Founded MVP Travel in May 2016. A tour operator focusing on bespoke USA holidays for UK fans of American sports. Featuring tailor-made trips for NFL, NBA and MLB fans, packages include as standard flights, hotel, game tickets and pre-game tailgate experience. Other add-ons such as local area excursions, car hire, transfers, Amtrak tickets, and multi-city itineraries are available. The company was founded by fans for fans and aims to provide a truly unique itinerary for each customer, adding as much or as little to the itinerary as is desired. As Managing Director I am responsible for all decision making including but not limited to sales, marketing, design and review of travel packages, recruitment and cultivating professional relationships on a B2B and B2C level.

Responsible for all commercial decisions, including marketing, budget planning/finance, sales, PR and team management.Operated an annual budget of £9M.Led negotiations and brokered deals with major airline partners.Worked with primary airline partners in Berlin and Africa in consultancy capacity with a view to growing their product commercially and increasing market penetration.Developed and advanced the company from a digital and social media perspective and further company interaction and effectiveness on a B2B and B2C level.Crisis management during the Ebola epidemic in West Africa, streamlining areas of the business and negotiating with suppliers in order to continue. Dealing with private and public sector forums and the media in relation to UK flight ban and liaised with industry administrative bodies, leading to successful lifting of ban in December 2015.

Managed North American operations; responsible for accounting/finance, marketing, sales, public relations, and team management.Operated an annual budget of $2M.Worked directly with government agencies including IMF and world embassies.Acted as company spokesperson attending multiple charitable, industry, and community events.Led diversification of business, focusing specifically on Liberian market, including direct marketing, corporate sponsorship of targeted events and featuring as a guest speaker at nationwide Liberian investment symposiums.

Expanded market penetration to include the Mid-Atlantic region.Developed customer base to include Gambian market following addition of Banjul to the destinations featured.Opened Mid-West location in Minnesota for market research and continued expansion.

Established first US office with a starting budget of $3,000.Spearheaded grass roots marketing to reach out to the West African community.Reached over $400,000 in sales in nine months of 2001 and increased sales to $1.6M in 2002.

Assisted Quality Control Supervisor with customer service issues.Specialised in escalated calls requiring negotiation and interpersonal skills.Responded to customer comments and complaints and oversaw follow-up responses to ongoing claims beyond the gambit of the regular customer response team.

Assisted with site development to maximise appeal and marketability to end user.Contributed editorially with product reviews.Responsible for implementation and development of customer rewards scheme.