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Creative, strategic, and experimental product and marketing leader with over a decade of experience driving growth and innovation in B2B, B2C, mobile, and SaaS. Proven expertise in strategic planning, team development, and cross-functional collaboration. Passionate about leveraging data-driven insights to grow existing channels, test new platforms and enhance customer engagement to achieve business goals.
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Senior Product Manager - AcquisitionUdemyNew York, Ny, Us -
Head Of DigitalBuckup Inc. (Techstars '21)New York, Ny, Us -
Vice President Of Product And MarketingGannett | Usa Today Network May 2023 - PresentNew York, Ny, Us- Defined and executed the strategic product vision for Reviewed, positioning it as a top source of information on consumer products.- Piloted a project augmenting LLMs for SGE and product recommendations.- Led brand expansion into new channels like influencers, push notifications, SMS, podcasting, new social platform experimentation, and SGE inclusion.- Drove global market penetration through targeted research, addressing localization needs and new market challenges.- Partnered with executives to strategize roadmaps, manage budgets, and optimize resource allocation.- Managed high-performing, fully remote product, marketing, and engineering teams, fostering collaboration and offering mentorship for professional growth.- Used analytics and user insight tools (Amplitude, Looker, GA4, Target, Optimizely, ABTasty) to measure product success, guiding pivots and improvements.- Acted as a product expert, implementing efficient processes and technologies to streamline development.- Aligned cross-functional teams, including engineering, marketing, and customer success, to identify and prioritize new product opportunities.- Launched consumer-facing brands and expanded products into new markets, particularly within B2C marketplaces.- Developed a beta app and integrated it with our core products. -
Chief Marketing OfficerBuckup Inc. (Techstars '21) Sep 2024 - PresentAlexandria , Va, UsAs Chief Marketing Officer for a D2C company providing instant cash for electronics devices, I lead the development and execution of data-driven marketing strategies to drive customer acquisition and retention. I manage the brand's positioning, ensuring clear and consistent messaging across all digital and traditional channels. My role includes overseeing customer experience optimization and leveraging analytics to refine marketing efforts and increase revenue. I collaborate with cross-functional teams to ensure alignment between marketing, sales, and customer service initiatives.
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Director Of Digital Product ManagementBloomberg Lp Feb 2020 - May 2023New York, Ny, Us- Hired, trained, and mentored a team of 10 digital product managers.- Piloted a project augmenting LLMs for SGE and chat experiences.- Developed, launched, and ran 30+ websites and their integration with our products.- Roadmapped, built, and launched crossover/shared functionality for over 130 websites, from data integrations to shared front-end components.- Emphasized SEO, A/B testing, and accessibility in product roadmaps.- Better integrated our digital products across channels, like social, app, podcast, web, and our core SaaS products.- Created training materials for SEO and A/B testing best practices.- Presented and advocated for strategic approaches with diverse audiences of leaders and contributors to ensure buy-in and clear understanding of product vision and KPIs. -
Senior Principal Digital Product ManagerSolarwinds Sep 2016 - Feb 2020Austin, Texas, Us- Led alignment for all-channel product and content development, including marketing campaigns and SaaS B2B product support and sales.- Built a gamified online community and mobile app with over 150k monthly active users.- Deferred support cases by over 30% from evergreen content efforts.- Built SaaS B2B tools and integrations between the website and those tools.- Managed engineering and vendor partnerships with an annual budget over $1M.- Developed creative solutions to align product features with marketing strategies.- Ran web and digital platform go-to-market launch strategies for new products.- Created and ran in-person marketing events in cities around the US and abroad.- Built a proprietary digital streaming event platform for monthly live streams and an annual multi-day, multi-track virtual conference. -
Product ManagerBenefitfocus Jul 2014 - Aug 2016Charleston, Sc, Us- Hired and managed a team of 14 product managers, delivering complex, customized enterprise SaaS B2B marketplace products to billion-dollar clients around the world.- Built a resource utilization model to track team assignments, map attrition, flag ailing projects, and optimize workload across the team.- Partnered with support and marketing teams to build case studies around the unique work we did and projects we delivered.- Ran product roadmaps across customizations, building processes for determining whether a custom feature should be built for global consumption or have an MVP release for the specific clients.- Oversaw complex QA and testing over thousands of scenarios to ensure our customizations performed as-needed for clients on day one. -
Project ManagerAppen Feb 2012 - Aug 2014Kirkland, Washington, Us- Managed 15 project teams, delivering AI and ML data projects in 11 international markets.- Created product documentation and niche software solutions for AI/ML data collection.- Scaled projects from pilot stages to budgets over $3.5 million. -
Audit ManagerDestination Hotels & Resorts Aug 2010 - Feb 2013Englewood, Colorado, UsDual responsibilities between front office management and non-partisan auditor of hotel transactions. Manage payroll and scheduling. Act as the standing liaison and HR conflict mediator between staff and management when the situation arises. Execute staffing and hiring decisions for the front office, including writing and posting job listings, interviewing candidates, calling references, and new-hire paperwork. Train, and educate new employees for both leadership and non-leadership positions within the property. On-call status for any emergencies within the hotel regarding technical and operational situations. Generate policy and implement systems regarding the day-to-day operation of the hotel and the functions of the front desk to build more staff-friendly, guest-friendly and time efficient processes. -
General ManagerMen'S Wearhouse Nov 2006 - Aug 2010Houston, Texas, UsOversee a team of guest service associates and direct day-to-day store operations of a multi-million dollar sales floor and a half-million dollar tuxedo department. Perform HR duties as the in-store acting or on-property human resources manager to process employee paperwork, training and benefits. Hire and interview new staff. Manage staff scheduling.
Ben Garves Skills
Ben Garves Education Details
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Whitworth UniversityGeneral
Frequently Asked Questions about Ben Garves
What company does Ben Garves work for?
Ben Garves works for Udemy
What is Ben Garves's role at the current company?
Ben Garves's current role is Senior Product Manager - Acquisition.
What is Ben Garves's email address?
Ben Garves's email address is bg****@****erg.net
What is Ben Garves's direct phone number?
Ben Garves's direct phone number is +173720*****
What schools did Ben Garves attend?
Ben Garves attended Whitworth University.
What are some of Ben Garves's interests?
Ben Garves has interest in Personal Interests, Professional Interests, Children, Motivational Speaking, Politics, Training, Animal Welfare, Business Leadership, Arts And Culture, Music Production And Writing.
What skills is Ben Garves known for?
Ben Garves has skills like Management, Leadership, Project Management, Social Networking, Sales, Program Management, Microsoft Office, Microsoft Excel, Team Leadership, Public Speaking, Training, Crm.
Who are Ben Garves's colleagues?
Ben Garves's colleagues are Ghassen Ellili, Jorda 3d, Elena Le Tran, Farooq Baloch, Claire Deichmann, Nhattung Le, Dan Agervig Hansen - Memory Magician.
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