Bob Barham Email & Phone Number

Purchase, NY, US

• Manage long-term and short-term strategic initiatives for all Transfer Solutions products within the EEMEA region. Direct responsibility for product evolution, go-to-market strategy, conducting ongoing market.
• First to close two RSM Pay by Account deals globally worth over $25 million over 5 years
• Responsible for the complete product launch process for both Send and Pay by Account (PbA) in EEMEA
• Developed and lead the completion of Product guide with the Center of Excellence to increase visibility and awareness of Transfer Solution products within the EEMEA Regional Teams
• Designed and finalized 18 country market assessments and GTM strategies throughout EEMEA for MA Send, PbA and Bill Pay

Purchase, NY, US

Purchase, NY, US

• Led business development and sales efforts throughout the MEA region for all Transfer Solutions products in Infrastructure, Applications and Services
• Developed Business Case for MEA Real-Time Payment Hub for an on-soil managed service
• Penetrated key South African market for both Pay by Account and C&I Trace and Prevent and received commitment to move to POV
• Signed key SOW with Egyptian Banks Company (EBC) to conduct blueprint to roll-out their XB RTP services.

Purchase, NY, US

• Successfully led the integration of a new acquisition of HomeSend into Mastercard for deployment of a cross-border solution with banks and other financial institutions throughout the MENA region.
• Exceeded sales targets with the highest number of sign-ups globally for Mastercard Send for Cross-Border
• Responsible for the creation and execution of the MEA Go-To-Market Strategy for Cross-Border payments based upon requirements by MEA Division President. This led to increased visibility, understanding and acceptance of.
• Launched three critical receive corridors into Pakistan to focus on key financial inclusive initiatives.
• Conducted multiple Mastercard Send/HomeSend workshops and trainings for MEA Mastercard IMK and Marketing Development Teams aimed at tackling crucial B2B transaction flows.
• Collaborated with Digital Team to develop Bank P&L Calculator tool to assist banks in building their business cases for Mastercard Send and further expediting the adoption of solution.

Courbevoie, Ile De France, FR

• €1.5 billion high-tech subsidiary of SAFRAN, providing top-ranking smart card solutions for the identification, detection, payment/banking and telecom markets. Direct strategic sales activities and technical support.
• Boosted market share from 8% to 17% while increasing revenue 54% between 2010 and 2014.
• Realized steady 8-9% EBIT growth year-over-year. Simultaneously ensuring effective P&L management.
• Successfully lowered employee turnover from 10% to 0% during a 4-year period through effective management and leadership.
• Through persistence and highly strategic sales approach, succeeded in penetrating the largest telecom group account in the MEA region, gaining preferred vendor status and volume allocations.
• Sharpened and improved sales and support organization to achieve stellar performance in an incredibly challenging and volatile environment.

Dubai, United Arab Emirates, AE

• Leading telecommunications wireless product and service integrator in the Middle East, South Asia, and Africa.Provided exceptional top-level leadership over financial and business planning, acting as central point of.
• Generated 50% increase in sales with $4 million in incremental revenue, overcoming global economic downturn to secure 6 new customers.
• Drove 20% growth in market penetration for wireless products with regional GSM and CDMA operators.
• Established a high-quality team of business development, sales, and telesales talent.
• Delivered expansion in large / key customer accounts through proactive indirect channel strategies.
• Secured 30% year-over-year growth in profit margins for all product lines.

Courbevoie, Ile De France, FR

• $141 million global manufacturer of Smart Card solutions (acquired by Oberthur Technologies in 2008)Regional Sales ManagerCreated 5-year business strategy and oversaw business development for telecom SIM cards in the.
• Doubled annual revenue from $4 million to $8 million in 1 year.
• Penetrated 7 new accounts despite competitors being firmly entrenched.
• Reduced operating expenses by more than 30% in the first full year of operations.
• Rescued 3 dissatisfied accounts, saving relationships and growing revenue by more than 100% per account.
• Recommended decentralizing administrative and engineering facilities, increasing customer response time by 60% and decreasing complaints by 70%.

Carrollton, TX, US

• Developers of high-quality voice, video, and data (ATM/IP/Ethernet) communications equipment and services over fixed and wireless networks (acquired by Tellabs in 2004)Oversaw all Caribbean and Central American.
• Catapulted sales from $500,000 to $9 million in less than 4 years.
• Guided successful launch of more than 10 new products into the CALA market with very little marketing support.
• Spearheaded the hire of 2 marketing resources within region to support sales efforts.
• Led team to secure the highest annual international account penetration with 6 new accounts in 2000 and 7 new accounts in 2001, resulting in award for Rookie of the Year.
• Exceeded quota by 125% in 2003 to receive President’s Club and 130% in 2004 to achieve International Salesman of the Year.

Mba, International Marketing

Ba, International Relations

Education record