Bernadette D. Johnson Email & Phone Number

United States

Key Responsibilities:- Facilitate part-time courses focused on job readiness in the marketing industry.- Develop and deliver interactive and engaging class content that emphasizes real-world applications.- Utilize a variety of teaching methods to accommodate different learning styles and ensure comprehension and retention.- Provide one-on-one mentoring to students to guide them through their academic and career journeys.- Equip students with the skills and knowledge necessary to thrive in the marketing industry.Skills and Expertise:Marketing Strategy: Deep understanding of marketing principles and strategies, with the ability to translate complex concepts into accessible lessons.Engaging Content Delivery: Proficient in developing innovative and interactive course materials that captivate and motivate students.Mentorship: Committed to mentoring students, providing personalized guidance, and fostering their professional growth.Real-World Applications: Strong focus on applying theoretical knowledge to real-life scenarios, preparing students for practical challenges in the marketing field.Communication: Excellent verbal and written communication skills, ensuring clear and effective instruction.Adaptability: Capable of adjusting teaching methods to meet diverse student needs and learning preferences.Job Readiness: Expertise in preparing students for the job market, including resume building, interview preparation, and career development strategies.

United States

Delivering Best In Class training content for top clients in the digital space including Google, Facebook and others. Honing in on sales methodology, messaging skills, and marketing best practices.

Houston, Texas

Training and providing practical applications to industry professionals on the disciplines of digital marketing and digital transformation. Subject matter includes:PPCSEODigital MarketingWeb OptimizationSocial MediaEmail MarketingGoogle Analytics and AdWords

Houston, Texas Area

Currently my duties and responsibilities include providing detailed professional marketing consultations for local B2B clients looking increase presence through the use of internet marketing. Architechting highly responsive detailed inbound marketing campaigns that yield 55-65 percent response rate utilizing "Hubspot" Methodologies. Designing online and offline print materials in Adobe Photoshop, Indesign, and Illustrator.

Houston, Texas Area

Educating marketing teams and Executive Marketing Officers on best practices for online marketing engagement and Social Media Campaigning. Promoting relevant thought leadership and promotional content daily while monitoring relevant conversations and identifying appropriate areas for ongoing engagement.Working closely with project managers, team leaders an executive marketing managers in effective implementation of strategies for top Social Media PlatformsCreating editorial calendars, including blog calendars, social media events calendars, etc.Executing all social media activities (i.e. tweeting, sharing, engaging, liking, increasing social reach, monitoring engagement through reporting tools etc.)Communicating in a professional, but unique social media “voice” directly aligned with client's specific thought leadership and content.Creating social media campaigns and calls-to-action that ultimate leads to lead generation on the communication with prospective clientsEngaging with target audiences daily across multiple social media channels by sharing content, finding ways to grow followers, mentions and retweets.Staying ahead of the curve in leveraging social media channels as content hubs.Implementing Social Media SEO tactics aligned with Google Keyword Tactics learned through various training courses

United States

Conducting Risk Assessment Analysis, deploying marketing modules assigned by the prospective agency program packages such as Google Adwords campaigns, assisting with lead generation through digital marketing, review generation and crafting responses, profit and pricing adjustments, front desk marketing training, social media campaign deployment, overall account management and oversight for assigned clients. In addition monitoring how and when marketing efforts positively impact ROI and reporting accurate results.

Houston, Texas Area

Servicing both the client and candidate to achieve full cycle results. From meeting with the client to interviewing potential candidates and assisting with onboarding, as your consultant I will work each step in the recruitment cycle in order to get to know you, your situation, your background and your needs in order to make the best match possible.Looking forward to working with you and your company soon.

Building relationships with prospective students in an effort to move them in a position to reach their educational goals. Engaging and advising potential student through the use phone campaigning for the university. Assisted potential student degree plan, independent study plans, and career plan for post graduate activities. Noted as #1 adviser in the region for building authentic relationships with potential students resulting in selection for special project “P2 collaborations”. Provide insight and best practices for creating a better student experience through the enrollment process and beyond.

Masters Of Marketing, Digital Communication And Media/Multimedia

Masters Of Management, Management

Bachelor Of Applied Science (B.A.Sc.), Child And Family Studies

Activities and Societies: Sigma Gamma Rho Sorority, Sociological Society, SLAECA, African American Culture Committee, NAACP, NPHC.