Bernardo Dalcomune Email & Phone Number

Barcelona, Ct, Es

Barcelona, Catalonia, Spain

Barcelona, Catalonia, Spain

Identified ideal customer profiles and mapped comprehensive customer journeys to pinpoint experience gaps across all touch points (online and offline), for all kinds of customer interactions – from purchase, to deliveries, and to customer support.Developed strong product and collection knowledge to efficiently engage with customers, addressing their buying journey. Maintained constant communication with internal teams such as design, sales and marketing collecting and analyzing… Show more Identified ideal customer profiles and mapped comprehensive customer journeys to pinpoint experience gaps across all touch points (online and offline), for all kinds of customer interactions – from purchase, to deliveries, and to customer support.Developed strong product and collection knowledge to efficiently engage with customers, addressing their buying journey. Maintained constant communication with internal teams such as design, sales and marketing collecting and analyzing customer feedback for strategic improvements.Collaborated with the tech teams to ensure a seamless brand experience on the website, app, and Mango Likes You loyalty club.Attained and surpassed sales quotas and targets with precision and efficiency. Show less

São Paulo, Brazil

Transformed market insights into actionable strategies, crafting compelling content and marketing materials for the successful launch of our collections and products.Devised biannual brand communication strategies encompassing product descriptions, informational brochures, campaign concepts, and website content, maintaining consistent updates throughout.Generated engaging content across multiple social media platforms through designing, copywriting and photo/video… Show more Transformed market insights into actionable strategies, crafting compelling content and marketing materials for the successful launch of our collections and products.Devised biannual brand communication strategies encompassing product descriptions, informational brochures, campaign concepts, and website content, maintaining consistent updates throughout.Generated engaging content across multiple social media platforms through designing, copywriting and photo/video editing.Collaborated with the Paid Media team to devise a sales performance plan prioritizing ROI and brand enhancement.Conducted sales data analysis to compile actionable insights for sales and design team members.Produced insightful newsletters enlightening consumers about fabrics, purchasing benefits, and brand storytelling.Set targets to increase brand awareness and increase customer engagement on social networks.Maintained daily communication with the online community to understand their needs, feedback, and opportunities for improvement and innovation growth. Show less

São Paulo, Brazil

Cultivated and maintained relationships with influential national and international media outlets to increase brands exposure.Strategised and executed successful product placements for contributors, artists, celebrities, and partners.Managed the PR showroom, overseeing appointments, press days, and store openings to ensure optimal coverage.Managed packaging & personalization logistics, product pulling, notecard creation, shipment & additional administrative tasks for… Show more Cultivated and maintained relationships with influential national and international media outlets to increase brands exposure.Strategised and executed successful product placements for contributors, artists, celebrities, and partners.Managed the PR showroom, overseeing appointments, press days, and store openings to ensure optimal coverage.Managed packaging & personalization logistics, product pulling, notecard creation, shipment & additional administrative tasks for gifting/seeding strategies.Crafted press releases, pitches, and other written materials that effectively communicate brands messages and storylines.Coordinated events and creative projects with external partners, generating significant visibility and brand awareness.Oversaw logistics for campaign execution, look-books, and editorials, ensuring seamless delivery. Show less

Master'S Degree, Marketing & Communication

Master's Degree

Bachelor'S Degree, Advertising & Public Relations

Bachelor's Degree