Becky Rice, M.S.B., Pmp Email & Phone Number

Washington, Dc, Us

Gaithersburg, Md

Develop and lead SCG’s communication efforts supporting the strategic health communications efforts of numerous government and private sector clients. Supervise ten staff. Key contract responsibilities:DPCPSI, Office of the Director, NIHDeputy Project Manager for the contract, supporting 14 offices within DPCPSI.• Manage publication process for strategic plans, annual reports, portfolio analyses, and special reports for multiple offices.• Managed scientific writing projects for the Office of Research on Women's Health. • Oversee usability testing studies for websites.• Served as the Project Manager for the NIH-Wide Strategic Plan for COVID-19 Research and won a 2021 NIH Director’s Award as a member of the Trans-NIH Strategic Plan for COVID-19 Research Team. • Managed the research, reporting, and presentations for assessing the Sex as a Biological Variable (SABV) checklist, as well as researcher success after participating in the Building Interdisciplinary Research Careers in Women's Health (BIRCWH) program in the Office of Research on Women's Health.Small Business Programs, NIAID, NIHProject Manager for the communication and outreach efforts of the SBIR/STTR program.• Create and execute a comprehensive communication plan to increase applications and improve the quality of applications through the development of applicant resources.National Center for Advancing Translational Sciences, NIH• Wrote Standard Operating Procedures manual for social media and outreach efforts.• Created comprehensive communications plans for "The Fundamental Characteristics of a Translational Scientist” article and the "Ask an Astronaut" event.Ryan White HIV/AIDS Program, Health Resources and Services Administration, HHSTask Lead for the National Information Dissemination Campaign.• Provided QA/QC for the video "Jurisdictional Approach to HIV/Hepatitis C Coinfection in HRSA’s Ryan White HIV/AIDS Program" that received a 2019 Award of Distinction.

Washington D.C. Metro Area

Promoted in 2014 to launch and lead a newly created Premed Services Outreach team, after successfully managing the initial transition communications for the new MCAT exam. The team interfaced with many internal departments and programs, focusing on the information needs of aspiring physicians and pre-health advisors related to AAMC's many programs and services. In January 2018, my responsibilities expanded to include alignment and expansion of outreach efforts for medical students, medical schools, and residency training programs.• Developed communications and change management processes for the launch of a re-engineered service and application platform in January 2018, including strategic communications and crisis messaging plans.• Led team that launched monthly newsletter for premeds and their advisors. Subscribers increased more than 230% in the first two years of publication, with an average unique open rate of 34%.• Directed AAMC contributions for the inaugural Health Professions Week 2016. Helped to grow student registration for the event by 50% and health professional education association participation by 10% in 2017. Doubled student registration by 50% in 2018. • Co-lead on efforts for vendor RFP and execution of first virtual medical school fair in 2016. Since launch, increased exhibitor participation by 160% and student registration by 47%.• Co-developed and successfully launched digital “Anatomy of an Applicant” resources and tools for premed students and advisors. Crafted processes and protocols for developing profiles. Vetted documents with a variety of internal and external stakeholders, including legal and communications teams. • Launched event database to track ROI for event outreach efforts. Through effective budgeting and management, was able to increase participation in additional events by 15%.

Washington D.C. Metro Area

Responsible for the creation, implementation and management of all outreach and marketing efforts for the Medical College Admission Test (MCAT) exam. Duties included the development of strategic marketing plans; managing the outreach to students/undergraduate faculty/pre-health advisors/medical school faculty and staff; representing AAMC at events and conferences; and evaluating outcomes using metrics and data collection tools. Provided direct supervision to Program Specialist. *Launched quarterly eNewsletter and webinar series for pre-med students, undergraduate advisors and medical school admissions*Selected to participate on an 𝘢𝘥 𝘩𝘰𝘤 team that developed recommendations for improving innovation and communication throughout the organization.*Worked with a team that produced an interactive online quiz, designed to reinforce the conditions of the MCAT Examinee Agreement in a unique and engaging way for students.*Participate on inter-departmental team of outreach and communications professionals to improve messaging and streamline processes. Move the relationship with pre-meds, medical students, and residents from single transactions with sub-brands, to seeing AAMC as a trusted resource they can turn to throughout their medical career continuum. *Helped to improve the MCAT exam's presence on Facebook by developing a co-branded page with colleagues from AMCAS.

Washington, District Of Columbia, United States

At the time, they were DBA InsideNGO. Delivered marketing and communications expertise for global events, social media outreach and research projects. (when they were DBA InsideNGO)

Washington D.C. Metro Area

At the time, they were DBA InsideNGO. Established and implemented an integrated strategy for all InsideNGO's communications. These efforts included print, online and website marketing and communications for Members and the external community of international relief and development NGOs.

Washington, District Of Columbia, United States

Provided leadership and direction for Marketing Department operations including research, budgets, marketing efforts via a variety of channels and results analysis. Participated on BOG and Executive Committee. Provided on-going consulting services for sister organization, The American Immigration Council. Responsible for revenue of $7.1 million and direct supervision of three staff. *Initiated and managed social media outreach via Facebook, Twitter and LinkedIn.*Developed new revenue generating sponsorships in 2010 by converting e-mails to HTML format. *Pre-sold all 2011 weekly e-mail sponsorships for an increase of 46% from 2010. *Launched first industry-specific online job site, generating 3,000% return on investment since 2006. *Increased annual conference exhibit revenue an average of 8% from 2007 to 2010.*Increased annual conference sponsorship revenue an average of 100% from 2007 to 2010. Sponsorship revenues for 2011 were 306% ahead of 2010.*Managed an ad hoc strategic committee of the BOG resulting in suggestion to pursue membership specialty areas and expand membership categories. *Led a staff team managing the launch of membership specialty areas.

Washington, District Of Columbia, United States

Provided leadership and direction for Marketing Department operations including research, budgets, marketing efforts via a variety of channels and results analysis. Responsible for revenue of $5 million annually and direct supervision of five staff. *Increased exhibit revenue 15% and sponsorship revenue 70%from 2003 to 2004.*Conducted online surveys and analyzed data for various departments, resulting in more targeted educational offerings.

Bethesda, Maryland, United States

Planned and executed direct marketing efforts for K-12 technology education publisher. Responsible for revenue budget of $2 million and supervised staff of four.*Created and grew Marketing Department.*Given responsibility for managing the Art/Production Department within 3 months of starting.*Developed new promotional materials for sales force resulting in increased sponsorship sales.

Bethesda, Maryland, United States

Executed marketing efforts for health care association's revenue-generating programs and services. Developed annual budget. Prepared marketing information for website and online store. Responsible for revenue budget of $4 million and supervised staff of seven.*Revamped sales commission structure, achieving 140% of sales goal in first year.*Developed sales tracking system for promotions resulting in ROI analysis.*Served on two strategic planning committees of the Board of Directors including the Executive Director Search Committee and Long-Range Planning Committee.

Baltimore, Maryland, United States

At the time, they were DBA Lippincott Williams & Wilkins.Brand Marketing Manager: 2/98 – 6/99 (recruited)Planned and executed marketing programs. Developed content for website. Reported all marketing and sales activities monthly. Supervised Marketing Coordinator.Marketing Manager: 5/96 - 1/98 (promotion)Planned and executed direct marketing for medical school publications. Reported all marketing and sales activities monthly. Developed sales materials; presented new products to sales force. Supervised Marketing Assistant.Exhibits/Commission Sales Manager: 2/94 - 5/96 (promotion)Managed all logistics at more than 120 scientific meetings annually and the activities of 40 sales representatives. Generated monthly sales reports. Supervised office-based staff of three.Exhibits Manager: 4/90 - 2/94 (promotion)Managed all logistics at more than 80 scientific meetings annually. Negotiated contracts with a variety of vendors. Supervised Exhibits Assistant.Editorial Assistant: 9/88 - 4/90

Ms, Business

Bs, Mass Communications

Education record