Ben Serpell
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Ben Serpell Email & Phone Number

High Performance Manager / Senior Lecturer | Strategic Leadership | Team Coordination & Management | Professional Development at Richmond Football Club
Location: East Geelong, Victoria, Australia 12 work roles 4 schools
1 work email found @brumbies.com.au LinkedIn matched
✓ Verified Jul 2026 4 data sources Profile completeness 100%

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Work email b****@brumbies.com.au
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Current company
Role
High Performance Manager / Senior Lecturer | Strategic Leadership | Team Coordination & Management | Professional Development
Location
East Geelong, Victoria, Australia
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Who is Ben Serpell? Overview

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Quick answer

Ben Serpell is listed as High Performance Manager / Senior Lecturer | Strategic Leadership | Team Coordination & Management | Professional Development at Richmond Football Club, a with 401 employees, based in East Geelong, Victoria, Australia. AeroLeads shows a work email signal at brumbies.com.au and a matched LinkedIn profile for Ben Serpell.

Ben Serpell previously worked as High Performance Manager at Richmond Football Club and Senior Lecturer / Researcher at University Of New England (Au). Ben Serpell holds Graduate Certificate Of Strategic Studies from The Australian National University.

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bserpell@brumbies.com.au
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Profile bio

About Ben Serpell

With a dynamic blend of strategic leadership, analytical expertise, and a commitment to excellence, I have built a reputation for performance enhancement, research and development, and team leadership. My foundation in medical and health sciences, complemented by a passion for continuous growth and development, has equipped me with the skills necessary to thrive in competitive and academic settings. This unique combination has enabled me to develop and manage high-performance systems, foster innovative collaborations, and guide diverse teams towards exceeding their objectives.My experience has led to significant contributions to the advancement of sports science and athletic performance, including during my time as a Strength and Conditioning Coach at the Geelong Cats, Rugby Australia, and other organisations, where I played a key role in team victories and research partnerships. These efforts have not only enhanced team culture and leadership practices but have also pushed the boundaries of innovation in sports science. I also have a keen interest in academia, having published notable sports science papers and human behavior research, as well as lecturing at the University of New England.As I look to the future, my focus remains on leveraging my analytical skills, strategic insight, and leadership capabilities to make meaningful contributions wherever I am. Whether through enhancing human performance, advancing health sciences, or supporting / leading teams to achieve their full potential, my goal is to continue driving progress and innovation.

Listed skills include Strength And Conditioning, Rehabilitation, Strength Training, Injury Prevention, and 12 others.

Current workplace

Ben Serpell's current company

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Richmond Football Club
Richmond Football Club
High Performance Manager / Senior Lecturer | Strategic Leadership | Team Coordination & Management | Professional Development
australia
Employees
401
AeroLeads page
12 roles

Ben Serpell work experience

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High Performance Manager

Current

Richmond, Victoria, Australia

As the High Performance Manager at Richmond Tigers, my role heavily influences the strategic direction of the high-performance system and training philosophy. I manage a multidisciplinary team of medical and fitness professionals, ensuring collaborative efforts to deliver optimal training and rehabilitation programs.

Nov 2024 - Present

Senior Lecturer / Researcher

Current

Armidale, New South Wales, Australia

As a Senior Lecturer at the University of New England, I have been committed to enhancing the educational journey of both undergraduate and postgraduate students through the preparation of comprehensive learning materials. My responsibilities include maintaining an active research profile by contributing to internationally peer-reviewed journals in the fields of sports science and human behaviour and presenting findings at global conferences. I have been involved in preparing and submitting Category 1 grants to secure funding from prestigious bodies, managing significant research projects like the DSTG Next Generation Technology Project on Wearable Diagnostics for Warfighter Maintenance. Furthermore, I have played a pivotal role in the development and delivery of interdisciplinary courses that merge the latest research and industry practices, fostering a rich and practical learning environment. My work also extends to engaging in collaborative R&D projects with industry partners, ensuring that academic pursuits are closely aligned with the evolving needs of the industry and contributing significantly to advancements in the field.

May 2021 - Present

Senior Strength & Conditioning Coach

Geelong, Victoria, Australia

As Senior Strength & Conditioning Coach for the Geelong Cats, I contributed to enhancing player performance and injury prevention through the development of targeted strength, power, and speed programs. My role involved creating effective rehabilitation and fitness strategies for injured players to ensure their timely recovery. I coordinated training sessions tailored to the needs of various player groups, in close partnership with the medical staff and coaches, and played a important role in advising on player readiness for training and match play.Key Achievements:• Played an important role in the Geelong Cat’s 2022 AFL Premiership victory through expert team conditioning and strategic physical training.• Achieved a historic milestone with 16 consecutive wins in 2022, placing the team among the top five in AFL history for successive victories.• Support a partnership with Deakin University, enhancing research and innovation in sports science, human behaviour, team culture, and leadership practices.

Nov 2021 - Oct 2024

Wallabies Athletic Performance Coach (Contractor)

Sydney, New South Wales, Australia

Contributed to collaborative efforts to deliver optimal training and rehabilitation programs for national players. Advised on player status, contributed to the professional development of staff, and liaising with both internal and external stakeholders to align commercial, community, and high-performance objectives.Key Achievements:• Played a key role in leading the Wallabies to victory in the June international series against France.

Oct 2019 - Oct 2021

Head Of Performance

Sydney, New South Wales, Australia

As the Head of Performance for the NSW Waratahs, my role involved leading the strategic direction of the high-performance system and training philosophy. I managed a multidisciplinary team of medical and fitness professionals, ensuring collaborative efforts to deliver optimal training and rehabilitation programs. My responsibilities extended to advising coaches on player status, contributing to the professional development of staff, and liaising with both internal and external stakeholders to align commercial, community, and high-performance objectives. This role required a strategic approach to facility development and stakeholder engagement, significantly reducing costs and enhancing program efficacy.Key Achievements:• Strategic restructure of the Waratahs High Performance Department, leading to significant financial success.• Instrumental in the design and development of new training facilities, achieving cost efficiencies through strategic partner engagements.

Nov 2020 - Sep 2021

Insights Analyst, Performance People & Teams

Canberra, Australian Capital Territory, Australia

During my time as an Insights Analyst at the Australian Institute of Sport, I played a crucial role in enhancing Australia's high-performance sports framework through expert advice and support on data and information systems. My responsibilities were integral to the development, testing, management, and evaluation of initiatives supporting the Performance People and Teams strategy. I focused on capturing and analysing data to create a robust evidence base that informed strategic practices. Additionally, I contributed to the development and implementation of sustainable strategies, plans, and systems aimed at achieving long-term performance improvements. My role also encompassed supporting the formulation and execution of frameworks, policies, and guidelines, ensuring alignment with the Australian Institute of Sport's strategic objectives and the achievement of tangible outcomes.

Nov 2019 - Oct 2020

Senior Research Fellow

Canberra, Australian Capital Territory, Australia

Aug 2019 - Aug 2020

Director Of Athletic Performance And Innovation

Canberra, Australian Capital Territory, Australia

As the Director of Athletic Performance and Innovation at the ACT Brumbies, I led a multidisciplinary team to enhance the tactical periodisation model and develop a high-performance system that directed the team's training program and philosophy. My role included advising coaches on player status, fostering a culture aligned with Brumbies values through a player leadership program, and contributing to the professional development of coaches. I focused on keeping the Brumbies at the forefront of innovation, utilising cutting-edge technology, and liaising with key stakeholders to align the high-performance program with the organisation's broader objectives. Collaborations with world-class resources, including scientists and leadership development experts, were integral to our strategy.Key Achievements:• Played a key role in the Brumbies' success, including becoming the best-performing Australian franchise with significant playoff appearances and titles.• Directed the first provincial team to defeat the British and Irish Lions in over 40 years.• Led the successful rehabilitation of Christian Lealiifano, contributing to innovative rehab practices recognised in a high-ranking medical journal.• Managed a groundbreaking travel strategy, achieving significant competition points on a global tour.

Jul 2015 - Nov 2019

Athletic Performance Coach

Canberra, Australian Capital Territory, Australia

Sep 2012 - Aug 2015

Strength And Conditioning Coach And Rehabilitation Coordinator

Adelaide, South Australia, Australia

Sep 2010 - Sep 2012

Strength And Conditioning Coach

Gloucester, United Kingdom

May 2008 - Aug 2010

Research Assistant

Trauma And Orthopaedic Research Unit Canberra Hospital

Canberra, Australian Capital Territory, Australia

Feb 2007 - May 2008
Team & coworkers

Colleagues at Richmond Football Club

Other employees you can reach at richmondfc.com.au. View company contacts for 401 employees →

4 education records

Ben Serpell education

FAQ

Frequently asked questions about Ben Serpell

Quick answers generated from the profile data available on this page.

What company does Ben Serpell work for?

Ben Serpell works for Richmond Football Club.

What is Ben Serpell's role at Richmond Football Club?

Ben Serpell is listed as High Performance Manager / Senior Lecturer | Strategic Leadership | Team Coordination & Management | Professional Development at Richmond Football Club.

What is Ben Serpell's email address?

AeroLeads has found 1 work email signal at @brumbies.com.au for Ben Serpell at Richmond Football Club.

Where is Ben Serpell based?

Ben Serpell is based in East Geelong, Victoria, Australia while working with Richmond Football Club.

What companies has Ben Serpell worked for?

Ben Serpell has worked for Richmond Football Club, University Of New England (Au), Geelong Cats, Rugby Australia, and Nsw Waratahs.

Who are Ben Serpell's colleagues at Richmond Football Club?

Ben Serpell's colleagues at Richmond Football Club include Amelia Whyte, Nikaela Littmann Jones, Aiden Smith, Emma Azzopardi, and Robert Costanzo.

How can I contact Ben Serpell?

You can use AeroLeads to view verified contact signals for Ben Serpell at Richmond Football Club, including work email, phone, and LinkedIn data when available.

What schools did Ben Serpell attend?

Ben Serpell holds Graduate Certificate Of Strategic Studies from The Australian National University.

What skills is Ben Serpell known for?

Ben Serpell is listed with skills including Strength And Conditioning, Rehabilitation, Strength Training, Injury Prevention, Athletic Performance, Sports Science, Sports Management, and Fitness.

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