Bri'An Fields Email & Phone Number

Manages day-to-day operations, ensuring that SEO campaigns are effectively implemented for consumer and HCP (healthcare provider) pharmaceutical brands- Conducts keyword research, search behavior analyses, and competitive analyses using SEMrush, BrightEdge, Google Search Console, and other tools to discover content opportunities - Collaborates with agency and channel partners to strengthen SEO integration across channels- Develops and manages project workflows to support content development

Chicago, Illinois, United States

Executed day-to-day SEO activities to support overall organic search strategies that are tied to clients' goals- Performed competitive content analysis to find new content opportunities that led to the client creating an article that is one of their top traffic-driving blog posts - Executed keyword research that aligns with the customer journey and search intent to guide content creation and optimization- Worked with creative and content teams to enhance clients' content assets for search visibility, such as articles, images, and video - Ran multiple audits, including schema, on-page, and technical to generate new content, boost existing content, and improve user experience

Greater Chicago Area

Researched, created, and executed offsite SEO strategy to increase backlink profile- Created a badging campaign that boosted backlinks to target pages by 25 percent - Conducted keyword research to update page tags, titles, and descriptions that raised rankings on the first page of the SERPS - Collaborated with the web development team to fix over 50 onsite SEO issues to enhance overall SEO performance·

Greater Chicago Area

Executed link-building campaigns for over 15 clients across various industries to increase organic search results for target pages- Led and executed content asset strategy that aligns with the client’s brand voice - Monitored SEO performance using KPIs including links and keyword ranking

Downers Grove, Il

Managed link-building efforts by developing keyword/backlinking strategies, monitoring rankings, and making adjustments to increase online rankings- Helped the company rise to number 1 in search results for “Chicago SEO” from onsite and offsite implementations- Implemented link-building tactics that increased the number of inbound links by 62 percent in one month- Spearhead link-building efforts to generate the highest amount of leads in company history

Greater Chicago Area

Led link-building campaign and monitored keyword rankings- Conducted client and competitive research to discover new opportunities- Trained new hires to ensure they have the knowledge, skills, and tools needed to effectively execute the client's link-building strategy- Garnered over 100 links using an infographic, including to the American Marketing Association

Greater Chicago Area

Executed inbound marketing campaigns for over ten clients to drive website traffic and increase target keyword rankings in search engines - Increased traffic to client’s website from 0-4685 in 2 months through SEO campaign execution- Ran guest post blogging campaign that got clients listed on All Business and Realtors.com- Developed and implemented off-site SEO campaigns based on research and competitive analysis- Helped increase the number of validated leads by 62% for client

Eastern Illinois University

- Administrates social media pages- Monitors social media analytics- Develops marketing strategies- Decides ad placement- Manages department's website- Assists in creating, facilitating and establishing social programs for student veterans and their families

Charleston, Il

- Coordinates fashion shows & forums- Participates and tracks sales- Develops marketing campaigns & strategies - Monitors success of campaigns- Manages social media pages and analytics- Analyzes brand image- Establishes and manages budget- Organizes and mediates meetings- Addresses customer service concerns

Master Of Science (M.S.), Integrated Marketing Communications, A

Bachelor Of Science (Bs), Kinesiology And Sports Studies/ Minor: Advertising, A

Activities and Societies: NSCS (National Society of Collegiate Scholars) GLAM (Glamorized Ladies & Mens Modeling Team) Trio Black Knights.