Pop culture, music, cinema, theater, and the arts have always been at the heart of my passion for design, driving a creative approach that blends innovation, strategy and passion.Over my 10-year journey as an art director, I’ve built a versatile skill set, leading and executing campaigns across a range of industries. I’ve developed 360° marketing strategies for some of Brazil’s top pay-TV channels like Multishow, Viva, Premiere, SporTV, and Gloob/Gloobinho, while also directing photoshoots and creating visual concepts that connect with different audiences. Whether it’s TV, digital platforms, or corporate presentations for CMOs and board members, I’m skilled at turning complex ideas into clear, compelling visuals.One of my key strengths is understanding each client’s unique needs and audience, which allows me to craft solutions that deliver real impact. What makes me stand out is my ability to move between different industries—from audiovisual, to education, to retail—while always focusing on delivering creative work that drives results. Each new project is a chance to innovate and bring value, combining design with a strategic mindset and collaborative spirit.I’m driven by creativity and a deep understanding of how to connect with audiences in meaningful ways.