Andre Barnes Email & Phone Number

Los Angeles, California, United States

• Led strategic artist development and marketing initiatives, helping clients achieve over 400 million Spotify streams and significant growth in fan engagement.• Brokered a successful partnership with Full Stop Management and Giant Records, structuring a creative venture deal to enhance artist opportunities and expand market reach.• Served as the primary liaison between third-party stakeholders, including press, agents, labels, producers, and other key collaborators, ensuring seamless communication and project execution.• Managed daily operations and organized calendars for artists, handling all logistical aspects of travel, appearances, and studio sessions to ensure smooth day-to-day affairs.• Developed and executed comprehensive rollout strategies for artist releases, including digital marketing campaigns, media outreach, and event coordination to maximize visibility and impact.• Provided hands-on guidance in shaping and enhancing the personal brands of artists, including social media strategy, fan engagement, and public relations efforts.• Cultivated relationships with major labels and industry leaders, fostering opportunities for collaborations, sponsorships, and exclusive partnerships.Notable clients past and present include:• Trippie Redd (10k Projects) // RIAA Diamond Certified Artist• SwaVay (Republic Records) // Grammy Nominated Artist

New York City Metropolitan Area

• Collaborated with Tyler Arnold (SVP of A&R) for high-profile acts, including Metro Boomin, The Weeknd, and Nav.• Led strategic marketing initiatives, driving fan engagement and visibility for upcoming projects, resulting in increased streams, chart performance, and social media engagement.• Managed full-cycle artist campaigns, from pre-release strategy to post-launch promotion, including digital marketing, media outreach, and content creation.• Brokered Joint-Venture with Metro Boomin's Boominati Records and Republic to amplify the visibility of new releases, integrating both creative and data-driven approaches to drive project success.• Coordinated promotional efforts across multiple platforms, including Spotify, Apple Music, and social media, ensuring cohesive messaging and content alignment with the artist's brand.• Built and maintained relationships with key stakeholders, including label executives, publicists, managers, and influencers, to ensure smooth execution of marketing strategies.• Worked closely with the creative and production teams to ensure brand consistency across all marketing assets, including album art, promotional materials, and digital content.

New York City Metropolitan Area

Los Angeles, California, United States

• Collaborated on marketing campaigns for high-profile artists such as Khalid, Bryson Tiller, and Lil Tjay, enhancing brand visibility and fan engagement.• Developed and executed targeted digital marketing strategies, driving streams, social media growth, and overall fan interaction across platforms.• Collaborated with major label partners including Columbia, RCA, and Interscope Records to align marketing efforts with album launches and promotional cycles.• Analyzed audience demographics and engagement metrics to tailor promotional content and optimize ad spend, maximizing ROI.• Spearheaded social media strategy, including influencer partnerships, giveaways, and content creation to drive awareness and buzz for singles and albums.• Worked closely with artists’ teams to ensure brand consistency across all digital assets, promotional materials, and public appearances.• Coordinated and managed media outreach, securing press placements and interviews with top-tier outlets to support album releases and artist milestones.• Fostered strong relationships with key industry stakeholders, including label executives, publicists, and agents, to streamline marketing efforts.

Greater New York City Area

• Assisted in scouting emerging talent across multiple genres, helping identify potential signings for the label under VP of A&R Zeke Hirschberg.• Collaborated with A&R team to evaluate demos, tracks, and artist submissions for quality and market potential.• Conducted market research and trend analysis to identify industry shifts and upcoming music movements.• Supported artist development by coordinating recording sessions, studio bookings, and collaborating with producers and engineers.• Provided creative feedback on artist projects and recordings, contributing to project development.• Organized and maintained a catalog of artist materials, including tracks, demos, and promotional content.• Contributed to social media and digital marketing strategies for artist promotion, ensuring visibility on streaming platforms and social channels.