helping B2B and SAAS companies and CEOs grow their business to its full potential by defining product growth strategies and executing them through product development and partnerships. Specifically, I consult on Advertising and Marketing Technologies, Building and growing App Marketplaces, GTM strategies, Product Market Fit and more

Bizzabo is an Events and Conferences management platform. I joined Bizzabo as VP Product to build an App Market and later to manage the Command Center group - the core Bizzabo platform helping event organizers manage events.● Recruited, managed and mentored a team of Product and Partnerships Managers● Planned, Strategized and released a developer platform to help technology partners integrate into Bizzabo and build apps for the Bizzabo App Market.● Built an ecosystem of partners around Bizzabo with a pipeline of over 70 partners and released a partner app with 3 more apps in beta in less than a year● Managed Bizzabo’s core product group (the ‘Command Center’)● Was a part of Bizzabo’s leadership teamCreated a B2B App Store Product and Partnerships Playbook

Datorama is a Marketing Business Intelligence Platform. It was acquired by Salesforce in September 2018. ● Built an ecosystem of partners that build solutions based on the Datorama platform, and established Datorama as the leading platform for marketing data connectivity. Recruited over 40 partners, launched 12 apps.● Formed strategic relationships with Datorama primary partners, including joint product developments, Go to Market programs, and joined sales initiatives● Built and mentored a team of partner managers and technical partner managers● Managed all operational and go to market aspects of the Datorama Marketplace● Managed all aspects of Datorama’s consulting partners, SIs, and implementation partners, including recruitment, certifications, sales and support, managing over 100 partners globally● Was part of Datorama’s Leadership team

Tubemogul was acquired by Adobe in December 2016. As part of the acquisition, I managed a team of PMs focused on socialand emerging products, which includes Native, Audio and Out of Home● Managed a fast-growing product line contributing over $50M in spend● Maintained Adobe as the leading Demand Side Platform in Social with a 20% market share● Built highly differentiated and unique products in very competitive environments● Managed a team of Products Managers● Integrated Adobe’s attribution solution with Adobe’s Ad Cloud DSP● Managed the Go to Market strategies of my products, including roll-outs, pricing, discounts, betas etc.

● Built both the display and social products from 0 revenue to a $30M+ run rate in 2 years● Served as the sole owner of the Display and Social products in the company, including revenue goals. Reported product progress to the CEO directly.● Established Tubemogul as the leading Demand Side Platform in Social● Built highly differentiated and unique products in very competitive environments● Managed a team of Products Managers● Established processes with sales and client services to sell and support my products● Worked with several distributed engineering teams of over 50 engineers to build and roll-out market leading products● Managed the Go to Market strategies of my products, including roll-outs, pricing, discounts, betas etc.● Presented product vision and roadmap in front of large audiences

• Built a platform to manage all video advertising at Yahoo end to end, from planning to buying to execution to reporting• Managed video monetization of Yahoo in apps – including iOS, Android, Xbox, Apple TV and more. Launched the first video ad in Yahoo screen app (over 50M views).• Managed Video in Yahoo’s Demand Side Platform (Yahoo Ad Manager +).Worked across different engineering teams across all my products, managed the Go to Market

• Managed MediaMind’s most strategic products – Rich Media that accounts for 80% of MediaMind’s revenue • Managed MediaMind’s Video products, taking an off-focus sidekick product and turning it into the major revenue driver and innovative force by envisioning a new platform from the ground up, and identifying and targeting a new audience that had not been utilized previously• Introduced original processes such as MediaMind Blocks for developing and releasing new products in the Rich Media productManaged a team of Product Managers

• Managed a team of program managers responsible for both the core products of MediaMind –Rich Media - and the most innovative ones – Mobile and Video. • Released different products across all MediaMind’s product portfolio, including Reports, Rich Media and ad serving.Designed and built an in-house billing system, a large project that was launched successfully, managing all of Mediamind’s revenue.