Bo Jackson

Bo Jackson Email and Phone Number

People move, people forget, people change and people are busy so it is imperative businesses advertise consistently! @ Urban One, Inc
silver spring, maryland, united states
Bo Jackson's Location
Greater Richmond Region, United States
Bo Jackson's Contact Details
About Bo Jackson

Advertising professional specializing in the implementation and execution of successful events, promotions and campaigns. Strategic problem solver with the ability to facilitate all aspects of communication through local and national advertising in the for-profit and non-profit sectors. Solid background in advertising planning and communications dealing with sales and non-sales related clients. Ability to market station, artist or client needs and requests directly through agencies and through innovative street marketing.Specialties: Advertising sales, training, copy writing, strategic planning, client/consumer relations, promotions and marketing. Digital advertising, Radio and television advertising, sales training,

Bo Jackson's Current Company Details
Urban One, Inc

Urban One, Inc

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People move, people forget, people change and people are busy so it is imperative businesses advertise consistently!
silver spring, maryland, united states
Website:
urban1.com
Employees:
154
Bo Jackson Work Experience Details
  • Urban One, Inc
    Local Sales Manager - Radio One Richmond; Wcdx -Power92/ Wkjs-105.7 Kissfm/ Wpzz -Praise 104.7Fm
    Urban One, Inc Feb 2023 - Present
    Richmond, Virginia, United States
    -Help lead sales team in driving revenue with Audio and Digital advertising -Training and coaching and developing current staff-Consistently recruiting for new local sales staff-Effective time management and prioritization skills to ensure completion of all business needs-To develop, implement and monitor a comprehensive sales plan to ensure that the station meets the negotiated annual sales revenues on an ongoing basis-Effectively lead biweekly sales meetings-To regularly consult with internal and external resources to solicit objective input as it relates to the overall planning process-Actively investigate or solicit potential client partners for all brands-Customer Liaison, to effectively, manage customer issues and suggestions on an ongoing basis-To coordinate the appropriate allocation of relevant company resources as it applies to ongoing sales issues and concerns-To appropriately represent the company when attending relevant industry and community related events on an ongoing basis-To ensure that effective interdepartmental communication occurs on an ongoing basis-Daily approval of sales orders and all other business workflows to ensure all deadlines are met-To attend Management, Promotion and Sales meetings as needed-To develop, implement and monitor all relevant department policies & procedures on an ongoing basis-To "trouble-shoot" on relevant Operational issues as needed
  • Costar Group; Apartments.Com
    Sales And Advertising
    Costar Group; Apartments.Com Oct 2020 - Feb 2023
    Richmond, Virginia, United States
    -Relationship Management - Developing strategic relationships with clients to drive advertising revenue and be an essential component of their strategic marketing plan.-New Business Development - Generate revenue and results from Multifamily property owners -Teamwork – Partner with colleagues to drive Apartments.com advertising revenue.-Customer Focus - Develop strong client relationships by delivering outstanding customer support through regular communication and servicing.-Experience in the Real Estate industry selling to owners, investors, brokers or lenders-Conducts daily research in commercial and multifamily industry -Ability to analyze data, build-out reporting and make strategic recommendations based on data and trends-Success in building long-term relationships and business partnerships with clients at all levels-Demonstrated track record of rapidly growing a sales territory or market through organic growth via a combination of new client acquisition and existing account growth and consistently exceeding sales performance targets over multiple years-Ability to be flexible and adapt to changing situations at a high growth company
  • Gray Television
    Marketing Consultant/ Account Executive - Nbc12-Wwbt
    Gray Television Oct 2019 - Nov 2020
    Richmond, Virginia Area
    -Generating ad Maintaining Revenue (million dollar book of business)-New Business Development Star-Providing support for clients by learning about and satisfying their needs.-Making cold calls or reaching out to prospects.-Maximizing digital advertising results for local and national advertisers-Following up with prospects several times throughout the sales cycle to ensure needs are being met.-Presenting and demonstrating the value of products and services to prospective buyers.-Compiling and analyzing data to find trends.-Developing sales strategies and setting quotas.-Staying current on company offerings and industry trends.-Maintaining a database of contact information.-Building long-lasting, mutually beneficial relationships with external contacts and internal departments to create a better customer experience.Handling complaints and negotiations.
  • Raycom Media
    Local Sales And Digital Sales Manager - Wupv-Cw And Bounce-Tv
    Raycom Media May 2016 - Oct 2019
    Richmond, Virginia Area
    • Hire and train employees in sales department• Manage/Sell digital advertising products for clients and ad agencies (SEO, SEM, retargeting, social media, behavioral targeting, etc)• Manage station revenue in digital and local broadcast sales• Collaborate with General Sales Manager in recruitment, training and effective management of local sales team• Helped an AE achieve Star of the Week award (Presidents Club)• Oversight of new local business efforts, including accountability for new business sales goals and inventory management• Grow relationships with local advertisers and ad agencies• Develop and communicate annual sales plans in support of the organizational strategy and objectives• Assist in inventory management and pricing• Ensure that all team members and the overall team achieves all assigned revenue goals• Provide feedback to management and recommend changes and modifications to established procedures & guidelines• 2018 grew overall station revenue 4%• NABEF Executive Development Seminar Graduate - 2017
  • Raycom Media
    Account Executive - Cw Richmond/ Wupv
    Raycom Media Nov 2015 - May 2016
    Richmond, Virginia Area
    Handle outside sales calls. Generate leads. Prospect customers and ad agencies. Attract and close advertisers to sell products and services via radio and internet. Provide input on sales promotion ideas to sales management. Retain current business and develop new business contacts. Present marketing/advertising ideas to area businesses. Sell commercial advertising time and other station products to local advertisers. Attain budgeted revenue goals through effective solicitations, promotions and services. Understand and meet business objectives of clients through effective advertising.
  • Tribune Broadcasting
    Marketing Consultant - Wtvr/Wgnt
    Tribune Broadcasting Oct 2014 - Nov 2015
    Norfolk, Virginia Area
    Handle outside sales calls. Generate leads. Prospect customers and ad agencies. Attract and close advertisers to sell products and services via radio and internet. Provide input on sales promotion ideas to sales management. Retain current business and develop new business contacts. Present marketing/advertising ideas to area businesses. Sell commercial advertising time and other station products to local advertisers. Attain budgeted revenue goals through effective solicitations, promotions and services. Understand and meet business objectives of clients through effective advertising.
  • Urban One, Inc
    Account Executive - Power 92.1/Wkjs 105.7/Praise 104.7Fm
    Urban One, Inc Nov 2009 - Oct 2014
    Richmond, Virginia, United States
    Handle outside sales calls. Generate leads. Prospect customers and ad agencies. Attract and close advertisers to sell products and services via radio and internet. Provide input on sales promotion ideas to sales management. Retain current business and develop new business contacts. Present marketing/advertising ideas to area businesses. Sell commercial advertising time and other station products to local advertisers. Attain budgeted revenue goals through effective solicitations, promotions and services. Understand and meet business objectives of clients through effective advertising.
  • Max Media Of Hampton Roads
    Marketing Consultant / Account Executive- Espn Radio 94.1/Eagle 97.3/ The Wave/ Hot 100.5/Star 94.1
    Max Media Of Hampton Roads Oct 2008 - Nov 2009
    Called on prospects and/or ad agencies and presented marketing plans to clients. Persuaded customers and/or ad agencies to purchase radio time by presenting proposal to increase their business. Prepared promotional plans, sales literature, time rates and contracts. Developed and maintained relationships with clients. Resolved customer problems. Communicated with other departments to assure quality service. Collected payment from clients. Maintained required paperwork and records. Attended client remotes and all staff meetings.
  • Saga Communications
    Promotions / Marketing Director Fm99/106.9Thefox
    Saga Communications Jun 2006 - Aug 2008
    Responsible for all promotions and maintaining full department operations. Worked directly with local and national radio sales departments in meeting client needs and expectations. Provided new and effective ideas to generate revenue for the organization including innovative internet concepts. Built and grew relationships with local and national non-profit organizations. Represented station in a positive manner at public appearances in line with station image and brand. Executed on-site station/sales promotions and special events, including set-up and breakdown of promotional equipment. Administration of all department paperwork inclusive of contest rules, contracts, purchase orders and invoices. Managed team of interns and event staffs. Assisted in website management and prize distribution to listeners. Maintained promotional equipment, tools and promotion vehicles. Other duties as directed.

Bo Jackson Skills

Advertising Marketing Copywriting Public Relations Event Management Web Design Account Management Digital Media

Bo Jackson Education Details

Frequently Asked Questions about Bo Jackson

What company does Bo Jackson work for?

Bo Jackson works for Urban One, Inc

What is Bo Jackson's role at the current company?

Bo Jackson's current role is People move, people forget, people change and people are busy so it is imperative businesses advertise consistently!.

What is Bo Jackson's email address?

Bo Jackson's email address is bj****@****dia.com

What is Bo Jackson's direct phone number?

Bo Jackson's direct phone number is (334) 206*****

What schools did Bo Jackson attend?

Bo Jackson attended Norfolk State University.

What skills is Bo Jackson known for?

Bo Jackson has skills like Advertising, Marketing, Copywriting, Public Relations, Event Management, Web Design, Account Management, Digital Media.

Who are Bo Jackson's colleagues?

Bo Jackson's colleagues are Steve Czaban, Alton Walker, Donna Schiele, Cidni Ford, Brian Hartz, Lauren “lo” Sessions, Daena Acosta.

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