1. Responsible for managing FMCG category team - Develop and create KPIs for each category head to ensure measurable achievement. - Maintain overhead and head count budget.2. Develop FMCG category plans and strategies to achieve targeted sales and margins. - Strategic and business planning for GMV growth. - Implemented margin strategy to achieve profitability target. - Responsible for development and improve productivity of FMCG category.3. Responsible for managing… Show more 1. Responsible for managing FMCG category team - Develop and create KPIs for each category head to ensure measurable achievement. - Maintain overhead and head count budget.2. Develop FMCG category plans and strategies to achieve targeted sales and margins. - Strategic and business planning for GMV growth. - Implemented margin strategy to achieve profitability target. - Responsible for development and improve productivity of FMCG category.3. Responsible for managing B2B team - Developing B2B business for company by supervising the sales team to find potential customers. - Execute B2B sales and setting targets to achieve GMV and margin growth. - Conduct surveys and doing data analysis to determine market conditions and customer demand. Show less

1. Responsible for all company’s marketing and communications strategies, as well as overall branding and image. Prepare annual marketing plans, calendar campaigns, and set the marketing budget. Analyze market and competitors.2. Manage and direct all planning and execution phases of content production, marketing campaigns and event programming. Responsible and managing the team to develop and grow the CRM, Customer Retention and Customer Acquisition programs.3. Supervise the team… Show more 1. Responsible for all company’s marketing and communications strategies, as well as overall branding and image. Prepare annual marketing plans, calendar campaigns, and set the marketing budget. Analyze market and competitors.2. Manage and direct all planning and execution phases of content production, marketing campaigns and event programming. Responsible and managing the team to develop and grow the CRM, Customer Retention and Customer Acquisition programs.3. Supervise the team responsible for procurement and purchasing for the Souvenir Shop based on product trend analysis and demand, as well as supervise the arrangement of product layouts and planograms based on category and product type Show less

1. Responsible for managing staff and daily operations within Indonesia.- Develop and establish Indonesia team.- Initiate recruiting, selecting, orienting, and training new staff.- Develop and create KPIs for each department to ensure measurable achievement.- Maintain overhead and head count budget.- Responsible for daily company operations.2. Responsible for leading expansion and managing profitability.- Making strategy and business plan for Indonesia. - Growing… Show more 1. Responsible for managing staff and daily operations within Indonesia.- Develop and establish Indonesia team.- Initiate recruiting, selecting, orienting, and training new staff.- Develop and create KPIs for each department to ensure measurable achievement.- Maintain overhead and head count budget.- Responsible for daily company operations.2. Responsible for leading expansion and managing profitability.- Making strategy and business plan for Indonesia. - Growing company business from scratch.- Doing research and conduct market analysis (SWOT) to determine the direction of the company.- Responsible for business development & achieving target set by headquarters.- Develop new business vertical to improve sales and profitability- Achieving P&L target. Show less

1. Responsible for managing team and develop category Groceries.- Manage team to achieve target and performance of category.- Develop category performance to increase NMV sales and page traffic (PV&CR).- Implemented margin strategy to achieve profitability target.- Establish good relationship with supplier, seller, and e-distributor (enabler).- Strategic and business planning. 2. Develop category plan and strategy.3. Make clear strategy and plan to improve… Show more 1. Responsible for managing team and develop category Groceries.- Manage team to achieve target and performance of category.- Develop category performance to increase NMV sales and page traffic (PV&CR).- Implemented margin strategy to achieve profitability target.- Establish good relationship with supplier, seller, and e-distributor (enabler).- Strategic and business planning. 2. Develop category plan and strategy.3. Make clear strategy and plan to improve category performance by: - Establish core assortment (grow core subcategory, hunt hero sku’s).- Build category awareness (arrange category thematic campaign, revamp category landing page).- Build brand partnership (on board big brands, have join brand partnership with big brands).- Reduce operational cost (PC2) by increasing product value and margin.4. Create opportunity by focus and understanding customer demand.5. Aware of the dynamics of the market (online competition).Achievement:1. Yoy category NMV growth 153%, PV growth 170%, CR growth 30%2. Achieve GM2 (Gross Margin) target 109%3. Increase PC2 (Profit Contribution) by 70%4. Achieve and exceed all 2017 big campaign target5. Achieve OR 12.12 2017 target 225%, Growth Yoy 295% (up lift 4.2x) Show less

1. Create concept, new product development, marketing strategy and launch private label for SaveMax.- Manage a team to do research and find the best brands and concepts for Private Label Savemax.- Working together with market research and customer insight manager to define customer needs base on customer target group (Horeca, SCO, reseller, End user).- Make New Product Development (NPD) brief and presentation to develop new private label products.- Working together with… Show more 1. Create concept, new product development, marketing strategy and launch private label for SaveMax.- Manage a team to do research and find the best brands and concepts for Private Label Savemax.- Working together with market research and customer insight manager to define customer needs base on customer target group (Horeca, SCO, reseller, End user).- Make New Product Development (NPD) brief and presentation to develop new private label products.- Working together with designer to create brand system, brand concept and packaging design for SaveMax private label.- Make action proposal and activity proposal (target, plan, and budget) to launch new private label product.- Create launching plan and activity to create brand awareness and generate trial for private label.- Create marketing and promotion activity to generate sales and generate repeat for private label.- Managing sales, profitability/margin, and packaging cost private label.2. Maintain customer engagement by regularly conducting customer surveys and supervising the customer service team for SaveMax Private Label. Show less

1. Create concept, marketing strategy and developing Ranch Market private label product that accordance with its high-end customer needs.- Analyze and identifying the appropriate requirements of Ranch Market customer and develop suitable private label for Ranch Market.- Searching unique domestic and overseas product for Ranch Market private label.- Negotiation with supplier to get best price at excellent quality private label product.- Develop private label products/assortments… Show more 1. Create concept, marketing strategy and developing Ranch Market private label product that accordance with its high-end customer needs.- Analyze and identifying the appropriate requirements of Ranch Market customer and develop suitable private label for Ranch Market.- Searching unique domestic and overseas product for Ranch Market private label.- Negotiation with supplier to get best price at excellent quality private label product.- Develop private label products/assortments that can contribute profit on revenue of the company.2. Working together with marketing team to do weekly and monthly promotion for Ranch Market private label. Show less

1. Checked and monitored market regularly to know what product in trend, looking what customer needs to develop LotteMart private label.2. Conduct a survey to competitors to determine the best price for private label products to be developed.3. Make standard private label planogram guidance display.4. Created co-branding and partnership with national brand to increased private label’s sales revenue.5. Creating strategy to win market competition based on each brand… Show more 1. Checked and monitored market regularly to know what product in trend, looking what customer needs to develop LotteMart private label.2. Conduct a survey to competitors to determine the best price for private label products to be developed.3. Make standard private label planogram guidance display.4. Created co-branding and partnership with national brand to increased private label’s sales revenue.5. Creating strategy to win market competition based on each brand strategy.6. Making price strategy to have the best and competitive price for private labels. Show less

1. Conduct searches and negotiations to find suitable products for customer needs, review sales, create trading terms and arrange promotions with supplier.2. Implemented margin strategy to achieve gross profit budget (merchandise profit + other income).3. Review and implement category planogram.4. Maintain stock days inventory.5. Improving productivity each sku to achieve better sales, profit and back margin support from supplier.

1. Buying suitable product for local customers need, maintains stores stock, review sales, make trading term and arrange promotion with supplier.2. Obtained sourcing local product and do negotiation in order get suitable product for customer needs.3. Make and review planning in ordering regular item and promotion item in order fulfil/availability stock in store.4. Visited periodically to competitor, suppliers, store and distribution center (DC) in order analysis markets and… Show more 1. Buying suitable product for local customers need, maintains stores stock, review sales, make trading term and arrange promotion with supplier.2. Obtained sourcing local product and do negotiation in order get suitable product for customer needs.3. Make and review planning in ordering regular item and promotion item in order fulfil/availability stock in store.4. Visited periodically to competitor, suppliers, store and distribution center (DC) in order analysis markets and improving category. Show less