Beth Mahoney Email & Phone Number

San Francisco, Ca, Us

Account Lead for CPG, Alc/Bev, Beauty, Retail

New York, Ny, Us

New York, Ny, Us

Responsible for building & growing strategic B2B partnerships across entertainment, hospitality, and tech industries to drive revenue, utilization and retention for CLEAR's B2B identity platform. I also created and scaled pre-and post-sales processes and delivered sales enablement GTM materials for platform expansions, based in market research and customer feedback. Additionally, I was responsible for leading, coaching and growing a team of Partner Managers, who supported Enterprise & Mid-Market customers of CLEAR's B2B identity & credentialing products. In this role, I built and delivered process, created OKRs and team-wide KPIs to keep the team on track, and achieved 80% NRR year-over-year.

Focused on providing value to top strategic partners through product innovation. Built and delivered Go-to-Market product strategies across media, targeting and content opportunities. Developed product positioning and marketing materials to drive B2B revenue and adoption. Educated brand and agency partners about the value of Quibi's platform and proprietary video format, Turnstyle.

Santa Monica, California, Us

Led growth of key strategic accounts, including Citi, Campbells, AT&T and P&G, by delivering custom media, creative and tech solutions that leveraged GumGum's contextual targeting. Worked cross-functionally with programmatic and creative teams to upsell and retain top accounts.

Stockholm, Stockholm County, Se

Focused on driving client-direct upstream engagement and closing long-term media & content partnerships with key global accounts. I specialized in multiple verticals and worked to educate clients, build and negotiate global partnerships that include audio & digital media, custom content, and audience data & insights for brands like PepsiCo, P&G, VW and McDonald's. I developed key partnership sales materials, trained & on-boarded new team members and forged collaborative relationships across internal partner teams like Creative Solutions, Global Agency, Research and Measurement, Data Solutions and Partner Marketing.

Stockholm, Stockholm County, Se

• Promoted to Senior Client Services Manager and continued to lead strategy and campaign development, in collaboration with Account Directors, for clients & agenices, like Carat, OMD, 360i, Diageo, PepsiCo, and Home Depot• Managed, coached and mentored staff of 5 Client Service Managers on day-to-day activities and personal development direct hiring, training and performance evaluations for the team• Developed creative sales tools, including client presentations, case studies, training materials and audience data sheets

Stockholm, Stockholm County, Se

• Delivered an excellent customer experience to our advertiser and agency partners, with a focus on driving account retention• Collaborated on RFP response strategy and spearheaded the creation of proposal presentations• Adhered to post sales process guidelines to ensure campaign success• Assisted with sales/pitch presentations by preparing key data points, findings and relevant research

Stockholm, Stockholm County, Se

• Created media plans, manage campaign performance and optimize for delivery, actualization or reallocation for Broadcast Radio and Digital Media clients• Provided campaign reporting and screenshots to clients and sales team for post-campaign analysis• Liaised with internal legal, ad ops, creative, and content teams to launch custom campaigns

New York, Ny, Us

- Worked with high profile television clients to drive tune-in through digital PR outreach - Analyzed social television data trends to present to clients using the Trendrr platform- Researched recent television premiers and clearly present data on sales sheets for potential Trendrr clients

Cambridge, Ma, Us

- Increased brand awareness and followers across clients' social media channels with the content and advertisements I created- Analyzed and researched various digital environments to find the best options to present in new business pitches and client strategy meetings- Managed a group of student brand ambassadors to build a start-up client, TipnTag.com, brand awareness through digital and traditional promotions- Managed paid search and lead generation whitepaper program for client Scribe Software to promote cloud CRM integration software

Bachelor Of Science, International Business

Education record