Becky Clark Email & Phone Number

Franklin, Tn, Us

Thompson'S Station, Tn

Start-up and management of a craft distillery▪ B2B Marketing - collaborated with retailers and wholesalers on sales and brand reinforcement ▪ B2C Marketing - social media, email marketing, distillery activations▪ Established brand identity and maintained consistency across all marketing▪ Collaborated with various tourism offices across the state to promote distillery ▪ Created and managed both digital and content marketing ▪ Analyzed data to develop marketing strategies ▪ Designed bottle labels, logo, and collateral ▪ Hired and managed team of employees ▪ Navigated and managed permits and licensure requirements at state and federal levels ▪ Member of the Tennessee Whiskey Trail Launch Committee - brand development, launch strategy

Nashville, Tennessee, United States

Worked with Director of Marketing to increase customer awareness. ▪ Managed B2B marketing campaigns ▪ Writing – blogging contributor, case studies, RFPs, and digital newsletters ▪ Collateral content and coordination with Graphic Design Firm ▪ Managed website content and updates

Nashville, Tennessee, United States

Clinic promotion to referral sources both internal and external to Vanderbilt. Maintained relationships in community vital to the growth of the Traumatic Brain Injury Rehabilitation Clinic. ▪ Referral management ▪ Networked with referral sources through various professional associations ▪ Managed clinic promotion at health fairs, conferences, etc.▪ Website and collateral re-design and maintenance