Cédric Bernard

Cédric Bernard Email and Phone Number

International Product Manager - Hana Group
Cédric Bernard's Location
Paris, Île-de-France, France, France
About Cédric Bernard

Currently in my final internship at The Coca Cola Company as Brand Manager Assistant on the Fanta and Sprite brands since July 2018, I am looking for a Junior Brand Manager position from January 2019.I am looking for a stimulating job, requiring reflexion and having an international scope. Interaction is also very important for me, I want to be in contact with the different department of the company in my daily job. These three points are essentials for me, representing also my personnality.I finished my studies in April at Skema Business School following the specialty of International Marketing and Business Development. Previously, in the first semester I was in academic exchange in Canada (Sept-Dec), at Dalhousie University in a 2nd year MBA program.In between my master 1 & 2 I did a gap year that was divided in two internships of 6 months. In the first part of my gap year I was working at KellyDeli Company as an Assistant Brand Manager, I was in charge of the establishment of the European marketing campaign in relation with the 7 local marketers in each country where KellyDeli is set up. I had also transverse missions like marketing campaigns analysis, work on product development, the management of new country opening, the pricing and so on.The second part of my gap year was at Unilever as an Assistant Shopper Marketing Manager in the Dressing category for the brand Amora and Maille. The main missions were on the four following pillars of the job; assortment, merchandising, promotion and price. I had other projects such as the creation of pitch book for the sales force or the preparation of the two annual conventions of the sales force.I did my first year of my master’s degree in France and in China. Spending 6 months in China and then discovering Asia was a great opportunity allowing me to open myself to other practices, cultures. At the same time, it enhanced my desire to work in a multicultural environment with an international dimension.

Cédric Bernard's Current Company Details

International Product Manager - Hana Group
Cédric Bernard Work Experience Details
  • Hana Group
    Chef De Produit International
    Hana Group Jun 2022 - May 2024
    Ville De Paris, Île-De-France, France
  • Labeyrie Fine Foods
    Chef De Produit Charcuterie - Volaille Labeyrie
    Labeyrie Fine Foods Apr 2021 - Jun 2022
  • Labeyrie Fine Foods
    Chef De Produit Junior Atelier Blini
    Labeyrie Fine Foods Jan 2019 - Apr 2021
    Paris 08, Île-De-France, France
  • Coca-Cola Company
    Assistant Brand Manager Fanta / Sprite
    Coca-Cola Company Jul 2018 - Dec 2018
    Issy-Les-Moulineaux, Île-De-France, France
    I am currently doing my end of study internship at The Coca Cola Company as an Assistant Brand Manager for the brands Fanta and Sprite. My missions are diversified:• Operational implementation of the marketing plan: media, shopper, RP, experiential• Product development: packaging, reflection and launching of innovations • Coordination / projects monitoring with agencies and the bottler, Coca-Cola Enterprise• Brand analysis and monitoring of the performances / competitions • Main contact of the support departments: media, digital, legal, trade marketing
  • Unilever
    Assistant Shopper Marketing Manager Dressing (Amora-Maille-Tabasco)
    Unilever Jan 2017 - Jun 2017
    Paris Area, France
    The second part of my gap year was a 6 months internship at Unilever in the Food category and more precisely for the brands Amora / Maille and Tabasco.Assistant Shopper Marketing Manager position is more commonly known as Category Manager (Market). I was in relation with all departments, marketing, finance, supply chain and sales force.The main missions were articulated around 4 major pillars:►Promotion:- Analysis of promotional period (Nielsen) + competition- Preparation of the brochure (arguments) for the sales force- Follow-up of the promotion budget► Sales Force Contact- Development of the sales force Tools- Preparation of the 2 annual conventions► Management of assortments /innovations- Definition of assortment priorities- Definition of the innovation plan/ monitoring of its performance►Merchandising- Development of tools to help with the resale- Budget monitoring
  • Kellydeli
    Assistant Brand Manager Europe
    Kellydeli Jul 2016 - Dec 2016
    Paris
    My first internship of my gap year started with 6 months at Kelly Deli company owning the brand Sushi Daily. I was an European Assistant Brand Manager in direct relation with the marketers of the 7 countries were Sushi Daily was implanted. My missions were diverse with global projects common to all the countries and daily projects such as campaign analysis, pricing, product development or even opening of 2 countries (Portugal and Sweden).
  • Scc
    Marketing Assistant
    Scc Apr 2015 - Aug 2015
    Paris Area, France
    My first internship was at SCC France as an Assistant Marketing and Communication with the following missions :► Referencing Success Stories , with a search of information from different services► Participation in the web site creation project dedicated to the public market► Support for the Kick - Off , 40 years of SCC More daily missions, depending on various projects in progress
  • Darty
    Stage De Vente It
    Darty Jun 2013 - Jul 2013
    Région De Toulouse, France
    ► Sales assistant IT : ✔ Negotiation : Advice and information to customers✔ Merchandising: Daily shelving✔ Technical support to the customer

Cédric Bernard Skills

Management Marketing Teamwork English Anglais Business Strategy Communication Marketing Microsoft Word Negotiation

Cédric Bernard Education Details

Frequently Asked Questions about Cédric Bernard

What is Cédric Bernard's role at the current company?

Cédric Bernard's current role is International Product Manager - Hana Group.

What schools did Cédric Bernard attend?

Cédric Bernard attended Skema Business School, Toulouse Business School, Lycée Pierre Paul Riquet.

What are some of Cédric Bernard's interests?

Cédric Bernard has interest in Nouvelles Technologie, Cuisine, Voyage, Sport.

What skills is Cédric Bernard known for?

Cédric Bernard has skills like Management, Marketing, Teamwork, English, Anglais, Business Strategy, Communication Marketing, Microsoft Word, Negotiation.

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