Brad Hernandez Email & Phone Number

Software & Services

Greater New York City Area

Herndon, Va

• 2016 Hundred Percent Club• 2015 Hundred Percent Club• Responsible for building and negotiating and closing deals for all complex on-premise and SaaS offerings in the Digital Analytics and Customer Experience Analytics space. • Responsible for creating and building sales offerings to support transition to SaaS as well as hybrid models for top 100 IBM customers.

Herndon, Va

• Responsible for Department of Defense Enterprise Sales with annual quota of over $115M.• Achieved 1H quota at 117% attainment.• Responsible for building and negotiating complex multi-year deals with on premise and SaaS offerings. • Worked through legal, contractual, financial, pricing, and product offering components of all deals greater than $5M annually.

Herndon, Va

• Directly Managed a team of 9 Sales professionals with full HR responsibility.• 2013 100% Club (Attained 275% of my yearly quota)• Created and executed upon sales strategy to upsell saturated business intelligence market with advanced capabilities through SPSS.• 8 of 9 direct reports achieved annual quota in 2013.• Created new QBR format in order to segment the business between new logo sales and existing customer upsell in order to maximize deployment of personnel and… Show more • Directly Managed a team of 9 Sales professionals with full HR responsibility.• 2013 100% Club (Attained 275% of my yearly quota)• Created and executed upon sales strategy to upsell saturated business intelligence market with advanced capabilities through SPSS.• 8 of 9 direct reports achieved annual quota in 2013.• Created new QBR format in order to segment the business between new logo sales and existing customer upsell in order to maximize deployment of personnel and resources. Show less

Bethesda, Md

• Responsible for all IBM software revenue in the Combatant Commands with annual quota over $10M.• Directed a team of 12 Information technology sales professionals along with all account strategy and sales execution.• Successfully managed a new investment account structure which became a model for all white space sales territories in IBM Federal software group. • Exceeded sales revenue target for 2010 and grew the business by 300% YoY.

Bethesda, Md

• 2008 100% club, achieved 157% of quota.• Managed 30 different DoD agencies with combined information technology budget of over $6B.• First account manager to land 12 new white-space logos with absolutely no IBM install.• Awards and recognition include sales representative of the quarter (8 of 14 quarters), Eagle award for largest competitive take-out win, and sales representative of the year in 2008.

Mclean, Va

• Over 100% quota attainment in 2004 and 2005 with aggressive growth targets exceeding 50% YoY.• Created new pipeline for software manufacturers selling to the Department of Defense.• Presented a course on selling to the DoD and the IC that included information on how to build qualified pipeline, business development activities, and strategic sales plans for software vendors.• Brokered meetings with federal system integrators, program managers, and software… Show more • Over 100% quota attainment in 2004 and 2005 with aggressive growth targets exceeding 50% YoY.• Created new pipeline for software manufacturers selling to the Department of Defense.• Presented a course on selling to the DoD and the IC that included information on how to build qualified pipeline, business development activities, and strategic sales plans for software vendors.• Brokered meetings with federal system integrators, program managers, and software manufacturers.• Created and delivered content for custom training engagements for vendors selling to the Federal Government; including Oracle, Nextel, Siebel, CDWG, IBM, GTSI, SAP, Miscrosoft, Cisco, and Verizon. Show less

Mclean, Va

Reston, Va

Reston, Va

Master Of Business Administration (M.B.A.), Business Management

Bachelor'S Degree, Marketing Information Systems

Activities and Societies: James Madison Marketing Association, Pi Kappa Phi National Fraternity