Ben Wille Email & Phone Number

Salt Lake City, Ut, Us

Email Marketing, Push Marketing, On-site experience• Transferred critical site-impacting services to Google Cloud Platform, slashing site load by over 17 billion calls annually.• Enhanced email delivery speed by 50%, efficiently sending over 40 million emails within a mere 2-hour timeframe.Implemented module-specific tracking within emails, enabling detailed performance analysis and attributing over $90 million in annual revenue alongside the Email Development team.

Product manager for the Customer Service development teams overseeing all CS in-house applications, Salesforce Service Cloud, QUIQ SMS Messaging, and Telephony Systems.• Implemented Salesforce Omni-Channel routing for Chat and SMS channels reducing agent headcount by 25, a $400,000 annual savings• Closed loophole in LTL Returns that saves Overstock $2.1M in shipping fees• Implemented the largest call center migration in Overstock history, upgrading both telephony (Five9) and workforce optimization systems (Verint)• Worked with stakeholders to develop solutions that lowered our customer service pain score 90% in the Summer of 2022• Deployed controls for product returns that saved $1.56M in contribution margin• Increased customer match rate for customer service, increasing the deflection rate by 4% ($764K COGS savings)• Created archive solution with OwnBackup for Salesforce data saving OSTK $510K annual in storage costs

Teach digital marketing courses to classes of 25-40 students. Students come from all backgrounds including career seekers, career changers, and career advancers.

You know those products that offer different tiers where they say the advanced level comes with everything from basic and intermediate plus these new features. As Vice President, I am the General Manager plus:I shape the direction of the company by researching or building new products. Real Media's ownership has various interests in many different industries, which keeps me looking for new and better ways to help. I helped orchestrate this company's turnaround that was losing a quarter of a million dollars a month to a million-dollar business.Since there is no guide book on building a business, I've documented many of our processes and trained others to whom I can delegate.

Greater Salt Lake City Area

At Real Media, we help businesses that don't have a marketing department. Rather than take and fulfill orders, we learn their industry and integrate marketing into their operations.As General Manager, my job is to wear all the hats to keep the business and staff moving forward. It would be easier to tell you what I don't do than what I do. But my areas of focus are:Account ManagementI translate our client's vision and goals into actionable items and communicate them to the different departments in their vocabulary. Administration and AccountingI help our employees' morale by spending time getting to know them and understanding their work style and what motivates them.Accountants need someone to give them the numbers to account. That's me.DevelopmentI see a problem; I try to fix that. Frequently I don't have the time or tools to accomplish everything I'm asked to do. So, I build them.Not many graphic designers know how to translate their excellent design into websites or web apps. I take branding and make it come to life on the internet.ProductionI spent most of my life on some stage performing. Now, whether making commercials or social media clips, I help the video department organize and look for the small things that make a shot go from good to great!Misc.Anytime there is overflow, or even things requested that I don't know how to be done, I figure it out and get it done.

Greater Salt Lake City Area

Technical manager over clients’ websites and third-party servicesBuild and design websites for company and its clients (see projects) Social media manager for clients. Managing 12 companies' accounts across all social channels and social advertising. Train talent on building personal brand through their social media and bloggingHighlighted companies include MLS team Real Salt Lake; USL Pro team Real Monarchs; radio stations X96, Mix 1051, U92, 1015 Eagle, Rewind 1007, and ESPN700. Oversee email marketing for 7 of our clients – database of over 150,000 emails with 10% open rate avg.Create and execute LeadGen campaigns – growing a database of over 80,000 contactsContent contributor and managing editor for 8 blogs

Greater Salt Lake City Area

Sandy, Ut

Through social media I was the public voice for Real Salt Lake. My goal was to foster online communities by giving fans a peak into the lifestyle of RSL. As the digital content manger, I grew our digital presence to be 2nd in the league while being the second smallest market.Each week I planned the creative and the budget for advertising in order to fill our 20,000-seat stadium which had the longest running sold-out streak in club history.I oversaw the development and content for RSL and its partners’ websites to provide accurate and up-to-date information.In 2013, I rebuilt the ESPN affiliate website in Salt Lake City (ESPN700Sports.com)

Utah Valley, Utah

The goal of Warboy Theatre Projects was to provide a place for experimental theater in a normally conservative community. Warboy helped writers and directors test out material with a group that was guaranteed to bring an audience.I built the business of Warboy Theatre Projects by creating the board of directors and getting our 501c3 non-profit status approved.After the initial creation of the site, my goal was to ensure the success of each project through marketing and advertising.Before leaving, I headed up a project to create a scholarship program for the writers we supported.

Although my time was short, I made an impact by introducing a new product and concept at the time: Inbound SEO. Instead of techniques that are now considered “black-hat,” I developed an inbound SEO product based on content and incentives to drive potential customers to sites.I spent the majority of my time on the phone with clients understanding their business and then presenting recommendations on updates and strategies that would accomplish those goals; eventually phasing in the program I created.

Orem, Ut

Built and developed websites using Wordpress, PHP, HTML, and JavaScriptManaged advanced website projects with a team of 10 - 20 members.Direct all online marketing for Availys and its clients including:Landing page development, content writing, blog creation and promotion, social media growth, PPC campaigns, and call-to-action creation.

Helped local arts & entertainment companies market themselves better leveraging The Daily Herald's niche market.Grew the spend of several clients and a switch to more digital advertising.Contracted with many clients who were previously unwilling to advertise with the Daily Herald.

Received cold, inbound calls to create, modify, and direct flight reservations. Averaged over 200 calls per week with lowest support team help.Directed customers of accurate, up-to-date information for Domestic and International travel.Had highest percentage of call-to-work time ratio.

Contracted with play publishers including MTI, Samuel French’s, and R&H.Wrote multiple proposals for grant funding; $100,000 petitioned or pending at this moment.Organized over 500 donors from hard copy format to electronic format.Consulted in the development of HCTO’s largest fundraising campaign; an $85,000 campaign.Wrote three press releases to local newspapers for upcoming events.

Coordinated 14 volunteers in race day procedures.

Taught drama skills to 350 youth from ages 8 to 18, including improve, acting, and dance skills to nationally award-winning high-school students.Project Manager of youth theater shows (up to seven each year)Designed and operated lights and sound equipment for live theater productions. Won the “Hero Award” in 2006 for work ethic and dedication to the program.

Entertained VIP guests as they awaited night firework shows. Transported patrons- from their resort hotels to the resort parks, EPCOT and MGM. Took part in closing and shutting down resort parks. Won the "Year of a Million Wishes" Award in my department for excellent customer service.

Bachelor'S Degree, Business Administration And Management, General, 3.57

Activities and Societies: Marriott School of Management

Education record