Marketing Manager
CurrentWatson’s is the southwest Ohio leader in sales of above ground pools, spas, and patio furniture. The Watson’s brand is well recognized in Cincinnati, St. Louis, Grand Rapids, Kalamazoo, Louisville, and Dayton.✔ Oversight of marketing communication strategies of three superstores and four accessory stores under the Watson’s brand✔ Reaching company sales goals for the 4th year in a row while working alongside a diverse team of talented people!✔ Apply knowledge of statistics and finance to help company make advertising decisions and track results✔ Schedule and adhere to strict advertising budget✔ Development of digital marketing strategy from the ground up, including an increase in company website SEO score, design of an SEM and digital banner ad strategy, and email campaigns