsylvania

Executive Vice President/CMO Marketing the Pocono Mountains over the past 25 years has been a wonderful ride and I've enjoyed every minute of it! Developing marketing campaigns successfully to two of the country’s largest and top DMA’s, New York and Philadelphia, has made me stay on top of my game by constantly learning and evolving to stay current and relevant. Launching our own television network 5 years ago and seeing it grow to be in over 5 million households, on streaming platforms and more has been a great experience and has really allowed our team to look at campaigning more effectively. We have also moved all marketing, creative, and production in house too. Ensuring our budgets and marketing resources produce the best ROI you learn to adapt quickly, understanding and using accurate analytical data when planning strategies, developing strong partnerships, using fun engaging creative and not being afraid to make a mistake and learning from those mistakes are the key factors to having successful campaigns. Love family, being a husband, dad and playing in the outdoors as much as possible. Like to keep things simple and to the point, you get more done that way! Pretty laid back, try to look at everything with as much optimism as possible! #PoconoProud

Stroudsburg, Pa 18360

Stroudsburg Pa

The Pocono Mountains Visitors Bureau (PMVB) is a private, non-profit, membership organization established in 1934. We are the official destination marketing organization for the four counties of Carbon, Monroe, Pike and Wayne in northeastern Pennsylvania.

Tannersville, Pa

Creative and quick-thinking marketing professional adept at visionary strategic development, and critical decision making; particularly skilled at building brand through advertising, sales promotion, social networking, digital mediums, product development, and sponsorships. Documented and proven track record in team leadership, product development, utilization of guest and market research, segmentation strategies with revenue growth through guest acquisition and retention.Responsible for the development of the annual strategic sales and marketing plan utilizing a combination of SEO content driven websites, social media platforms, radio and TV media, billboards, Customer Relationship Management (CRM) and mobile platforms while directly and/or indirectly overseeing 15 staff members.

knowledge of the Group Sales and Marketing Department. Daily tasks included sales fulfillment, networking, assisting in group sales/reservations and check-in. Along with a working knowledge of mountain promotions and events, direct knowledge and assistance in all departments; represented ski area in trade shows and promotions.

The business was an all season operation. I did all the marketing and managed over forty properties.