Focused on rebranding Bear’s from a bar/nightlife venue into a restaurant to increase business hours and sales during the COVID-19 pandemic. This campaign has proven quite successful thanks to continued digital and traditional marketing initiatives. Secondary focus on event coordination, whenever possible, in compliance with state and federal COVID-19 regulations.

Implemented various public relations strategies in a grassroots student-led campaign for democratic candidate John Bel Edwards’ first gubernatorial campaign. Initiatives included social media marketing, on-campus recruitment, and networking with local media and business leaders.

Assisted marketing coordinator in event planning and written communication including monthly newsletters and emails. Traveled to various PHC properties for event setup and networking.