Wayne Bennett Email and Phone Number
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With over 25 years of experience in the retail and CPG industries, I am a seasoned sales and business development leader who oversees the world's largest digital product discovery and sales funnel management platform for the retail industry. As the Senior Vice President of Retail at ECRM/RangeMe, I manage a team of retail experts who provide a suite of digitally enhanced business service solutions to top-tier retailers across various categories and channels.My mission is to advance category growth, brand development, product innovation, and retail merchant engagement for leading retailers such as Walmart, CVS, Walgreens, Lowe's Home Improvement, Meijer, Kroger, Sprouts, and many others. I enable c-level executives and their merchant teams to achieve more efficient sales growth, customer conversion, and support for their strategic initiatives, such as own brand development, supplier development, strategic sourcing, and ESG-related goals. I am a big picture thinker who can skillfully create, lead, and execute large-scale client and industry projects to deliver strong stakeholder value. I am passionate about driving c-level engagement, demand generation, user experience optimization, client success management, and digital-first mindset in the retail and CPG industries. I am always looking for new ways to connect, collaborate, and create value for my clients and partners. I am a student of the industry who constantly seeks to learn, innovate, and grow.
Ecrm
View- Website:
- marketgate.com
- Employees:
- 248
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Senior Vice President, Retail [Ecrm And Rangeme]EcrmNew York, Ny, Us
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Senior Vice President, Retail [Ecrm/Rangeme]Ecrm Aug 2016 - PresentSolon, Ohio, UsBUSINESS DEVELOPMENT | CROSS-FUNCTIONAL LEADERSHIP | CATEGORY GROWTHBRAND DEVELOPMENT | PRODUCT INNOVATION | RETAIL MERCHANT ENGAGEMENT• Assume highly visible business development and sales leadership role for a private equity-owned company, managing (6) talented direct reports and 25 personnel cross-functionally while providing a suite of digitally enhanced business service solutions to top-tier retailers.• Oversee the world’s largest digital product discovery/sales funnel management platform for the retail industry while driving enterprise solutions and securing increased buyer engagement on a companywide basis to help merchant teams achieve more efficient sales growth, customer conversion and support the retail sales planning process. • Launch new service offerings to meet retailer requirements including own brand development, localization, sustainability and new product innovation achieving a 30% increase in retail merchant engagement on a year-over-year basis resulting in a 12x revenue increase from start-up phase. • Cultivate merchandising campaigns with major retailers to support key initiatives, including Walmart Open Call, Making It With Lowe’s, Kroger Go Fresh, and Walgreen’s Localization Summit, thus driving wide-scale merchant team support and engagement to achieve business objectives and improved industry share of voice. • Lead team for supplier acquisition program resulting in driving 260K+ additional brands via strategies driving significant companywide revenue growth. • Adapted to change during COVID-19 by leading digital transformation initiatives and virtual business deliverables, recalibrating business processes, and providing industry with major go to platform during pandemic period and beyond converting into a 90% digital revenue base. • Serve as an integral executive leadership team member, focused on company strategy, cost saving initiatives and employee trainings
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Managing Director And Group PublisherDrug Store News Group Oct 2011 - Aug 2016Chicago, Il, UsINDUSTRY NETWORK BUILDING | DIGITAL PRODUCT EXPANSIONTHOUGHT LEADERSHIP | P&L MANAGEMENT• Supervised 20-person team to achieve business goals, coupled with full P&L/financial responsibility with YOY attainment of profit goals.• Recognized by industry trade journal ‘MIN’ due to optimizing digital media revenue 300% via developing an expanded mix of digital products, including new website, e-newsletters, webinars, and social media platforms.• Developed and nurtured a vast network within consumer healthcare, pharmaceutical, and retail industries to drive significant business growth on a year-over-year basis.• Created industry thought leadership and think-tank engagements in partnership with Mack Elevation Group that resulted in $ 1 million in incremental revenue and drove major brand equity enhancements. • Built engaging/captivating content with senior-level retail executives via Fireside Chats and Interviews resulting in great uplift in industry engagement and thought leadership conversations. -
PublisherDrug Store News Group Dec 2009 - Oct 2011Chicago, Il, UsSPONSORSHIP NEGOTIATIONS | NEW BUSINESS DEVELOPMENTINDUSTRY DEVELOPMENT | CLIENT ENGAGEMENT• Strategically collaborated with major industry associations, including NACDS, CHPA, CRN, ECRM, and PLMA regarding business development activities and initiatives in an efficient and effective manner that led to better relationships resulting in more growth opportunities. • Onboarded and trained talented business development personnel to achieve strategic corporate objectives and sales goals. • Polished creative design process to improve custom media projects including multi-media offerings to a record $ 3 million dollars in business growth. • Evaluated market trends and data to recommend and implement strategic business plan changes resulting in new revenue opportunities within the retail pharmacy, retail health and pharmacy technicians' markets of nearly $ 5 million dollars.
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Associate PublisherDrug Store News Group Jan 2005 - Dec 2009Chicago, Il, UsFINANCIAL PERFORMANCE | MULTIMEDIA PLATFORM MANAGEMENTCLIENT ACQUISITION & RETENTION | INNOVATION MANAGEMENT | CLIENT SERVICES• Oversaw innovation and development of several new products, including new multi-media platform “Retail Clinician” while targeting nurse practitioners in the retail clinic space.• Served major customers, including Novo Nordisk, Pfizer Consumer Health Care, Glaxo SmithKline, and J&J.• Successfully launched and secured sponsorship for shared research initiative on “Caregiving at Retail” from concept to year-over-year growth —funded by Pfizer Consumer Health Care, Glaxo Smith Kline, and Novo Nordisk while cultivating marketing strategies for Rite Aid and CVS based on research results.• Negotiated program details with trade associations and ABC-TV affiliates, thus securing $600K+ sponsorship.• Launched new consumer expo in close collaboration with NACDS while attracting 10K+ clients.
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Director Of Special Projects/Area ManagerDrug Store News Group Oct 1995 - Dec 2004Chicago, Il, UsRELATIONSHIP MANAGEMENT | CLIENT ENGAGEMENT | CONSULTATIVE SOLUTIONS• Collaborated cross-functionally and interdepartmentally with management and leadership to oversee a large book of business and custom media programs, thus driving revenue growth and business expansion.• Sold advertising media packages to manufacturers within the CPG space along the Eastern portion of the United States. Maintained and grew the largest book of business. • Won Salesperson of the Year award 4 times based on exceeding business objectives and sales quotas.
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Territory Manager/Sales RepresentativeMead Johnson Nutrition Nov 1989 - Oct 1995Makati, National Capital Region, PhPRODUCT MANAGEMENT | SALES GROWTH | RELATIONSHIP BUILDINGPROGRAM DEVELOPMENT | ACCOUNT CONVERSION• Sold adult/pediatric nutritional products to primary care physicians, including pediatricians, OB/GYNs, health clinics, dialysis centers, corporate worksite facilities, and hospitals while consistently achieving sales goals.• Built mutually beneficial relationships with medical decision-makers within office-based physician practices, hospitals, and clinics to receive insightful product recommendations, thus driving prescription and OTC sales.• Facilitated program development for major hospital account conversion and corporate wellness program. -
Sales RepresentativeHarris Corporation Jun 1987 - Nov 1988Melbourne, Florida, UsACCOUNT MANAGEMENT | TERRITORY EXPANSION | PROSPECTINGB2N SALES | BUSINESS GROWTH• Led territory growth, client prospecting, and contract negotiation activities while delivering best-in-class growth-focused business solutions and strategies to C-Suite executives across Fortune 500 companies.• Sold products and services to account bases across medical, legal, financial, and government industries.
Wayne Bennett Skills
Wayne Bennett Education Details
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St. John'S University, The Peter J. Tobin College Of BusinessMarketing Management -
University At AlbanyEconomics
Frequently Asked Questions about Wayne Bennett
What company does Wayne Bennett work for?
Wayne Bennett works for Ecrm
What is Wayne Bennett's role at the current company?
Wayne Bennett's current role is Senior Vice President, Retail [ECRM and RangeMe].
What is Wayne Bennett's email address?
Wayne Bennett's email address is wa****@****ine.net
What is Wayne Bennett's direct phone number?
Wayne Bennett's direct phone number is +121275*****
What schools did Wayne Bennett attend?
Wayne Bennett attended St. John's University, The Peter J. Tobin College Of Business, University At Albany.
What are some of Wayne Bennett's interests?
Wayne Bennett has interest in Road Biking, Spending Time With Family, Food And Wine, Fitness, Music, Travel.
What skills is Wayne Bennett known for?
Wayne Bennett has skills like Digital Media, New Business Development, Marketing Strategy, Product Development, Leadership, Sales, Sales Management, P&l Management, B2b, Market Research, Strategy, Account Management.
Who are Wayne Bennett's colleagues?
Wayne Bennett's colleagues are Alexandra Vladescu, Carson Harvey Smith, Parmar Gautam, Teresa N., Melenda Vest, Kristen Trivisonno, Jennifer W..
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