Main objective of the function is to continuously focus on igniting & driving sustainable topline growth by balancing the volume, net pricing and mix drivers of topline.Together with the local revenue management teams we are working on delivering the objective by:- Providing commercial excellence tools & supporting capability building - Identification of top opportunity areas by turning the light on, on long range and annual planning versus outside-in performance benchmarks- Launching test and learn pilots across MCE countries for lift&shift of best practices- Facilitating pragmatic solutions sharing that will unlock the growth mindset of the revenue management european community- Embedding the revenue management mindset into the organizational culture by supporting cross functional visibility on commercial initiatives that sustain balanced topline growth- Leveraging the globally launched platforms towards connecting demand spaces to category drivers and integrating revman solutions to sustain topline growth

- Leading the optimization of our Pricing Management decission making in annual pricing, in year pricing and new launch pricing through looking into all influencing areas, ranging from elasticity to cross border to brand- and pack architectures;- Jointly leading optimization projects in our trade investment management. Ranging from having the right trade term frameworks to improving ROI on all commercial investments launched;- Jointly leading optimization projects in mix management. Ranging from differentiation strategties between channels, customers, brands, packs and SKU's to Pricing and revenue management driven innovations and rationalisations;- Objectivily build business cases with the right trade-off decission making scenario's for all initiatives to launch. Generates buy-in, assertively balances fact based challenge with support to achieve optimal results for the company through understanding the internal and external negotiation dynamics;- Act as a full Project manager in leading the implementation of all pricing and revenue management related initiatives through using the key principles of sound project management including acting as a clear coordinator and communicator.

- Ensuring efficient communication between Top Management and relevant contacts for Value Creation Plan;- Development of a transparent, consistent and objective reporting system related to the VCP activities;- Consistent and systematic reporting of VCP activities status and their financial impact;- Efficient management of escalation process towards top management in order to facilitate decision making;- Recurring follow-up on actions and decisions;- Regular check with Financial controller of P/L and BS impact if initiatives;- Monthly report to CEO of MTH and YTD VCP initiatives status.

- Interim result available 1 WD before normal submission, to ManCom decision making members;- Monthly monitoring of results and variance analysis budget/forecast vs actual of EBITDA according to definition;- Ensurance of monthly routine for MTH and YTD EBITDA forecasting process according to definition;- Provide sustainable environment for interdepartmental (Supply, Sales, Marketing, PPM) work on MTH LE and FY LE on EBITDA according to definition;- Provide monthly results for analysis and comments to owners for Receivables, Inventories and Payables within CWC;- Monthly monitoring of results and variance budget/forecast vs. actual result of CWC according to definition;- Driving of monthly/trimestrial/semestrial estimations together with CWC component owners according to definition;- Analysis of main financial indicators EBITDA and CWC and their details “above MACO”, “below MACO”, “/HL”; “Receivables”, “Inventories”, “Payables” etc;- SPOC (Single Point Of Contact) regarding ZONE directions for P/L, CWC, CF and Rolling Forecast.

- Implementation of the tracking and monitoring process of fixed costs according to ZBB (Zero Based Budgeting);- Control of the fixed costs according to the principles of ZBB;- Monthly evaluation of results and variation actual vs budget of fixed costs; - Support and control reference for entity and package owners and assurance of negociation equidistance between owners;- Information and training source for entity/package owners;- Ensure 100% reconciliation between ZBB results and Group Cognos reporting;- Coordination and support anchor for package/entity owners during the budgeting and input in ZBB tool process;- SPOC (Single Point Of Contact) for entity/package owners and Zone supervision.

- Assisting in the system set up;- Assisting in the training and support to the entity owners and cost contacts in all cycles;- Analyze budget, latest estimate and monthly cost performance, and come with suggestions for savings;- Negotiate with entity owners, if required on cost reduction opportunities;- Perform ad hoc analysis on specific cost elements.