Beth Huang Email & Phone Number

Remote

• Managed the marketing campaign calendar, ensuring timely execution of all campaigns and coordination of key activities such as meetings, deadlines, deliverables, and resource tracking.• Oversaw the execution of web and advertising projects, including landing pages, display ads, paid social media, and emails, to drive engagement and achieve campaign objectives.• Created and maintained dashboard monitoring and reporting systems to track campaign performance metrics and provide… Show more • Managed the marketing campaign calendar, ensuring timely execution of all campaigns and coordination of key activities such as meetings, deadlines, deliverables, and resource tracking.• Oversaw the execution of web and advertising projects, including landing pages, display ads, paid social media, and emails, to drive engagement and achieve campaign objectives.• Created and maintained dashboard monitoring and reporting systems to track campaign performance metrics and provide actionable insights for optimization.• Developed and communicated project schedules and milestones, facilitating alignment and collaboration across teams and departments.• Led and managed creative sprints, fostering innovation and collaboration among multiple teams to drive project success.• Defined and implemented new taxonomies and metadata structures for company assets, including video, digital media, email, documents, and CGI, improving organization and accessibility of assets.• Conducted audits of digital asset management (DAM) systems and workflows, identifying areas for improvement and championing product enhancements to enhance user experience and adoption across departments. Show less

Master Of Business Administration - Mba

Activities and Societies: 2020 WGU Resiliency Grant recipient | Excellence Award in Management Communication | 1st Place in Marketplace.

B.A. In Communication Studies, Organizational Communication, General

Activities and Societies: Graduated Cum Laude 2018. Mu Alpha Theta Society, APU Roteract, Student Mentoring. What's something you don't.