Beth Nye Email & Phone Number

Knoxville, Tn, Us

As the Lead Merchandiser for JudithRipka.com, I work to develop the brand's online presence to meet customers needs and expectations. My role involves curating engaging product assortments, optimizing site navigation for seamless customer journeys, and strategically managing product recommendations and reviews. Working with the UI/UX team, we create compelling and visually appealing landing pages that increase customer engagement and curate compelling shopping experiences. From overseeing catalog organization to creating email and promotional campaigns, I am focused on creating an elevated experience on JudithRipka.com.Platform and Systems Used:- Shopify Plus- Klaviyo- GA4

As the E-commerce Merchandising Manager, I lead strategic initiatives to enhance sales growth and elevate user experience. Leading a dynamic team, I oversee day-to-day operations, collaborate on website launches, and optimize inventory management. I excel in data-driven decision-making, crafting impactful promotional strategies, and resolving customer service issues. My contributions include successful UI/UX collaborations for site redesigns and negotiating cost-effective solutions with platform providers.Platform and Systems Used:- Commerce Dynamics- GA4- Adobe Analytics

Knoxville, Tennessee, United States

As JTV's Site Merchandising Manager, I oversee 60K+ products in 2K+ categories, consistently elevating annual sales and margin plans. My strategic approach involves in-depth trend analysis, collaboration with marketing and merchandising teams for impactful promotions, and continuous site performance evaluation.Key Areas of Responsibilities:- E-commerce Platform Launch- SEO Optimization- Online Only Assortment Expansion- Inventory Management- Reporting- Cross-Departmental Collaboration- PIM LaunchPlatforms and Systems Used:- Oracle Commerce- Demandware- Monetate/Certona- Bazaarvoice- Adobe Analytics- GA4- JIRA/Confluence- SharePoint- Riversand/PIM

Responsible for three categories of business that achieved $27 million in revenue annually. Developed financial plans, negotiated with manufacturers, and built product assortments that consistently produced year over year sales increases.• Built a new department from ground up that produced $3.5 million in the first two years by working with vendors to grow a product assortment that marketed to our target audience• Successfully liquidated $1.0 million of aged inventory within given time frame by working with planning and production teams to rebuild department identity• Managed and trained a team to assist me in our daily needs with in-house reporting systems and financial statements

Assisted department buyers with analyzing business trends and market data for a $12 million business. Used in-house financial reporting to identify and recommend business opportunities, project sales and markdowns, and develop business plans.• Projected sales and markdowns weekly, monthly, and quarterly to ensure financial goals are met• Informed vendors of sales projections and results monthly to aid in making business decisions and requesting markdown dollars quarterly• Analyzed department trends and built product assortments during monthly market trips for multiple store levels• Increase store traffic and sales by working with marketing to write and proof advertising promotions