• College Support- SMI Tool Kit Beta Testor- Entrepreneurial Challenge Judge- Faculty Development Committee Member- Member of the Teaching & Learning Council- Teaching Suite website developer• Program Support- Subject matter expert (SME) and course developer for DM 240: Digital Mobile Marketing- Course Pilot Instructor- Project Owner for the Digital Content Creation Certificate- Oversee DCC Lab & Studio project• Professional Contribution- Invited to present at UASAL 2020: Facilitating Engaged Student Learning: Seven Principles for Instruction in Undergraduate Marketing Courses (Education)- Invited to present at UASAL 2020: Integrating Scrum Methodology Principles into Undergraduate Marketing Course Design (Business)• Courses taught -COMM 210: Mass Communication in SocietyCOMM 310: Writing for Communication CareersCOMM 320: Public SpeakingCOMM 380: Communication Project ManagementCOMM 410: Design ThinkingCOMM 425: UX Strategy and ManagementCOMM 435: Advanced UX DesignDCC 210: Graphic DesignDCC 220: Writing Digital ContentDCC 260: Audio ProductionDCC 280: Video ProductionDCC 296: Portfolio ProjectsDM 105: Introduction to Digital MarketingDM 120: Digital Marketing StrategyDM 140: Web ManagementDM 150: Digital Marketing AnalyticsDM 160: Advocacy and AdvertisingDM 230: Digital Search MarketingDM 240: Digital Mobile MarketingIT 160: Cloud Computing EssentialsSELL 195: Digital Technology SalesSMM 105: Introduction to Social Media MarketingSMM 130: Social Media Content ISMM 199: Social Media Marketing Lecture Series SMM 210: Social Media Marketing Strategy IISMM 299: Social Media Marketing InternshipTAM 120: Introduction to SalesTAM 195: Digital Technology SalesTAM 275: Advanced Sales

Internet marketing fulfillment services - By referral• Continual digital marketing training for individuals and teams• Paid advertising campaigns - Research, development, and execution• Market research and strategy development consulting

• Created & Directed SEO, Website, PPC, and General Marketing Services DivisionsTwo year oversight: 2012 Revenue: $55,000 – 2013 Revenue: $172,000 • Led division discussion groups on initiatives to improve operations - Content creation initiative saw 12% increased engagement and higher client satisfaction measured by follow-up phone calls - Email initiative saw 60% decrease in monthly customer cancelations• Compiled social media analytics on thousands of accounts and provided monthly reports to large corporate clients (ie. Kaiser Permanente, Young Living, USANA) on campaign performance – Analytic reports have been critical to contract negotiation success • Created and executed new revenue-producing services including Search Engine Optimization Packages, Social Search Optimization, Community Contesting, S5 Rank, and Linkedin Connex – Initial efforts produced revenue of $8,000 in the first month• Created and executed new internal programs to improve operations and accountability including Training Webinars for Licensees and the Strategic Account Management Team – Initial efforts produced savings of $2,000 in the first month

• Prospected new businesses and guided them in developing an internet marketing campaign to increase online profitability - All clients had voiced 100% satisfaction with the service• Negotiated third-party pricing for marketing solutions often reducing client costs by as much as 50%• Researched, developed, and evaluated new marketing strategies to improve client search engine optimization (SEO) performance - 100% of clients saw search ranking improvement.• Managed domestic and foreign programming, writing, and marketing teams to increase revenues for client-owned web properties • Strengthened aspects of client customer service programs by focusing on satisfaction and retention, increasing repeat customer orders 100%

• Developed various marketing strategies that quadrupled sales growth in 2006 from an expected $200,000 to $800,000, and an expected $250,000 to a projected $1,200,000 in 2007• Increased departmental revenue by an average of 15% based on sales analysis and consumer insight• Researched customer tendencies in my department and reached 1st place in sales for specific pre-order titles in the U.S.• Created an original training program used throughout the district that reduced the new-hire learning curve from 3 months to 2 weeks and increased the time an employee stayed with the company an average of 6 months• Managed the timely construction and organization of display merchandising increasing the sell-through rate of seasonal inventory 300%