Birute Steponenaite Email & Phone Number

Frankfurt, Hesse, Germany

Loyalty program scheme development: processes set up and automation, source and implementing a technology solution. Concept re-building and managing implementation roll out in 23 countries.Creation of customer segmentation and communication strategy to employ loyalty specific media channels for communication of program changes and product updates. Source, implement and lead the planning, and execution of customer life-cycle campaigns delivered through the loyalty program. Evaluation and management of third party vendor/partners. CRM / Salesforce, Pardot Key User; user support for marketing automation.

Online campaigns strategy development, implementation and evaluation. Identification of common region needs and developing common approaches for digital marketing activities, such as PPC, YouTube campaigns, pilot Facebook campaign, develop and execute online add words campaigns, approach for video advertising in Eastern Europe countries and international. Improve units website performance tracking and follow up with region units Site core updates. Additional loyalty program activities combined with CRM data base. Support smooth operation for all digital tools used among region, also overseeing external partner/service provider actions in Uponor owned resources. Working with central content on targeting separate interest groups across the countries.

Delivery marketing materials, articles and web site pages, managing mailings, carrying out of manual editing in Sitecore. Monitoring of sales activation's and implementing all marketing materials as planned by Marketing Manager EE. Organization of local customer events and exhibitions.

Lithuania

Responsible for Information department and Service management, providing Customer service, responsible for inside and outside communication, public relations. Head of projects of LHMS, responsible of project management.

Lithuania

Responsible for providing support on anti-money laundering compliance program. Conducting investigations and the information check-ups in order to make the decisions.

Lithuania

Organizing and implementing cooperation between universities and private companies. Organizing and giving lectures, doing Event management.

Master, Heritage Information And Communication

Certificate Of Darmasiswa Program, Cultural, Art And Bahasa Indonesia

The Darmasiswa Program is an Indonesian Government program which gives an opportunity to learn traditional Indonesian culture, art.

Bachelor, Business Information Management

Activities and Societies: 2011. 09 – 2012. 02 Universities exchange program. Ivan Javakhishvili Tbilisi State University, Tbilisi.