Benjamin Durand Email & Phone Number

France

Lille, Hauts-De-France, France

• Develop, implement and oversee communications strategies and tactics to enhance brand awareness goals, including media outreach, messaging, talking points, events, social media• Restructure Communications department to break silos and better serve long and midterm communications strategies • Build and refine core narrative and messaging on the GoodPlanet Foundation : define purpose, mission and values • Implement a results driven approach including processes, reporting and analysis • Develop and sustain positive media and stakeholder relations locally• Create, edit and proof written 360 materials under intense deadline pressure• Supervise crisis and sensitive communications • Take part in the strategy development of the Foundation, being an active member of the executive committee• Manage, guide and coach 6 team members

Voxe is a French media whose ambition is to build a generation of empowered women by providing a high-quality newsletter to ne nearly 60,000 readers every morning. Over the course of two years, I had the opportunity to write 110. My objective ? Enhance understanding of environmental issues, provide practical keys for daily action, challenge preconceived notions, and help our readers discover the right tools for inspiration, information, or mobilization.

Paris Area, France

In a matrix organization, a two-fold mission:- Strategic development of the external awareness and competitive position of EEX Group (press and public)- Strategic communications lead for Natural Gas & Hydrogen, Energy certification. • Design and implementation of a media and public relations strategy for EEX and EEX Group (targeting, outreach, editorial calendars, relationship building, etc.)• Design and implementation of 360° communications and marketing strategies for Natural Gas and Energy certification's business units (objectives definition, key messages, campaigns roll out, KPIs and measurement) • Content development (storylines definition, press releases, videos scripts, Q&A, fact sheets, content packages, quotes, etc.)

Paris Area, France

Within Group External Relations department:• Social media governance and e-reputation management: • Digital content strategy; Insures consistent corporate digital ecosystem (create 360° content, manages annual report content)• Employee advocacy: builds a dedicated strategy activated through digital solutions and social media tactics• Thought leadership strategy for the CEO: builds the strategy with the agency and manages the execution • Crisis communication management

Within Group External Relations department:• Identifies recurrent sensitive topics and adapts corporate messages to social media codes• Coordinates the launch of the Group Instagram account (defines editorial line and tone of voice, selects a creative agency to work with)• Writes social media guidelines and best practices for a Marketing use• Coordinates social listening solution to detect weak signals• Leads, controls and develops adapted content to each group corporate digital platforms: Twitter and Instagram. • Uses monitoring tools to supervise, analyze and optimize interactions with communities. • Develops reporting tools dedicated to BIC digital team and the Leadership team. • Coodinates interviews between journalists and spokespersons/Leadership members• Writes preperation documents and key messages • Manages and shares press coverage• Writes press releases

Paris Area, France

• Influence communication :- Identification of influencers, social media monitoring - Design and deployment of dedicated content strategies- Reporting and coverage• Corporate communication :- Management of editorial committees - Supervision and approval of digital content production: blog articles, social media posts, newsletters- Management of an editorial calendar• Commercial communication:- Design of strategic recommendation to answer clients' business objectives - Production of content for different channels (BtoB or BtoC)Main clients: Ardian, FM Global, Caisse d’Epargne, La Poste.

Paris Area, France

• Production of content pieces and publishing support : anniversary book, press book, brochure, newsletter, internal magazine, etc.• Project management: planning, creative team briefing, customer relationship, budget follow up, invoicing etc. • Clients support and recommendation: needs analysis, suggestion of strategy, deployment Main clients: Total, Aéroports de Paris, Le Parisien (Amaury Médias), Établissement Français du Sang

Master'S Degree, Climat Et Médias, Completed With Honors / Mention Très Bien

[Thesis] Carbon pricing in climate policies: are emissions markets effective instruments to meet the objectives set out in the Paris.

Master'S Degree, Climat Et Médias, Completed With Honors / Mention Très Bien

[Thesis] Carbon pricing in climate policies: are emissions markets effective instruments to meet the objectives set out in the Paris.

Master'S Degree, Management

Activities and Societies: Mars'Eyes, Coeur Métrage- Président de Mars’Eyes Communication : association audiovisuelle d’Euromed Management.

Prep School Hypokhâgne / Khâgne