Marketing the Pocono Mountains over the past 20+ years has been a wonderful ride, and I've enjoyed every minute of it! Developing marketing campaigns successfully to some of the country’s largest and top DMA’s, in the northeast, has made me stay on top of my game by constantly learning and evolving to stay current and relevant. Both markets are constantly on the cutting edge of technology and have a lot of competition for their attention. With limited budgets and marketing resources, you learn to adapt quickly. Understanding and using accurate analytical data when planning strategies, developing strong partnerships, using fun, engaging creative, not being afraid to make a mistake and learning from those mistakes are the key factors to having successful campaigns. We have also developed and launched our own television station, The Pocono Television Network, that started online and has now grown to be in over 5 million homes in the Northeast from Cable, Online, Roku, FireTV and broadcast. Love family, being a husband, dad and playing in the outdoors as much as possible. Like to keep things simple and to the point, you get more done that way! Pretty laid back, try to look at everything with as much optimism as possible!
Listed skills include Email Marketing, Customer Relations, Sales Management, Marketing Operations, and 46 others.