Brian Gregory Email & Phone Number

Chicago, IL, US

Net Positive is a bespoke, full-service digital agency with a focus on the Financial, Homeowner, and Insurance sectors. We develop and deploy solutions for brands to alleviate their reliance on 3rd party vendors and increase operational transparency.

Charlotte, North Carolina, US

- Data Warehouse Architecture and Development- Reporting and Analytics Across Marketing, Sales, Operations, and Secondary Pipelines- Developed HMDA Compliance and Threat Mitigation Reporting- Combined Market Analysis and Business Data to Understand External Pressures on Performance- Lead Generation, Contact Sequencing, and Retention Marketing- Marketing.

Melville, New York, US

- Oversaw Development and Deployment of Digital Marketing Program- Organized Digital Marketing Efforts and Budgets Around Mortgage Market Trends/Product Viability- Integrated Custom Webform Software to Velocify for Lead Intake and Distribution- Managed Custom Velocify Posting Integrations and Field Mappings for Digital Marketing Sources- Designed SOPs for.

Cheyenne, WY, VN

- Created and Grew Affiliate Network to $2mm+ in First Year Sales- Managed Data/Re-Marketing Lists for Aggregator Partners via Email/SMS Marketing Focused on LTV- Designed and Operated White-Labeled Pay Per Call Programs in the Tax Debt Consolidation Vertical- Consulted and Developed Lead Generation Funnels For Insurance, Debt, Mortgage, and Home Service.

- Mortgage/Insurance Lead Generation- Performance Marketing/Product Advertising- Funnel Development/Optimization- Sales Page Design/Testing- Ad Campaign Development, Optimization, and Automation

Englewood, Colorado, US

- Designed Advertising Creatives and Worked With Compliance Team to Generate High-Intent Lead Funnels- Managed Yearly Budget of Over $5mm on Native Advertising Networks- Created and Ran Company's Highest Performing Channel by Application Rate- Analyzed Vendor Quality Reports and Made Necessary Targeting Adjustments to Ad Campaigns- Developed Industry-First.

- Assisted With Creation and Management of Mortgage Campaigns Scaled to $1mm+ Monthly Spend- Managed Allocation of Demand-Side Partnerships for Campaigns- Created and Deployed Direct Response Campaigns in Non-Mortgage Verticals ($200k+ Monthly Sales)- Developed and Managed Deployment of Company's New Physical Product

- Created Viral Content and Planned/Deployed Thousands of Ads Daily on Native Ad Networks- Analyzed Profitability of Pageviews Against Campaign CPCs and Optimized Placements/Bids Accordingly- Worked Directly with Leadership/Development Team to Implement New Site Widgets/Content Rotators- Developed and Deployed Company-First Direct-Response Marketing.

San Diego, CA, US

- Developed, Designed, and Executed All Marketing Materials Directly for CEO- Prepared and Analyzed Data to Create Print Marketing Materials for Speaking Engagements- Implemented and Managed Automated Customer Database Utilizing VBA/Excel

Bachelor Of Science (Bs), Criminal Justice/Law Enforcement Administration

Education record