- Develop and grow b2b LinkedIn efforts- Help draft creative briefs and coordinate projects that are more tactical in nature- Support the marketing strategy team with project management utilizing Workfront - ensuring timely deliverables and record-keeping, task tracking, and execution- Ensuring regular review and appropriate risk controls- Be responsible for timely production and quality of marketing communications, ensuring adherence to brand standards- Write non-technical copy; edit and proofread marketing communications- Maintain and provide analysis on campaign data, website data, and prospect lists, as well as assist in the creation of Quarterly Marketing Reports, bi-weekly reports and enterprise-wide MAPs reports. Maintain a marketing dashboard with all key data points- Create internal newsletters and other internal communications- Organize, archive, and maintain marketing assets to ensure efficient compliance and audit reviews- Manage administrative tasks such as processing invoices, tracking expenses, and maintaining accurate records- Collaborate with the broader B2B marketing team to share ideas, drive efficiencies, and cross-train- Support the strategy team by performing general tasks: administrative, tactical, and strategic in nature

This position focuses on learning personalization concepts and strategies, understanding Axos data structure, and mastering Salesforce Marketing Cloud Personalization (aka Interaction Studio or Evergage). The goal is to document the current and future state intake processes for personalization requests and develop the ability to write detailed requirements for the tech team to execute and configure personalization campaigns. Additionally, analyze personalization campaign data, provide insights, and make recommendations for optimization. Focusing on learning and mastering various MarTech platforms such as Extole, Branch.io, MCI/Datorama, Birdeye, Contentful, and the rest of our MarTech stack. The goal is to become proficient in configuring these platforms, pulling reports, and sharing actionable insights and optimizations with the team. With the responsibility for creating processes and identifying areas of improvement in the use of these platforms and recommending enhancements.

I was a summer marketing intern and had the opportunity to work/learn with a brilliant team of individuals. I did market research to evaluate smart products, start-up companies, and current market trends. I learned how to navigate a market I was not previously familiar with, experiment with AI assisting research, and learn from my team as we tried to branch out from company norms in launching a new product. I gained real-world marketing process knowledge and navigated the challenges of trying to launch new products.

Beach lifeguard; Certified EMR. Medical aids, water rescues, Junior Lifegaurd group leader, and overall public safety. Head and captain of rookie class 2021 responsible for training other class cadets and providing guidance, and leadership.

Trained employees, cash handling, customer service, and food handling. As well as occasional minor store maintenance.