Brad Anderson

Brad Anderson Email and Phone Number

Business, Sales and Marketing Consultant @ Independent
Los Gatos, CA, US
Brad Anderson's Location
Los Gatos, California, United States, United States
Brad Anderson's Contact Details
About Brad Anderson

Leveraging an optimistic approach, I view challenges as opportunities in disguise. Despite my past successes, I never stop learning from those around me to provide the best solutions possible today.I am a highly strategic, analytically and commercially astute executive and consultant focused on business management, team development, sales, and marketing success.My history of success is directly related to my extensive experience in creating bottom-line impact through execution of sales, marketing, account management, and business development initiatives aligned with emergent strategies.What makes me stand-out is my stellar record of hiring, leading, and motivating highly effective teams to realize corporate goals, while embedding a winning culture.Employers recognize me for taking organizations to new levels of success through effective operations management, process improvement, and change management.My skills in bringing cross-functional teams together for the benefit of the company, investors, and employees sets me apart from the rest!I have been instrumental in branding and marketing products, developing markets, managing key accounts, and strengthening customer relationships.Throughout my career, I've been commended for creating and leading new business segments with an emphasis on driving sales and attaining significant business growth globally.As a strategic thinker with a visionary approach, I contribute to executing operational, business development, sales, and marketing strategies to gain competitive edge.My hands-on experience in exceeding set goals, growing market share, raising brand awareness, and augmenting profitability benefit each organization I support.Connect with me today, or e-mail me at BradAndersonConsulting@gmail.com – I am enthusiastic and driven to make a difference in a meaningful way towards the success of your organization!

Brad Anderson's Current Company Details
Independent

Independent

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Business, Sales and Marketing Consultant
Los Gatos, CA, US
Website:
samsung.com
Employees:
118428
Brad Anderson Work Experience Details
  • Independent
    Business, Sales And Marketing Consultant
    Independent
    Los Gatos, Ca, Us
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  • Samsung Electronics
    Senior Director, Sales And Business Development Advanced Packaging
    Samsung Electronics Nov 2023 - Present
    San Jose, California, United States
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  • Independent
    Business, Sales And Marketing Consultant
    Independent Jul 2020 - Present
    Los Gatos, California, United States
    Provide business evaluation, strategy, coaching and process improvements for organizations globally. Offer customized solutions for channel management, product positioning, team management, sales/marketing strategy and pricing strategy/bid desk execution.I have been recognized for driving business growth through development and oversight of sales enablement programs, as well as optimizing online sales and securing key brick-n-mortar retail accounts.Key Results:➢ Built sales, ASP and margin performance tools enabling partners to evaluate product, customer and regional performance; driving strategy and increased margin dollar contribution to business partners.➢ Strengthened brand image and established online presence in 10 states, intending to expand to all states in order to grow online, mail-order, and retail business.➢ Streamlined national commercial practices by automating registration and business transactions in individual states, which ensured efficient sales tax calculation, collection, tracking, and submission and boosted profits.➢ Created and executed robust business strategy to grow regional business into national selling organization.
  • Micron Technology
    Vice President Of World Wide Sales And Marketing, Micron Cpg
    Micron Technology Jan 2012 - Jun 2019
    San Jose, California, United States
    During my time at Micron, I delivered improved revenue, margin, and sustainable growth through customer diversity, customer acquisition, and organic growth through customer strategy development and program execution.I managed and collaborated with a team supporting price lists, bid pricing, new customer acquisition pricing, auction analysis, and currency support for management and restructuring of global prices.By leveraging my business acumen, I led a global sales, marketing, and customer service organization with 300+ employees with a keen focus on augmenting revenue and raising global brand awareness of Crucial Ballistix, Lexar, and Micron branded products.Key Achievements:➢ Augmented revenue growth from $965M in FY 2009 to $2.0B in FY 2018 by expanding customer base and developing professional relationships with e-tail, retail, B2B, SI, and direct e-commerce partners.➢ Drove execution of global strategy to achieve exponential sales growth and a dominant market position for Micron Channel Storage and Memory products.➢ Steered a team to implement Amazon.com strategy with an emphasis on doubling sales in one year.− Achieved Platinum vendor status.− Participated as the first memory and SSD vendor in the Amazon Global Services Program.➢ Spearheaded the process of transitioning Amazon EU5 from distribution to direct import that improved margins and generated 84% in revenue growth in the first 12 months.➢ Capitalized on emerging market and achieved growth from zero to more than 10% SSD share and from 10% to 25%+ memory market share.➢ Played a pivotal role in converting Crucial.com from a transactional selling site to marketing and informational support driving channel and direct sales growth.➢ Oversaw the sale of Lexar brand and exit of removable storage business, while growing existing core businesses.
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  • Micron Technology
    Director Of Global Product Marketing
    Micron Technology Mar 2007 - Jan 2012
    Milpitas, California, United States
    In this position, my task was to provide executive-level leadership for management of P&L for a group of product lines (Crucial, Lexar, and Ballistix) worth over $1B.By utilizing my leadership skills, I directed a team of 24 and my aim was to oversee international product marketing, pricing, and new product introduction (NPI) functions.I contributed to the following:➢ Achieved Non-NAND cost reductions of >30% for USB / microSD cards and accelerated new NAND qualification, resulting in an improvement from negative margin to double-digit positive margin in first three years.➢ Gained placement in Costco, Office Depot, Staples, Media Markt, DARTY, and other key accounts through product positioning and customer presentations.➢ Established and strengthened lasting relationships with key camera manufacturers like Canon, Nikon, GoPro, Sony, and Olympus.
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  • Creative Labs
    Director Of Product Marketing
    Creative Labs Aug 2004 - Feb 2007
    Managed product marketing for the Americas. Oversaw P&L for all product lines in the region. Managed a staff of 17 team members responsible for product marketing, pricing and channel communications.
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  • Creative Labs
    Director Of North American Retail Sales
    Creative Labs Nov 2000 - Aug 2004
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Brad Anderson Skills

Product Marketing Product Development Pricing Management Product Management Cross Functional Team Leadership Sales Strategic Partnerships Competitive Analysis Consumer Electronics Go To Market Strategy Multi Channel Marketing International Marketing New Business Development Marketing Strategy Account Management Sales Operations Leadership Program Management Product Launch Business Strategy Channel Sales Management Start Ups Solution Selling Crm Strategic Planning Business Development International Business

Brad Anderson Education Details

Frequently Asked Questions about Brad Anderson

What company does Brad Anderson work for?

Brad Anderson works for Independent

What is Brad Anderson's role at the current company?

Brad Anderson's current role is Business, Sales and Marketing Consultant.

What is Brad Anderson's email address?

Brad Anderson's email address is br****@****ron.com

What is Brad Anderson's direct phone number?

Brad Anderson's direct phone number is +140862*****

What schools did Brad Anderson attend?

Brad Anderson attended Pepperdine Graziadio Business School, Ucla.

What skills is Brad Anderson known for?

Brad Anderson has skills like Product Marketing, Product Development, Pricing, Management, Product Management, Cross Functional Team Leadership, Sales, Strategic Partnerships, Competitive Analysis, Consumer Electronics, Go To Market Strategy, Multi Channel Marketing.

Who are Brad Anderson's colleagues?

Brad Anderson's colleagues are Akshay Rajan, 백지현, H. B., Kyle Jeong, Javier Pardo Cuevas, Salh Kat, 김동찬.

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