Director Of New Media
New York, Phoenix
• Transformed chain of 17 weekly newspapers into a multiplatform digital media company. • Grew visitors from 2.7 to 16 million per month, and 160 million to 710 million pageviews per year in four years, by introducing daily content, improving user interface, and enhancing SEO and social media.• Created and fostered 11 different revenue streams--often taking one piece of content and making money with it on multiple platforms--contributing a significant portion to the bottom line of the company.• Conceived, developed and marketed iphone and android mobile apps (Best Of..., Village Voice, LA Weekly), which have earned a combined 1.5 million downloads 13 months after launch and become a steady revenue stream. Best Of... app was named one of the top 5 travel apps of 2011 by Apple and one of the 400 essential apps by Wired and Gizmodo in 2011. • Directed creative concepts and mobile and website development from concept to launch as the pivot between sales, marketing, editorial, and development. • Enhanced Village Voice Media content recognition with SEO strategy and social media marketing plan utilizing facebook, Twitter, foursquare and other social platforms. • Created, developed and launched national entertainment sites: ToplessRobot.com, and Joystickdivision.com. • Created, developed and launched the largest daily true crime site, TrueCrimeReport.com, including the nation's largest unsolved murders database. • Produced video series Indie Cribz, as well as many other video features. • Spearheaded numerous deals with web partners and 3rd party vendors. • Created Best of the Web Awards and events in Los Angeles, New York, and other major cities. • Maintained and enhanced the branding image of legacy products such as the Village Voice and LA Weekly.• Reported directly to the president and owners of the company.