As the Customer Care Manager at the largest Chevrolet dealer in CT, I get to customize, administrate and engage vast information systems. These ever improving platforms support my staff via brilliant processes while also delighting our customers with the info required in today's constrained vehicle shopping and competitive auto related repair markets.

BMA Marketing assists small and medium sized organizations with the planning and end-to-end execution of business development campaigns with a focus on bowling centers, nationwide. Our specialty is filling empty lanes with New Bowlers, Company Outings and Birthday Parties by placing 120,000 coupons across 24 high-traffic merchants like McDonald's.We multiply our clients' marketing dollars 3 to 10 times.

- Develop and manage marketing delivery systems and related databases to deliver marketing campaigns via email, fax and direct mail.- Developed and managed database systems and a data processing group of 7. Processed all incoming leads (web, spreadsheets, lists, tradeshow card scans) to load CRM lead system for Sales teams and processes.

- Hired and managed an Inside Sales Group. - Selected and successfully deployed CRM system (migrated text files to SalesLogix CRM): Sales doubled after CRM deployment in 1.5 years. - Experience w/ SalesLogix, Siebel, SAP, SalesForce.- Developed and managed custom mass marketing applications: Fax broadcast systems. Email broadcast systems. High-speed database driven direct mail letter merge systems.- Executed email / fax / direct mail marketing campaigns- Created automated… Show more - Hired and managed an Inside Sales Group. - Selected and successfully deployed CRM system (migrated text files to SalesLogix CRM): Sales doubled after CRM deployment in 1.5 years. - Experience w/ SalesLogix, Siebel, SAP, SalesForce.- Developed and managed custom mass marketing applications: Fax broadcast systems. Email broadcast systems. High-speed database driven direct mail letter merge systems.- Executed email / fax / direct mail marketing campaigns- Created automated marketing & sales modules (letters, faxes, emails). Ex: 7 stage quote/opportunity follow-up. Dormant customer nudge. Contract renewal. Support follow-up. Web visit follow-up.- Developed reports in MS Access using SQL data sources- Produced multimedia presentations (audio, videos): Software demos. Voiceovers. On-hold marketing- Database driven web application design and development: Email marketing request/execution.- Develop and manage marketing delivery systems and related databases to deliver marketing campaigns via email, fax and direct mail. Show less