Bradley Chadwyn Abrahams Email & Phone Number

Johannesburg, Gp, Za

Johannesburg Metropolitan Area

- Assisting with the planning and implementation of marketing activations for direct and partner campaigns.- Assisting with the review and implementation of media plans aligned to our Flow Marketing approach.- Spanning from brand insight and audience targeting, through to budgeting and media mix modelling.- Establishing great relationships with the campaign managers to drive local market media campaigns.- Maintaining a strong working relationship with the local arm of the global media agency to ensure advanced targeting and optimisation tactics are used and that goals are being met in the most cost-efficient manner for the Rest of Africa.- Work closely with the Digital Marketing Lead to develop truly global plans that can effectively be executed locally across the region.- Ensuring that the planning, briefing, procuring, optimising, and evaluating of all media campaigns is undertaken to a high standard.- Working within a consistent media measurement, attribution, and reporting framework globally and assisting with local team enablement.- Keeping up to date with the latest trends and innovations in media across Africa and Middle East

Johannesburg Metropolitan Area

• Support exhibitions and marketing events as needed.• Assist with marketing activations planning and marketing for the partner and direct campaigns• Facilitate production of marketing collateral and communications.• Upload marketing materials to internet groups, online libraries, and internal social media platforms.• Provide social media content support for the region.• Control marketing brands and assets, as well as issuing materials to the maintenance, stock control, and sales team.• Coordinate special projects, as well as relevant marketing elements.• Provide assistance with the team’s marketing, sales, and communication function and other relevant duties as needed

Johannesburg, Gauteng, South Africa

• Design and oversee all aspects of the digital marketing department including the marketing database, email, and display advertising campaigns.• Develop and monitor campaign budgets.• Plan and manage social media platforms.• Distribute of music to various DSP’s including Apple Music, Spotify, Deezer, etc• Maximize sales by implementing direct marketing and advertising activities, negotiate with promoters and other people of contractual rights and obligations.

Johannesburg, Gauteng, South Africa

• Planning, management and execution of live events across South Africa.• Negotiating sponsorship deals from relevant brands.• Designing creatives for the events for social media promotion.• Creating marketing plans to promote the events using various tactics social media, radio, TV, influencers, posters, etc.• Managing budgets and invoicing.Notable events:• AKA - Touch My Blood Tour (June - August 2018)• Dave Chapelle’s Pop-Up Jam Session (1 December 2018)• Corona AmaPiano Sunsets Tour (April - May 2019)• Busiswa Summer Life Tour (October - November 2019)

Johannesburg, Gauteng, South Africa

Assisted in the re-branding of Tsebo as a group and updated all company documents to match their current brand design.

Bcom Marketing And Management, Business

Education record