Becky Hale

Becky Hale Email and Phone Number

Go-To for: Marketing | Communications | Training | User Adoption | Technology | Implementations | Process Improvement @ Highlands Residential Mortgage, Ltd.
dallas, texas, united states
Becky Hale's Location
Grapevine, Texas, United States, United States
Becky Hale's Contact Details
About Becky Hale

I am a geek and a creative dedicated to making big, complicated things simple and easy to digest. With a passion for helping others succeed, I thrive on translating complex concepts into user-friendly solutions. My approach is rooted in data-driven decision-making and a knack for quickly learning software and platforms, enabling me to drive end-user adoption.In my current role as SVP of Marketing & Communications, I utilize my expertise in storytelling to help loan officers tell their unique stories and effectively communicate their business narratives. I believe in the power of stories to connect people and foster meaningful relationships. As a technology enthusiast and adept communicator, I am dedicated to championing automation and innovative tools to empower our loan officers and drive the success of our marketing initiatives. I thrive on helping our loan officers expand their business and connect with potential leads by providing comprehensive training, fostering collaboration in content development, and streamlining our marketing processes. By bridging the gap between technology and effective communication, I create engaging experiences that drive engagement, foster relationships, and fuel the growth of our marketing efforts. As a natural storyteller, I am passionate about not only telling the story of our business but also empowering our loan officers to share their own narratives. Together, we can amplify our impact and achieve unparalleled success in the digital landscape.Simplicity and clarity are my guiding principles when it comes to technology implementations. I am passionate about demystifying complex systems and processes, making them accessible to everyone. By distilling intricate information into digestible pieces, I empower individuals to embrace new technologies and navigate them with ease.I eagerly learn new software and platforms, quickly becoming proficient in their use. This allows me to bridge the gap between technical intricacies and end-user understanding. I am dedicated to translating my expertise into user-friendly training materials and facilitating seamless adoption.My desire to learn and explore new technologies goes hand in hand with my commitment to improving existing processes. I am constantly seeking opportunities to leverage innovative tools and solutions to streamline operations and drive efficiency. Data plays a crucial role in my decision-making process. I believe in harnessing the power of information to drive insights and guide strategic initiatives.

Becky Hale's Current Company Details
Highlands Residential Mortgage, Ltd.

Highlands Residential Mortgage, Ltd.

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Go-To for: Marketing | Communications | Training | User Adoption | Technology | Implementations | Process Improvement
dallas, texas, united states
Employees:
206
Becky Hale Work Experience Details
  • Highlands Residential Mortgage, Ltd.
    Senior Vice President - Marketing / Technology Program Manager
    Highlands Residential Mortgage, Ltd. Aug 2023 - Present
    Allen, Texas, United States
  • Highlands Residential Mortgage, Ltd.
    Senior Vice President - Marketing & Communications
    Highlands Residential Mortgage, Ltd. Aug 2020 - Aug 2023
    Dallas, Texas, United States
    In this role, I am responsible for the management of the Corporate Marketing and Communications team. Our focus is to help Loan Officers drive more business for lead development and referral engagement leveraging digital and traditional marketing/advertising solutions.We focus on daily support of our sales force through marketing platform support, content development, and collaboration for marketing and advertising strategies.We create and provide fresh content for multi-channel deployment (digital, social, email, print). We also manage and support a variety of marketing technology platforms - including industry-specific CRM, review management, video platforms, cobranded marketing solutions, mobile apps, and more.Our primary focus is to help our sales teams (Loan Originators) expand their business under the Highlands brand leveraging our array of resources and tools. We also focus on training and user adoption of marketing technology AND standard mortgage technology solutions. We provide communications support to the enterprise through internal corporate communications, weekly digests, monthly newsletters, and managing our corporate intranet solution.Role incorporates the following elements across all aspects of our marketing and communications strategy:Team management, collaboration with all corporate departments for internal communications and training needs, technology adoption, technology updates, copy writing, technical writing, procedural documentation, process improvement, time management, project/program management, new platform selection and implementation, design and development, workflow design, resource management, intranet management, reporting and analytics, presentation development, video development
  • Highlands Residential Mortgage, Ltd.
    Vp - Communications And Marketing
    Highlands Residential Mortgage, Ltd. Aug 2018 - Aug 2020
    Dallas, Tx
    Our job is to help you grow your business. The Highlands Marketing & Communications Team is dedicated to providing resources, guidance, and platforms to our retail loan officers so they can focus on building relationships with referral partners and helping borrowers with their home financing needs.
  • Highlands Residential Mortgage, Ltd.
    Vice President, It - Business Application Delivery Manager
    Highlands Residential Mortgage, Ltd. Jun 2016 - Aug 2018
    Dallas, Tx
    The focus for this role is on the delivery and adoption of mortgage application platforms. Business analysis, project management, vendor management, communications, and training are all integral pieces of this role. I get to work directly with the line of business to identify ways we can better support adoption of technology, or leverage technology to support Process Improvement. This role also includes documentation (technical and supporting training resources), reporting and analytics, collaboration with vendors and rest of technology team on integrations and automation solutions.
  • First United Bank
    Director Of Mortgage Training
    First United Bank Sep 2015 - Jun 2016
    Plano, Texas
    Role focused on the development of training for the retail mortgage lending group. Training included: process and procedure, new hire, systems, products, and compliance. Working directly with sales leadership, operations leadership, and compliance to develop and deliver effective training to our employees.
  • Caliber Home Loans
    Avp Originations Training Manager
    Caliber Home Loans Jun 2015 - Sep 2015
    Irving, Tx
    My team's responsibilities included development and delivery of training to three Originations channels at Caliber Home Loans. We focused on Wholesale, Retail, and Correspondent Lending production and operations. Our training focused on multiple areas, including: system how-to, process, products, compliance and regulatory training, and new hire.
  • Caliber Home Loans
    Training Manager
    Caliber Home Loans Jul 2014 - Sep 2015
    Irving, Texas
    My team's responsibilities included development and delivery of training to three Originations channels at Caliber Home Loans. We focused on Wholesale, Retail, and Correspondent Lending production and operations. Our training focused on multiple areas, including: system how-to, process, products, compliance and regulatory training, and new hire.
  • Allregs
    Education Professional Services Group Administrator
    Allregs Dec 2013 - Jul 2014
    My role at AllRegs focused directly on custom learning development and supporting course delivery for clients through eLearning modules and LMS (Moodle). My team managed and delivered branded LMS portals for clients and develops custom eLearning, distance and classroom curriculum. My team was able to help our clients take the AllRegs know-how and apply it, in a very focused way, on their specific needs as an organization.
  • Primelending
    Asst. Vp Curriculum And Learning
    Primelending Jan 2013 - Oct 2013
    Dallas, Tx
    Responsible for the training content and curriculum development for PrimeLending. Lead a team of Instructional Designers and LMS Admin to provide training for core mortgage lending system use, regulatory compliance, mortgage operations, and additional technology applications.Responsible for growing LMS (Learning Management System) course delivery options, leveraging technology to increase effective communication and collaboration, making training resources easier to find, and taking a fresh approach to how our associates engage with training.Researched, tested, drafted and delivered supporting resources and WebEx delivery for enhancements and user facing updates in primary enterprise technology applications.Managed vendor for development and delivery of rollout resources (training curriculum, marketing collateral, internal communications, etc) for national launch of lender customized salesforce.com platform to loan officers and branch employees.Quickly pick up new technology offerings and easily translate the use into real world scenarios that end users will encounter while working through the loan process. Analyze need, develop solution and get business sign-off, draft document or storyboard, produce materials, provide delivery through WebEx, video, user guide or cheat sheet.
  • Primelending
    Avp Process Improvement & Training Manager
    Primelending Sep 2010 - Dec 2012
    Dallas, Tx
    In this role, my main focus was on the training and support of our employees nationwide during the transition to our new loan origination and mortgage banking software system. My responsibilities included: managing a team of four trainers; actively participating in User Acceptance Testing; building and maintaining our classroom curriculum; designing and delivering user guides and cheat sheets; managing and updating a SharePoint site for support documentation; coordinating with our support and technology teams; building and delivering weekly WebEx sessions to target support needs; issuing weekly communications via email to highlight release information and key areas of interest. This role allowed me to work closely with the Technology department, National Operations, Production, and Compliance.
  • Primelending
    Team Coordinator
    Primelending Oct 2009 - Sep 2010
    My main role for this team was to provide operations and production support to Mark Raskin and his processor, Jill Hudson. I assisted in: pipeline management; branch communications; customer service; marketing and event support; training.During this time, I also designed and delivered training materials (both standard user guides and how-to videos) to support the transition to a new web-based software system for our production staff. This system was the first stage in our long-term plan to transition to an all-in-one, web-based loan origination system.Supplementing my role as Team Coordinator, I also actively participate as membership chair on the board of the local chapter of National Association of Professional Mortgage Women and provide supportfor Dallas Mortgage Bankers Association events and marketing.

Becky Hale Skills

Mortgage Lending Mortgage Banking Leadership Management Residential Mortgages Fha Financing Customer Service Loans Process Improvement Fha Va Loans Training Recruiting Time Management Usda Social Networking Team Building Mortgage Underwriting Marketing Event Planning Sharepoint Employee Training Fundraising Presentation Development Executive Management Webinars Small Business Refinance Content Development Blogging Webex Inter Personal Metrics Technology Webinar Development Webinar Management U.s. Fha Financing U.s. Va Loans Business Process Improvement Relationship Development Customer Relations Written And Oral Presentation Skills High Performance Teams U.s. Federal Housing Authority Managing High Performance Teams

Frequently Asked Questions about Becky Hale

What company does Becky Hale work for?

Becky Hale works for Highlands Residential Mortgage, Ltd.

What is Becky Hale's role at the current company?

Becky Hale's current role is Go-To for: Marketing | Communications | Training | User Adoption | Technology | Implementations | Process Improvement.

What is Becky Hale's email address?

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What is Becky Hale's direct phone number?

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What are some of Becky Hale's interests?

Becky Hale has interest in Trail Running, Volunteering, Economic Empowerment, Adventure Racing, Music, Camping, Theater, Food/wine.

What skills is Becky Hale known for?

Becky Hale has skills like Mortgage Lending, Mortgage Banking, Leadership, Management, Residential Mortgages, Fha Financing, Customer Service, Loans, Process Improvement, Fha, Va Loans, Training.

Who are Becky Hale's colleagues?

Becky Hale's colleagues are Emily Jones, Clint Mckeehan, Erin Merryman, Charles Owens, Michelle Polich, Sherri Crayne, Frances Wehner.

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