Benjamin Nau Email & Phone Number

Toronto, Ontario, CA

Tasks: Lead SaaS B2B and B2C marketing activities, partnering with sales and participating in strategic leadership, helping define company focus and growth. Attract B2B via heavily automated cold email, paid ads/SEM, and organic/SEO and manage a consistent flow of B2C via paid ads and organic/SEO. Build and maintain cold email infrastructure. Collect and.

Carlsbad, CA, US

Tasks: Maintain best-in-class global ecommerce website. Accountable for driving and monitoring performance via effective outbound marketing, SEO, merchandising, A/B testing, personalization, and optimization. Manage team of three. Ultimate goal was to transition company from an in-house marketing department to an external agency.Key Results: Developed new.

Santa Clara, California, US

Tasks: Build multiple brands/GTM strategies from the ground-up, including a smartphone app (B2C) and web app (B2BC). Direct and work with team to create, execute, and optimize all marketing activities, including the brand’s voice, design language, website and blog/content marketing, video, app waitlist, social media presence, display ads, search ads (SEM).

• Tasks: Plan and execute all marketing tasks, including, but not limited to, promotional email, paid search, display ads and product listing ads, social media posts and ads, retargeting, programmatic and transactional.
• 21% increase in year-over-year revenue
• 33% increase in Facebook likes
• 165% increase in total website sessions
• 6% reduction in bounce rate
• 25% increase in email traffic

Tasks: Develop and implement marketing, sales and communications strategies in order to raise awareness of the brand. Secure financial resources through sponsorship, events and promotions that support the organization’s programs, services, and mission. Administrate marketing budget. Manage team of two. Interface with press and act as community relations.

Chicago, Illinois, US

• Tasks: Develop and execute all aspects of the sales process, from lead generation to website design/development, and sales follow up. This includes SEO (Search Engine Optimization), SEM (Search Engine Marketing) via.
• 45% increase in year-over-year revenue
• 30% increase in average order value
• 104% increase in paid search clicks
• 85% increase in paid impressions
• 28% reduction in paid search spend

Freelance and contract marketing services Clients: Silver Mine Subs (26-location sub sandwich franchise), Aftermath, Inc. (national biohazard remediation company), The Hershey Company, Walmart, Bosch and several aftermarket automotive manufacturers/retailers. Projects: Create and produce branding, marketing plans, print catalogs, banner ads, SEO, SEM, CPC.

• Develop and implement marketing for subsidiary companies such as SHIFT Freight, project44 and CarrierDirect. Areas of focus include:
• Branding (Identity and Messaging)
• Product Development
• Website Development
• Sales Support
• SEO (Search Engine Optimization)

Tasks: Brand development, messaging and go to market strategy for new technology startup. Projects: Created GTM strategy and brand. Developed strategic three-year marketing plan with one-year tactical calendar. Built and maintained website. Combined digital and traditional marketing methods to improve conversion on high value targets. Reported to CEO..

Tasks: Create integrated marketing campaigns from concept to completion, including branding, print, broadcast social and interactive. Managed creative group to produce marketing materials on-schedule and on-budget. Developed creative. Collected and provided reporting on marketing results. Produced film and still shoots. Created, managed and reported on.

Tasks: Directing all advertising activities including management of multi-million dollar advertising budget. Evaluated and purchased printing, newspaper, magazine, television and radio space. Created and implemented annual marketing calendar. Reported to chief executive officer. Projects: Focused on creation and production of advertisements for newsprint.

Chicago, IL, US

Master Of Business Administration (M.B.A.), Internet Marketing & Marketing

Bfa, Graphic Design/Advertising