Accomplished, driven, commercially focused, adaptable professional with business-to-consumer (B2C) and business-to- business (B2B) exposure gained across the Tech, Telecommunications, Property, Retail, Financial Services, Travel, and Entertainment sectors. Experienced in Traditional & Digital Marketing, Strategy, Delivery, Communications, Advertising, Brand, Direct Marketing, POS and Account/Stakeholder Management. A proactive self-starter, with strong communication skills who can successfully influence in a fast paced, KPI driven, results-orientated environment. An astute, entrepreneurial individual who holds strong commercial awareness with a close focus on ROI.Problem Solver:Planned and managed a paid social media campaign which achieved a 40% lift over lead targets at BT.Commercially Minded:Delivered a BT marketing campaign exceeding targets whilst achieving a 24% lower CPL Vs target.Results Focused:Executed an affiliate marketing campaign which delivered a 22% increase in consumer sign-ups for BMCM.Strategic Thinker:Planned & managed a PPC campaign to drive customer leads, resulting in a, 12% leads rise at Avalon.Customer Understanding:54% increase in loan sales at CUEP attributed to the use of customer data and profiling.Experience using Word, Excel, PowerPoint, Photoshop, Salesforce, Datorama and Brandwatch.