Ben Petersen
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Ben Petersen Email & Phone Number

Knives | Ecommerce | Marketing | Creating at Knafs
Location: Layton, Utah, United States 7 work roles 2 schools
1 work email found @bladehq.com 2 phones found area 801 and 888 LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 2 phones

Work email b****@bladehq.com
Direct phone (801) ***-****
LinkedIn Profile matched
3 free lookups remaining · No credit card
Current company
Role
Knives | Ecommerce | Marketing | Creating
Location
Layton, Utah, United States

Who is Ben Petersen? Overview

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Quick answer

Ben Petersen is listed as Knives | Ecommerce | Marketing | Creating at Knafs, based in Layton, Utah, United States. AeroLeads shows a work email signal at bladehq.com, phone signal with area code 801, 888, and a matched LinkedIn profile for Ben Petersen.

Ben Petersen previously worked as Co-Founder at Knafs and Senior Category Manager at Heyday. Ben Petersen holds Bachelor'S Degree, Communications And Media Arts from Brigham Young University.

Company email context

Email format at Knafs

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{first}@bladehq.com
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AeroLeads found 1 current-domain work email signal for Ben Petersen. Compare company email patterns before reaching out.

Profile bio

About Ben Petersen

Ben Petersen is a Knives | Ecommerce | Marketing | Creating at Knafs. He possess expertise in social media, editing, social media marketing, marketing, advertising and 36 more skills. He is proficient in Spanish.

Listed skills include Social Media, Editing, Social Media Marketing, Marketing, and 37 others.

Current workplace

Ben Petersen's current company

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Knafs
Knafs
Knives | Ecommerce | Marketing | Creating
AeroLeads page
7 roles

Ben Petersen work experience

A career timeline built from the work history available for this profile.

Co-Founder

Current

Layton, Utah, United States

I design and sell pocket knives online. Knafs is my circus and my monkeys.

Nov 2018 - Present

Senior Category Manager

Utah, United States

  • Managed 2 brands and double-digit millions in revenue in the Sports and Outdoors category
  • Developed ongoing go-to-market strategy and directed implementation on Amazon and Shopify for 120 SKUs
  • Led new product development direction for 8 new in-line products
  • Finalized onboarding process for my brands post-acquisition, including: process streamlining, virtual assistant consolidation, and assets transfer from business sellers
Aug 2021 - May 2022

Senior Brand Manager

Lehi, Utah, United States

  • Managed 5 national brands on Amazon, Walmart, and DTC site.
  • Averaged 29% revenue growth YOY on Amazon across all brands, aided by an average 89% fulfillable rate (during COVID-19), and 85% Buy Box ownership.
  • Managed 2,500 SKUs on Amazon, including all aspects of retail readiness: product uploads, content, listing variations, safety compliance, customer experience, and listing SEO.
  • Directed all customer-facing interactions: weekly project management calls, quarterly reviews, price compliance, advertising budgets, product uploads, and promotions.
Aug 2019 - Aug 2021

Marketing Manager

Lehi, Utah

  • Managed team of 7 direct reports, including: project management, recruiting, on-boarding, performance evaluations and weekly 1-on-1 coaching.
  • Crafted and executed marketing strategy and sell-through for 20,000+ SKUs and 400+ brands.
  • Created and managed budgets and KPI reporting.
  • Managed SEO strategy and execution
  • Oversaw video marketing, social media, content marketing (SEM), graphic design, photography, and copywriting.
  • Managed trade show booth design, campaign and execution, including a live event with 200+ attendees.
Apr 2016 - Aug 2019

Digital Marketing Coordinator

Portland, Oregon

  • Launched online go-to-market process for 50 outdoor hard good SKUs yearly
  • Managed website and SEO for 300+ SKUs
  • Managed email marketing strategy and execution
  • Developed and managed online social editorial calendar and campaigns
  • Managed, produced and launched marketing content for all CRKT social media accounts: Facebook, Twitter, YouTube, Instagram
  • Launched company rebrand across all digital channels
Aug 2013 - Apr 2016

Video Marketing Specialist

Lehi, Utah

  • Wrote, produced, filmed, and edited more than 500 YouTube videos generating 3.5 million video views and 25,000 subscribers
  • Helped establish marketing department, integrating social media platforms into overall marketing strategy and communications
Jun 2011 - Jul 2013

Creative Projects Coordinator (Intern)

Washington, D.C.

  • Wrote, produced, filmed, edited and distributed 4 training videos as an intern with U.S. Citizenship and Immigration Services in the Office of Human Capital and Training
  • Developed department standard operating procedures for creative projects
Jan 2011 - Apr 2011
2 education records

Ben Petersen education

Bachelor'S Degree, Communications And Media Arts

Activities and Societies: KBYU Eleven News, Special Olympics, BYU Center for Service and Learning, ConexionesGraduated Cum Laude

Associate Degree Of Science

Activities and Societies: SUTV-9 News, Presidential Ambassadors, Alternative Winter Break, Alternative Spring Break, After School Sports.

FAQ

Frequently asked questions about Ben Petersen

Quick answers generated from the profile data available on this page.

What company does Ben Petersen work for?

Ben Petersen works for Knafs.

What is Ben Petersen's role at Knafs?

Ben Petersen is listed as Knives | Ecommerce | Marketing | Creating at Knafs.

What is Ben Petersen's email address?

AeroLeads has found 1 work email signal at @bladehq.com for Ben Petersen at Knafs.

What is Ben Petersen's phone number?

AeroLeads has found 2 phone signal(s) with area code 801, 888 for Ben Petersen at Knafs.

Where is Ben Petersen based?

Ben Petersen is based in Layton, Utah, United States while working with Knafs.

What companies has Ben Petersen worked for?

Ben Petersen has worked for Knafs, Heyday, Pattern®, Blade Hq, and Crkt.

How can I contact Ben Petersen?

You can use AeroLeads to view verified contact signals for Ben Petersen at Knafs, including work email, phone, and LinkedIn data when available.

What schools did Ben Petersen attend?

Ben Petersen holds Bachelor'S Degree, Communications And Media Arts from Brigham Young University.

What skills is Ben Petersen known for?

Ben Petersen is listed with skills including Social Media, Editing, Social Media Marketing, Marketing, Advertising, Youtube, Public Speaking, and Adobe Creative Suite.

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