Ben Kayser Email & Phone Number

Indianapolis, In, Us

Indianapolis, Indiana, United States

Responsible for the overall execution and fulfillment process for Indianapolis Indians corporate partner accounts to maximize the sale of sponsorships and return on investment for corporate partners.- Serve as the primary point of contact with clients on event sponsorships- Create and deliver integrated and innovative implementation strategies for partners.- Assist in the production of proposals and proof of performance reports for partners.- Create signage for partners and events at Victory Field.

Indianapolis, Indiana, United States

In this experience I worked with NASCAR and FOX Sports executives to develop promotional campaign recommendations for increasing TV viewership of the 2021 Daytona 500. I performed extensive research on markets that were identified by NASCAR as having the potential to positively impact national TV ratings due to high affinity for the sport. I utilized social media and digital marketing strategies, contests, influencer partnerships and other tactics to drive casual and non-NASCAR fans to tune into the Daytona 500 and stay engaged with the broadcast for a longer period of time. I presented final recommendations and a supporting deliverable that was recognized by NASCAR and FOX Sports executives as exceeding expectations and including actionable recommendations.

In this experience I created an excel database of 1,414 leads from several counties throughout Iowa for the Iowa Wild. After researching and entering potential leads into the database, my group called each group and provided the Iowa Wild with potential leads to build on.

In this experience, I researched and created a proposal with strategies for group leader retention. This strategy incorporated a point based reward system which incorporated FEVO ticketing software. I also assisted in creating three different "rivalry night" group themed games for the Iowa Wild.

Sport And Recreation Management, Business Studies

Education record