Beth M.

Beth M. Email and Phone Number

B2B Media Marketing Professional, Senior Account Executive @ GlobalSpec
east greenbush, new york, united states
Beth M.'s Location
Lancaster County, Pennsylvania, United States, United States
Beth M.'s Contact Details
About Beth M.

I help industrial marketers with product awareness, thought leadership and media strategies to reach and engage with their ideal target audience. Using a variety of online media tools (webinars, email marketing, native ads, display advertising, eNewsletters and other content marketing), allows me to develop an effective multi-channel and blended media solution approach. GlobalSpec reaches the largest audience of engineers and technical professionals across a broad range of industries, job functions, and interests. Experience:New business development consultant with over 21 years experience in the B2B space. Helping businesses tell their story through multiple media platforms. Developing strategies for organizations to increase brand awareness, lead generation and content marketing creation, through using a variety of outreach tools such as; digital publishing, mobile apps, email, webinars, thought leadership, case studies, whitepapers, newsletters and custom content creation.Energy and passion comes from the internal drive I have to think strategically, find solutions that can meet an organizations goals and see measurable improvement. Areas of expertise include:New Business Development|Media Planning|Marketing Strategy|Client Retention|Process Creation|Data Analysis|Adding Value|Digital Technology Best Practices|Creating New|Revenue Streams|Digital Publications|Contract Negotiation |New Magazine|Start-up|Social Media Marketing|Content Marketing |Digital Security|Custom Solutions|Mobile Apps|Digital Content & Brand Audits|Training- Ad Sales Team|1:1 Coaching -Team Management|Event Planning|Speaker|Presenter|Webinars|Financial Budgeting|Forecasting|Email Marketing|Fundraising Volunteer Campaign Cabinet, United Way of LancasterCommunications Committee, Lancaster City Council of ChurchesEthics and Business Committee MemberTeacher, Hope Community Church

Beth M.'s Current Company Details
GlobalSpec

Globalspec

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B2B Media Marketing Professional, Senior Account Executive
east greenbush, new york, united states
Website:
engineering360.com
Employees:
101
Beth M. Work Experience Details
  • Globalspec
    Key Account Manager
    Globalspec Aug 2017 - Present
    Albany, New York
    GlobalSpec Media Solutions is a technology services company which provides an online destination for critical engineering content and is a leading source of news, data and analytics for the engineering and technical community. WWW.GLOBALSPEC.COMWith over 8 million registered users on the platform, it's used to research, compare and price components. Industrial manufacturers can get in front of our audience in a variety of ways ( e-newsletters, video, webinars, print etc.) to promote… Show more GlobalSpec Media Solutions is a technology services company which provides an online destination for critical engineering content and is a leading source of news, data and analytics for the engineering and technical community. WWW.GLOBALSPEC.COMWith over 8 million registered users on the platform, it's used to research, compare and price components. Industrial manufacturers can get in front of our audience in a variety of ways ( e-newsletters, video, webinars, print etc.) to promote brand awareness, generate and nurture new leads for your organization and tell your story!Our Audience: GlobalSpec is used to research, compare, and price components. Its database has about 95 million technical documents, 200 million data sheets, 200,000 suppliers, 82,000 product announcements, 63,000 catalogs, and 835 specification guides. The material is aimed at industry-based engineers, technical professionals, manufacturers, distributors, and service providers involved in technical research, product design, and purchasing. The company publishes 70+ e-newsletters for those sectors as well. Show less
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  • Nxtbook Media, Llc
    Sr. Business Development Director
    Nxtbook Media, Llc Jun 2006 - May 2017
    Lancaster, Pennsylvania
    Nxtbook Media is a digital publishing firm with multiple technology solutions and services to help B2B publishers and companies engage deeper with their audience across all platforms (desktop, tablet and phone).The Nxtbook values drive our relationships both inside and outside of our organization to bring collaboration, creativity, integrity, excellence, passion, influence and outstanding service.
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  • Reprint Management Services
    Director Of Publisher Programs
    Reprint Management Services Apr 1999 - Jun 2006
    Lancaster, Pennsylvania Area
    Reprint Management Services ( also owned Nxtbook Media)RMS created new revenue streams for magazine publishers. Re-selling existing content to companies mentioned in the articles and repackaging it for print and digital marketing material. Article reprints were used as marketing material for events, media kits and email campaigns.Responsibilities/Strengths:Evaluated Magazine Content for Viability of a Reprint ProgramDeveloped New Business Managed Relationships… Show more Reprint Management Services ( also owned Nxtbook Media)RMS created new revenue streams for magazine publishers. Re-selling existing content to companies mentioned in the articles and repackaging it for print and digital marketing material. Article reprints were used as marketing material for events, media kits and email campaigns.Responsibilities/Strengths:Evaluated Magazine Content for Viability of a Reprint ProgramDeveloped New Business Managed Relationships with Channel PublishersPrint & Digital Reprints of ArticlesCreative Mock-ups for Custom Marketing Material (Events & Shows)Monitoring the sales team for continued revenue growthContract CreationNegotiationPresentationsReportingCustomer Service Show less
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  • The Mony Group
    Financial And Insurance Consultant
    The Mony Group 1995 - 1999
    Harrisburg, Pennsylvania Area
    Strengths: Financial PlanningInvestments (Mutual Funds) Retirement PlanningMedicareSpeaker: Educating and Empowering Women on Financial DecisionsLife InsuranceDisabilityHealth InsuranceAnnuities

Beth M. Skills

Email Marketing Advertising Publishing Social Media Marketing Social Media Sales New Business Development Digital Marketing Digital Media Marketing Strategy Magazines Online Advertising Digital Strategy Marketing Marketing Communications Online Marketing B2b Online Publishing Advertising Sales Salesforce.com Integrated Marketing Business To Business Program Management Management Consulting Blogging Brand Development Newsletters

Beth M. Education Details

Frequently Asked Questions about Beth M.

What company does Beth M. work for?

Beth M. works for Globalspec

What is Beth M.'s role at the current company?

Beth M.'s current role is B2B Media Marketing Professional, Senior Account Executive.

What is Beth M.'s email address?

Beth M.'s email address is bm****@****pec.com

What is Beth M.'s direct phone number?

Beth M.'s direct phone number is +171773*****

What schools did Beth M. attend?

Beth M. attended Harrisburg Area Community College, Pa Insurance License.

What are some of Beth M.'s interests?

Beth M. has interest in Children, New Feature Development, Problem Solving, Poverty Alleviation, Reading And Volunteering, Creative Thinking.

What skills is Beth M. known for?

Beth M. has skills like Email Marketing, Advertising, Publishing, Social Media Marketing, Social Media, Sales, New Business Development, Digital Marketing, Digital Media, Marketing Strategy, Magazines, Online Advertising.

Who are Beth M.'s colleagues?

Beth M.'s colleagues are Liz Taylor, Ben Zautner, Kevin Harrigan, Sean Germain, Marie Donlon, Spencer Bassette, Dennis Rodier.

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