Bo Yu is a Chief Engineer at PATAC. They is proficient in English.
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Chief EngineerPatacShanghai, China
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Program DirectorSaic General Motors Feb 2022 - PresentShanghai, China Overseeing the P&L management of the BEV3 Upscale portfolios at SGM, while leading a dedicated team and focusing on strategic product planning, defining precise customer requirements, conducting thorough competitiveness analysis, and continuously enhancing product quality throughout its lifecycle. Driving the achievement of EBIT targets by leveraging well-calculated pricing assumptions and inputs. Furthermore, actively contributing to GM's vision of realizing a world characterized by Zero Crashes, Zero Emissions, and Zero Congestion. Leading a cross-function team in vehicle engineering development, sourcing, quality assurance, and manufacturing at SGM. Collaborating with Global Cadillac team on Cadillac content strategy to support Cadillac brand upgrade. Managing China region Cadillac BEVs (mid size SUV L233 and large SUV L234) product lifecycle planning and financial improvement to offset Cadillac content costs. Achieved an 8% and 6% improvement in EBIT on L233 and L234 respectively, including mitigating pricing risks under my leadership with support from the engineering and purchasing teams. Established BEV3 (Ultium EV Platform) global cost reduction process with GMNA and GMTCK partners. Identified an average of 24k cost reduction opportunities on BEV3 entries. Leading the development of leadership skills for senior managers through the establishment of Leadership Day training sessions. These sessions are designed to align priorities and approaches, fostering effective management results. -
Product Marketing Senior ManagerSaic General Motors Apr 2021 - Jan 2022Shanghai, China Led the development of Cadillac LYRIQ selling points in collaboration with engineering and global Cadillac teams, serving as the cornerstone for ATL/BTL marketing communication, launch events, and sales consultant training. Orchestrated the planning of LYRIQ China Debut, including product presentation and acting as a product expert during the LYRIQ Bilibili online live Debut with Key Opinion Leaders (KOLs). Achieved over 2,000 orders within 12 hours post-Debut, propelling LYRIQ to one of the most sought-after vehicles at the 2021 Guangzhou Auto Show. Garnered major online channel reviews exceeding 100M within 3 days of the Debut. Directed the product marketing team in conducting the Cadillac LYRIQ customer insight study, resulting in the delineation of a target customer profile. Provided support for CRM strategy development and execution at the product level. Acted as a spokesperson, presenting Cadillac LYRIQ and SGM's new energy strategy to investors, media outlets, Key Opinion Consumers (KOC), and Key Opinion Leaders (KOL). -
Senior Program ManagerSaic General Motors Mar 2017 - Mar 2021Shanghai, China; Warren, Michigan, Usa Led a team to conduct market opportunity, EV policy, consumer trend, and technology studies in the BEV China market. Identified Lux3 SUV, SUV C, and C CUV as leading portfolio opportunities for early adopters. Led the SGM/PATAC team in co-developing GM BEV3 architecture (Ultium EV Platform) advanced engineering with GM partners. Directed the SGM/PATAC ISP team in engineering execution for Cadillac LYRIQ, Buick E5/E4 at GM Warren Tech Center. Served as the key hub for coordinating GM and SGM teams on cooperation and program decision-making. Managed the sourcing of Cadillac LYRIQ parts to suppliers within cost and timing targets, ensuring the successful launch of Cadillac LYRIQ at the SGM Cadillac plant with quality. Supported a cross-functional leadership team in negotiating the BEV3 (Ultium EV Platform) CDA (Co-develop Agreement) with GM partners, establishing a new corporate model between parent company and joint venture, with an initial investment of over $2.5B. -
Business Planning Manager (Reporting To Sgm Evp)Saic General Motors Jun 2014 - Feb 2017Shanghai, China Coordinated daily business meetings, visits, international trips and related meeting materials/speech preparation for SGM EVP. Drafted weekly operational reports for GM China President. Provided support in facilitating senior leadership workshops and Board of Directors meetings between GM and SGM. -
Vehicle Architecture ManagerPan Asia Technical Automotive Center Jun 2008 - May 2014Shanghai, China; Warren, Michigan, Usa Led a joint vehicle architecture team between GM and PATAC to develop vehicle technical specifications, establish dimensions, visibility, and HVI (Human-Vehicle Interaction) targets, and devise tracking plans. Coordinated engineering studies of studio design proposals. Developed an engineering typical section process, resulting in a significant reduction in engineering evaluation lead time. Successfully supported the development of Buick LaCrosse, Buick Regal, Chevrolet Malibu XL, Buick GL8 and SGMW Baojun 630.
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Vehicle Integration Design EngineerPan Asia Technical Automotive Center Jul 2006 - May 2008Shanghai, China Completed interior and exterior packaging execution for the Buick GL8. Successfully supported the industry's first application of an IP mounted shifter, long-distance 2nd row seat track, and optimized power sliding door design, positioning the GL8 as a market leader. Pioneered pedestrian protection initiatives as the first dedicated personnel in the PATAC vehicle architecture team. Developed a GTR/CNCAP pedestrian protection design guideline in collaboration with the safety team, establishing a working process and sharing valuable insights for future projects.
Bo Yu Education Details
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Finance And Financial Management Services -
Vehicle Engineering
Frequently Asked Questions about Bo Yu
What company does Bo Yu work for?
Bo Yu works for Patac
What is Bo Yu's role at the current company?
Bo Yu's current role is Chief Engineer.
What schools did Bo Yu attend?
Bo Yu attended Shanghai University Of Finance And Economics, Jilin University.
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2bc.edu, bakerhughes.com
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