Benoît Lequebin
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Benoît Lequebin Email & Phone Number

Responsable Marketing Digital Europe and Canada - BU BGM at Ascensia Diabetes Care
Location: Neuilly-Sur-Seine, ÎLe-De-France, France 9 work roles 2 schools
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✓ Verified Jul 2026 3 data sources Profile completeness 100%

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Role
Responsable Marketing Digital Europe and Canada - BU BGM
Location
Neuilly-Sur-Seine, ÎLe-De-France, France
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Who is Benoît Lequebin? Overview

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Benoît Lequebin is listed as Responsable Marketing Digital Europe and Canada - BU BGM at Ascensia Diabetes Care, a with 1431 employees, based in Neuilly-Sur-Seine, ÎLe-De-France, France. AeroLeads shows a matched LinkedIn profile for Benoît Lequebin.

Benoît Lequebin previously worked as Digital Marketing Lead Europe & Canada - BGM at Ascensia Diabetes Care and Digital Marketing Analyst - Global Team at Ascensia Diabetes Care. Benoît Lequebin holds Master'S Degree In Engineering, Management And Entrepreneurship from Centrale Lille - Iteem.

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Ascensia Diabetes Care

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About Benoît Lequebin

Benoît Lequebin is a Responsable Marketing Digital Europe and Canada - BU BGM at Ascensia Diabetes Care. They possess expertise in secteur pharmaceutique, tableau de bord, gestion de projet, ms office suite, vba and 5 more skills. They is proficient in German and English.

Listed skills include Secteur Pharmaceutique, Tableau De Bord, Gestion De Projet, Ms Office Suite, and 6 others.

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Ascensia Diabetes Care
Ascensia Diabetes Care
Responsable Marketing Digital Europe and Canada - BU BGM
Neuilly-sur-Seine, FR
Website
Employees
1431
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9 roles

Benoît Lequebin work experience

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Digital Marketing Lead Europe & Canada - Bgm

Current

Neuilly-Sur-Seine, Île-De-France, France

Jun 2022 - Present

Digital Marketing Analyst - Global Team

Neuilly-Sur-Seine, Île-De-France, France

- Définition et mise en place d'un système de mesure de la performance au sein de l'équipe internationale Digital Marketing.- Amélioration des performances des campagnes média et emailings.

Aug 2020 - May 2022

Sales Representative

Seine Et Marne, France

Field experience as sales representative in pharmacy for Contour brand (Blood Glucose Monitoring products): prospection, new product promotion, negociation and order taking, staff training, customer relationship. Results:- Despite the declining sales before my mission (- 21%), my actions have contributed to an image improvement and a return to growth (+ 12%) in a competitive and deteriorated market (- 4%).- Better understanding of client and patient needs.

Jul 2019 - Jul 2020

Sales And Market Analyst

Paris, France

Project management for the French Bayer Diabetes Care division carve-out:- Softwares: implement and develop the global CRM MS Dynamics with local specifications (new interface with our 3PP, new functionalities, database). Redesign the BI needs and implement a local solutions based on Alteryx and Tableau Software.- Redesign the current job and processes.- IT infrastructure: coordinate with Bayer and the global team the implementation of new internet lines, the devices change (laptops, phones, printers), the server upgrade.Operational:- Support for the sales department : new segmentation, sectorisation, sales force incentive scheme, sales force objectives, key customers information- CRM, Sell-In and Sell-out data value chain management (collection, loading, dashboard, distribution, analysis).- CRM and BI local administrator.- Business Review, Business Plan, Key Analysis for top management, global team, marketing and sales.- IT local key contact.- GDPR implementation.

Mar 2016 - Jun 2019

Customer Excellence Project Manager - Morocco

Casablanca, Morocco

Cross-functional project management:- Customers Segmentation in Morocco & Algeria: development in a challenging low data access environment of a methodology to establish a potential by pharmacies based on future sales and POS activation capabilities.- Implementation of a user-friendly self-service Business Intelligence tool based on 3 key sources (CRM, Sell In & Sell Out data): creation of a database design with SQL Server & PowerPivot, conception of interactive dashboards available on Sharepoint to help top management, sales and marketing departments to improve decisions making.

Sep 2015 - Mar 2016

Business Analyst

Gaillard, France

Operational:- Sell-Out data value chain management in the OTC market (data, loading, distribution, analysis).- IQVIA data provider partnership management.- Strategic analysis based on expertise in OTC & self-medication markets.- Creation of automated tools with Excel and development of new KPIs.- Organization of training sessions on tools, data and market features.Cross-functional project management:- Implementation of solutions for stock coverage issue in pharmacy.- Marketing’s markets redefinition and shopper markets creation.

Oct 2014 - Aug 2015

Assistant Business Analyst

Gaillard, France

Sell-Out data value chain management in the OTC market for the Marketing and Sales departments:- IQVIA data provider partnership- Data loading and distribution- Dashboards creation and analysis- Ad-hoc analysis according to current events and needs

Apr 2014 - Sep 2014

Cost Controller - Romania

Bucharest, Romania

Operational: Financial management of 4 water treatment plant building sites.Project management: - Tool creation (Excel with VBA) to simplify building sites financial management for Balkans region. - Foreign-exchange risk management.

Jun 2012 - Jan 2013
Team & coworkers

Colleagues at Ascensia Diabetes Care

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2 education records

Benoît Lequebin education

FAQ

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What company does Benoît Lequebin work for?

Benoît Lequebin works for Ascensia Diabetes Care.

What is Benoît Lequebin's role at Ascensia Diabetes Care?

Benoît Lequebin is listed as Responsable Marketing Digital Europe and Canada - BU BGM at Ascensia Diabetes Care.

Where is Benoît Lequebin based?

Benoît Lequebin is based in Neuilly-Sur-Seine, ÎLe-De-France, France while working with Ascensia Diabetes Care.

What companies has Benoît Lequebin worked for?

Benoît Lequebin has worked for Ascensia Diabetes Care, Ascensia Diabetes Care (Former Bayer Diabetes Care), Bayer Pharmaceuticals (Consumer Health), and Veolia Water Solutions & Technologies.

Who are Benoît Lequebin's colleagues at Ascensia Diabetes Care?

Benoît Lequebin's colleagues at Ascensia Diabetes Care include Erwin Hsu, Jennifer Novacek, Birgit Weinbach, Evangelos Galanakos, and Marybeth Kozak.

How can I contact Benoît Lequebin?

You can use AeroLeads to view verified contact signals for Benoît Lequebin at Ascensia Diabetes Care, including work email, phone, and LinkedIn data when available.

What schools did Benoît Lequebin attend?

Benoît Lequebin holds Master'S Degree In Engineering, Management And Entrepreneurship from Centrale Lille - Iteem.

What skills is Benoît Lequebin known for?

Benoît Lequebin is listed with skills including Secteur Pharmaceutique, Tableau De Bord, Gestion De Projet, Ms Office Suite, Vba, Corporate Finance, Supply Chain, and Cost Control.

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