Elizabeth "Beth" Temperley Email & Phone Number

Dallas, TX, US

Grapevine, Texas, United States

Dallas-Fort Worth Metroplex

Business Transformation consulting with Verizon Enterprise Business Team. Manage highly complex programs with end to end ownership to deliver an overall improvement in customer experience.

Dallas/Fort Worth Area

Pro bono business support for teaching enrichment center. The TeachingUp Enrichment Center of Dallas, TX, helps students develop stronger academic skills, earn higher marks in school, gain self confidence in their core subjects, and become more motivated and engaged in learning.Learn more by visiting: http://teachingupdallas.com

Dallas/Fort Worth Area

• Led internal and external teams in the design, development and launch of consumer email marketing campaigns and strategy, partnering in the research and identification of high impact marketing automation strategies and.
• Partnered with IT, legal, IT security, marketing communications and agency teams on the implementation of new marketing automation tools, while driving creative strategy and planning in collaboration with consumer.
• Managed the development of execution strategies via email, SMS texts, banners, direct mail, bill media, shared mail, etc.
• Developed omni-channel digital strategy for acquiring new consumers, engaging existing consumers and driving new product and base sales.
• Redesigned customer email contact strategy and offer prioritization that drove significant increases in CTO and reductions in opt-outs.

Dallas/Fort Worth Area

Directed the operations and daily activities of a high-performance team (6 staff and agency on SOW) responsible for the development and execution of consumer and small business tactics across direct response, mass media and digital platforms for mass and multi-cultural (Hispanic/Asian) markets. Drove all aspects of project management in support of consumer.

Dallas/Fort Worth Area

Led a cross-functional team of 5 staff in the conceptualization, development and launch of integrated marketing plans, strategies, campaigns and forecasting for multiple customer segments. Simplified marketing processes and reduced marketing operations expenses 20% by defining vision for development of marketing automation tools utilized by internal and.

Dallas/Fort Worth Area

Managed a 28-person team exiting an internal business. Devised and implemented a multi-phase plan to exit the business, communicated to customers, coordinated with internal organizations transitioning business to new vendors and negotiating new vendor contracts. Delivered 31% in annual savings by completing sale of business within a year.

Bachelor Of Science - Bs, Finance

Activities and Societies: Alpha Xi Delta - Asst. Philanthropy Chair, Penn State THON

Certificate In Digital Strategy