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@kellogghansen.com
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Bill Smith is listed as Marketing Automation Manager at The Alexander Group, a with 191 employees, based in Greater Chicago Area, United States. AeroLeads shows a work email signal at kellogghansen.com and a matched LinkedIn profile for Bill Smith.
Bill Smith previously worked as Director of Marketing at Transaction Advisors Institute and Associate Director of Marketing - Executive Education at Kellogg School Of Management. Bill Smith holds Masters, E-Commerce Technology from Depaul University.
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AeroLeads found 1 current-domain work email signal for Bill Smith. Compare company email patterns before reaching out.
I am a results-oriented, data-driven marketer with extensive experience in B2B and B2C marketing both from the corporate and the agency sides. I started my career in sales and have never forgotten the importance of aligning sales and marketing within the overall corporate goals.I have an MBA and a Master’s Degree in e-Commerce technology so I deeply understand the technology and how it can be implemented to drive business results. For the past 15 years I have been instrumental in developing and implementing CRM and marketing automation systems using Salesforce and Marketing Cloud.You will find that I am a team player who excels in developing relationships with internal as well as external stakeholders. I work can talk the talk with technical, marketing and sales professionals at any level and have built my reputation on becoming a trusted advisor for those I work for and mentor for those that work for me.Additional Expertise in: lead nurturing, lead conversion, data management, revenue generation, content marketing, marketing strategy, database marketing, marketing automation, digital marketing, HTML, CSS, Excel and SEO/M.
Listed skills include Html, Access, Salesforce.Com, Microsoft Office, and 33 others.
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Chicago, Illinois, United States
Function as admin for Salesforce, Zoominfo, Sales Navigator, Outreach and DemandTools, integrating them and building processes and reports that keep the data in the various systems up to date.
Chicago, Illinois, United States
• Moved the company website and marketing automation systems to new platforms then integrated both with the CRM system• Defined the lead generation and database management processes then leveraged a data driven, test and learn methodology to maximize email and digital marketing effectiveness
Evanston, Ill
• Worked closely with cross-functional teams as well as agencies and other vendors to develop multi-channel demand generations campaigns including email, SEO, SEM, digital advertising, social media, and Account Based Marketing targeting B2C, B2B, B2G and HR audiences• Implemented a data driven mindset featuring A/B testing for all digital, email, social and offline marketing activities that helped shorten sales cycles, increase conversion rates, and optimize return on investment across channels• Wrote business case to move from an outdated CRM/marketing automation system and worked with IT team to implement Salesforce, Marketing Cloud and CVENT becoming the Subject Matter Expert on all systems• Developed and presented KPI reports to senior management on a weekly, monthly and yearly basis
Burr Ridge, Il
Led the lead management team while working closely with creative, technical and sales teams to ensure seamless customer experiences• Designed, developed, and managed the lead management, marketing automation and telemarketing practice across several clients including lead scoring, lead nurturing and building processes to improve data management and data validation• Worked with client sales teams and internal stakeholders to improve the quantity and quality of leads by focusing on analytics and developing a customer centric marketing strategy that included ABM for some clients• Worked closely with the internal IT team as well as clients to design, develop, and enhance a home grown lead management system that supported clients of different sizes and in different industries
Schaumburg, Il
Interviewed client, helped develop specifications and wrote code for project related to litigation tracking for a Fortune 100 client
Park Ridge, Il
Worked with several B2C clients helping them develop a marketing strategy and implement tactics.
Other employees you can reach at alexandergroup.com. View company contacts for 191 employees →
Sorina.Alexandra Bunea
Colleague at The Alexander GroupTeleorman, Romania
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Cibele Caruso
Colleague at The Alexander GroupSão Paulo, Brazil
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Steven Shuster
Colleague at The Alexander GroupChicago, Illinois, United States
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Wendy Helfrich
Colleague at The Alexander GroupScottsdale, Arizona, United States
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Andrew Amoroso
Colleague at The Alexander GroupSan Francisco Bay Area, United States
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Zachary Russo
Colleague at The Alexander GroupAtlanta, Georgia, United States
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Sydney Larose
Colleague at The Alexander GroupChicago, Illinois, United States
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Taylor Mullen
Colleague at The Alexander GroupChicago, Illinois, United States
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Samantha Glaspie (Flowers)
Colleague at The Alexander GroupSmyrna, Georgia, United States
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Madeline Allburn
Colleague at The Alexander GroupNew York, United States
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Advanced Marketing Management Leading with Big Data and Analytics Customer Insight Tools Strategic Data Driven Marketing
Quick answers generated from the profile data available on this page.
Bill Smith works for The Alexander Group.
Bill Smith is listed as Marketing Automation Manager at The Alexander Group.
AeroLeads has found 1 work email signal at @kellogghansen.com for Bill Smith at The Alexander Group.
Bill Smith is based in Greater Chicago Area, United States while working with The Alexander Group.
Bill Smith has worked for The Alexander Group, Transaction Advisors Institute, Kellogg School Of Management, The Mx Group, and Gembrook Systems.
Bill Smith's colleagues at The Alexander Group include Sorina.Alexandra Bunea, Cibele Caruso, Steven Shuster, Wendy Helfrich, and Andrew Amoroso.
You can use AeroLeads to view verified contact signals for Bill Smith at The Alexander Group, including work email, phone, and LinkedIn data when available.
Bill Smith holds Masters, E-Commerce Technology from Depaul University.
Bill Smith is listed with skills including Html, Access, Salesforce.Com, Microsoft Office, Web Project Management, Campaign Management, Lead Management, and Lead Generation.
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